Summary
Overview
Work History
Education
Skills
Interests
Timeline
Personal Information
Awards
Generic

Samantha Beers Parke

Westerville

Summary

Diligent Account Manager with solid background in managing client relationships and ensuring customer satisfaction. Proven track record of driving revenue growth through strategic account management and cross-functional collaboration. Demonstrated ability to analyze client needs and deliver tailored solutions. Achievements include YOY increase in value share by 7%, increased volume share by 15%, and a monthly increase in social media presence by 25%.

Overview

11
11
years of professional experience

Work History

Lead Bartender

Knotty Pine Brewing
Columbus, OH
04.2015 - Current
  • Overseeing daily operations including: meeting with suppliers and customers, menu planning, handling consumer concerns, improving profitability, estimating future needs, and developing budgets.
  • Initiating marketing and brand promotions and increasing social media presence.
  • Developed and implemented staff training programs to enhance team performance and productivity.
  • Analyzed sales data to identify trends, informing strategic decisions for product development.

Director of Sales

The Golf Club at Little Turtle
Westerville, OH
10.2022 - 10.2023
  • Developed and implemented sales strategies to meet organizational objectives - resulting in a 30% increase in event bookings.
  • Establish and maintain relationships with key clients - resulting in a 25% increase in repeat business.
  • Develop and maintain sales material and collateral.
  • Develop and manage key performance indicators.

Account Manager

Inspira Marketing
Columbus, OH
06.2019 - 07.2020
  • Managed account list of 50 small to mid-sized businesses in Columbus and Southeastern-Ohio markets.
  • Executed Ohio marketing plan by securing strategic Diageo product placements into accounts within assigned territory.
  • Increased Diageo value share of Columbus and Southeastern-Ohio market by 7% each year while increasing volume share of accounts by an average of 15% each year.
  • Conceptualized and executed planned events with a constant focus on increasing value share and overall brand visibility for all Diageo brands within a $100,000 annual budget.
  • Reviewed monthly budget parameters and interfaced with National and Regional Marketing Managers, Sales Director, and other company leadership on developing new marketing plans and sales goals for Columbus and Southeastern Ohio.

Education

Bachelor of Science - Marketing

Franklin University
Columbus, OH
08-2022

Skills

  • Client relationship management
  • Revenue growth
  • Market share expansion
  • Social media presence increase
  • Account management
  • Client relations

Interests

  • Offering time and support to shelters for the homeless, women, and animals
  • Youth mentor, providing guidance and support to empower the next generation of leaders
  • Gardening
  • Avid Reader
  • Golf

Timeline

Director of Sales

The Golf Club at Little Turtle
10.2022 - 10.2023

Account Manager

Inspira Marketing
06.2019 - 07.2020

Lead Bartender

Knotty Pine Brewing
04.2015 - Current

Bachelor of Science - Marketing

Franklin University

Personal Information

Title: Hospitality + Marketing Sales Manager

Awards

Presidents List, Franklin University