Sam Kaluf
Event Coordinator
Canby
Summary
Experienced Events Coordinator and Marketing Manager with more than 10 years of success leading large-scale public events, coordinating multi-channel marketing campaigns, and managing community engagement initiatives. Skilled in event logistics, sponsorship development, vendor coordination, tourism promotion, marketing strategy, and stakeholder communication. Proven ability to oversee high-attendance events, manage multiple priorities in fast-paced environments, and deliver exceptional guest experiences. Adaptable, organized, and experienced working evenings, weekends, and travel-based event schedules.
Overview
11
11
years of professional experience
2
2
Languages
Work History
Events Coordinator & Marketing Manager
Bauman's Farm & Garden
08.2015 - Current
- Serve as marketing manager for Bauman’s Harvest Festival, one of Oregon’s largest seasonal festivals, attracting up to 120,000 attendees over a six-week period.
- Coordinated event logistics, vendor sign-up, sponsorship recruitment, scheduling, setup, operations, and guest experience to ensure seamless event execution.
- Collaborate closely with social media management to maintain cohesive branding, audience engagement, and event promotion strategies.
- Lead planner and coordinator for GardenPalooza, a two-day gardening event attracting 6,000–8,000 attendees annually.
- Manage event logistics, vendor sign-up coordination, sponsorship recruitment, scheduling, setup, operations, and guest experience execution.
- Coordinate with vendors, sponsors, staff, and external partners to ensure successful event operations.
- Assessed advertising effectiveness and promotional performance to enhance attendance and strengthen community engagement.
- Resolved operational and logistical challenges during live events to maintain smooth operations in fast-paced public environments.
Chairman
North Marion County Tourism Collaborative (NMTC)
06.2024 - Current
- Serve as Chairman of the destination management organization representing the North Marion County region of Oregon.
- Collaborate with local businesses, tourism partners, and community stakeholders to promote regional tourism and economic development.
- Support tourism marketing initiatives, partnership development, and community engagement efforts.
- Help guide strategic planning and promotional activities designed to increase regional visibility and visitor engagement.
Education
Master of Business Administration (MBA) -
Emory University
Atlanta, Georgia05-1988
Bachelor of Business Administration (BBA) -
Florida International University
Miami, Florida12-1985
Skills
- Event Planning & Coordination
- Marketing Campaign Management
- Sponsorship Recruitment & Relations
- Public Relations
- Public & Community Engagement
- Promotional Strategy
- Tourism & Community Promotion
- Vendor & Stakeholder Coordination
- Budget & Logistics Coordination
- Project Management
- Social Media Collaboration
- Team Collaboration
- Customer Service
- Problem Solving Under Pressure
- Written & Verbal Communication
- Microsoft Office Suite
- Adobe Photoshop
Timeline
Chairman
North Marion County Tourism Collaborative (NMTC)
06.2024 - Current
Events Coordinator & Marketing Manager
Bauman's Farm & Garden
08.2015 - Current
Master of Business Administration (MBA) -
Emory University
Bachelor of Business Administration (BBA) -
Florida International University
Additional Qualifications
- Willing and able to travel for events and promotional activities.
- Experienced managing large public events with high attendance volumes.
- Comfortable working in fast-paced, highly visible public-facing environments.
- Strong organizational skills with exceptional attention to detail.