Samuel Zapata
Cape Coral,FL
Summary
Proactive leader with extensive experience in sales management and operational oversight. Expertise in building strategic partnerships and streamlining processes to enhance customer satisfaction. Proven track record of driving long-term business growth through effective leadership and innovative solutions.
Overview
20
20
years of professional experience
Work History
Owner/Managing Member
SDC GoodZ, LLC
North Fort Myers, Florida
01.2021 - Current
- Operational Oversight: Managed daily logistics and end-to-end operations for a family-owned e-commerce business, overseeing a catalog of 300+ children’s toy and gaming products.
- Inventory Optimization: Maintained optimal stock levels across Amazon and Walmart fulfillment centers through weekly shipment forecasting and precise inventory management.
- Strategic Financial Management: Directed budgeting and fiscal health by analyzing monthly P&L reports and conducting regular price evaluations to maximize profit margins.
- Supply Chain Coordination: Facilitated seamless logistics by coordinating carrier delivery schedules, shipment pickups, and merchant-fulfillment materials to meet fluctuating platform demands.
- Data-Driven Sales Analysis: Reviewed daily transaction data to identify high-performing products and emerging market trends, informing future inventory and growth strategies.
- Process Improvement: Streamlined internal operations and fulfillment workflows, implementing cost-effective measures that significantly reduced waste and improved efficiency.
- Customer Experience Excellence: Upheld high service standards by managing prompt inquiry responses and resolving complex customer issues to ensure platform compliance and satisfaction.
- Growth & Relationship Building: Fostered positive wholesale supplier communications while proactively identifying new opportunities for product diversification and business expansion.
Sub-Distributor Sales Manager
Canada Dry Potomac Corporation
Richmond, VA
04.2020 - 11.2020
- Managed sub-distributor relationships to enhance product availability, introduce new product lines, and maintain product visibility throughout distributor territories.
- Key Accounts Role for GPM Investments and Pit Stop as well as operational Key Accounts for Kroger and Virginia ABC Stores
- Oversaw monthly supplier brand and package recovery reports
District Sales Manager
Canada Dry Potomac Corporation
Richmond, VA
02.2016 - 03.2020
- Strategic Market Expansion: Developed and implemented data-driven strategies to increase market share and profitability, leveraging competitor analysis and market research to identify and penetrate new revenue-generating accounts.
- Key Account & Territory Management: Expanded business reach by servicing major accounts and independent retailers, ensuring product distribution and adequate stock availability through consistent inventory monitoring.
- Relationship Management & Negotiation: Negotiated profitable contracts and price points with clients while resolving complex customer complaints quickly to maintain high levels of satisfaction and long-term loyalty.
- Data-Driven Sales Planning: Utilized analytics tools like Margin Minder to evaluate store performance against budgets, identify emerging trends, and create targeted sales plans that optimized pricing and promotional strategies.
- Led and Mentored High-Performing Teams: Managed both large and small format sales teams, overseeing recruitment, training, and professional development to align staff with company policies and maximize performance across assigned territories.
- Performance Optimization: Facilitated regular team meetings to establish clear quotas, address operational challenges, and provide individual coaching to ensure the division consistently met or exceeded benchmarks.
- Collaborative Brand Strategy: Partnered with supplier companies and internal departments to align promotional events, trade shows, and point-of-sale advertising with core sales objectives and brand effectiveness.
- Market Presence & Brand Advocacy: Conducted individual sales presentations and client visits to showcase product benefits, enhancing brand visibility and driving sales volume for both new and inactive customers.
Account Manager/Pre-Sales
Canada Dry Potomac Corporation
Richmond, VA
04.2007 - 01.2016
- Managed customer base and pursued new independent sales accounts within designated territory to expand market reach
- Acquired and maintained new account distribution goals during product launches and new product lines
- Established and nurtured positive customer relationships to optimize product distribution and secure company support
- Enhanced product visibility by capturing incremental sales display opportunities to drive customer engagement
- Delivered sales training and constructive feedback to new hires, enhancing team capabilities and performance
- Performed complete merchandising support while servicing stores
Merchandising Specialist
Canada Dry Potomac Corporation
Richmond, VA
09.2006 - 04.2007
- Visual Merchandising Excellence: Managed visual displays to ensure brand consistency, ensuring products remained appealing and professional to drive customer engagement.
- Planogram Execution: Coordinated with store management to execute complex planograms, ensuring accurate product placement and optimal shelf arrangement.
- Strategic Seasonal Updates: Refreshed seasonal floor displays and updated signage to highlight current promotions, new product lines, and marketing initiatives.
- Stock & Availability Monitoring: Monitored inventory levels to ensure a sufficient quantity of featured products and case stock remained available for customers.
- Compliance & Audit Oversight: Conducted regular store visits along a set route to assess and enforce strict compliance with corporate merchandising standards.
- Quality Control & Maintenance: Scanned shelves for expired stock and managed the transport of materials and equipment needed for large-scale display builds.
- Inventory & Backroom Management: Organized and allocated backroom inventory, ensuring orderly work areas that met company and store safety standards.
- Customer Engagement: Assisted customers with product selection, enhancing their shopping experience by addressing individual needs.
Education
High School Diploma -
Manchester High School
Chesterfield, VA06-2003
Skills
- Sales management
- Customer relationship management
- Inventory management
- Operational oversight
- Strategic planning
- Partnership development
- Small business operations
- Team leadership
- Service quality assurance
Timeline
Owner/Managing Member
SDC GoodZ, LLC
01.2021 - Current
Sub-Distributor Sales Manager
Canada Dry Potomac Corporation
04.2020 - 11.2020
District Sales Manager
Canada Dry Potomac Corporation
02.2016 - 03.2020
Account Manager/Pre-Sales
Canada Dry Potomac Corporation
04.2007 - 01.2016
Merchandising Specialist
Canada Dry Potomac Corporation
09.2006 - 04.2007
High School Diploma -
Manchester High School