RYLAND GRAY
Fort Worth
Summary
Senior Communications Specialist with a strong track record in boosting student enrollment through targeted sales strategies and effective communication. Expertise in digital marketing, data analysis, and project management, leading to successful university-wide campaigns. Demonstrated ability in crisis management and public relations, significantly enhancing brand reputation. Proven skills in managing multiple projects and collaborating with diverse teams in dynamic environments.
Overview
4
4
years of professional experience
Work History
Senior Communications Specialist
University of North Texas Health Science Center
Fort Worth
08.2024 - Current
- Executed social media strategies, achieving 40% increase in student engagement within three months.
- Collaborated with cross-functional teams to ensure consistent messaging across platforms.
- Established metrics for evaluating communication efforts, facilitating continuous improvements.
Communications Coordinator
University of North Texas
Denton
11.2021 - 08.2024
- Developed and executed communication strategies to boost student engagement and retention.
- Managed social media channels, creating content that increased brand visibility and interaction.
- Produced multimedia content, such as videos and graphics, to enhance marketing campaigns.
Sales and Business Development Intern
Prolucent
Dallas
06.2023 - 08.2023
- Performed targeted research to identify potential clients for lead generation activities.
- Analyzed industry trends and competitor actions to inform strategic initiatives.
- Documented client interactions and follow-up activities to improve relationship management.
Education
Masters of Business Administration - Strategic Management
University of North Texas
Denton, TX05.2026
Bachelor of Business Administration - Marketing
University of North Texas
Denton, TX12.2023
Skills
Microsoft Office Specialist: Excel and PowerPoint
Meta Social Media Marketing
Accomplishments
UNT Emerald Eagles Scholar
Timeline
Senior Communications Specialist
University of North Texas Health Science Center
08.2024 - Current
Sales and Business Development Intern
Prolucent
06.2023 - 08.2023
Communications Coordinator
University of North Texas
11.2021 - 08.2024
Masters of Business Administration - Strategic Management
University of North Texas
Bachelor of Business Administration - Marketing
University of North Texas