Summary
Overview
Work History
Education
Skills
Timeline
Generic
Sarah Bacehowski

Sarah Bacehowski

Marketing Strategist
Des Moines,IA

Summary

CAREER OBJECTIVE:

To use 23+ years of experience to add immediate value, knowledge and strategic leadership to a growing, innovative, forward-thinking team.

Overview

23
23
years of professional experience

Work History

President

Mills Marketing
01.2002 - 08.2023

While at Mills, I tripled the size of the company, acquired and managed 30+ accounts, some with asset sizes exceeding $5B and marketing budgets of $1M+. I grew, led and managed the team – educating them in marketing strategy, the financial industry and superior client service standards. In addition to new business and growth responsibilities, as President, I not only served our largest clients, but held the internal role of human resource manager, chief financial officer, and day-to-day manager of the entire team. In addition, I was tasked with setting the overall strategic direction for the company and its short and long-term growth.

Senior Sales Associate

Alloy Marketing
06.2000 - 09.2002

In this role, I supported the initiatives of the Account Managers, to help them implement media strategies for the tween market.

Education

MBA - Master of Business Administration

Marylhurst University
Portland, OR
05.2007

Master of Science - Communication Studies

Portland State University
Portland, OR
05.2005

Bachelor of Arts - Journalism And Mass Communication

University of Iowa
Iowa City, IA
05.2000

Skills

  • Marketing and Growth Strategy
  • Brand Creation and Sustainment
  • Industry, Customer and Competitor Research
  • Proven Campaign ROI-Focused Campaigns
  • Goal-Setting, Monitoring and Evaluation
  • Event Marketing and Management
  • Customer Segmentation and Persona Development
  • Channel Selection and Media Strategy
  • Customer Feedback and Communication Programs
  • Vendor Selection and Management
  • Leadership and Team Development
  • Organizational Growth Strategies
  • Project and Timeline Management
  • Digital and Social Media Marketing
  • Public Speaking and Marketing Education
  • Business Development
  • B2B, B2C and e-Commerce Sales
  • Marketing Budget Development and Management
  • Client Management and Relationship Building
  • Public Relations and Crisis Communication

Timeline

President

Mills Marketing
01.2002 - 08.2023

Senior Sales Associate

Alloy Marketing
06.2000 - 09.2002

MBA - Master of Business Administration

Marylhurst University

Master of Science - Communication Studies

Portland State University

Bachelor of Arts - Journalism And Mass Communication

University of Iowa
Sarah BacehowskiMarketing Strategist