Sarah Roberts
Knoxville,TN
Summary
Marketing professional with proven ability to drive brand growth through innovative campaigns. Skilled at leveraging social media channels to enhance brand presence. Known for fostering teamwork and adapting to dynamic market conditions, ensuring consistent results. Pursuing full-time role that presents professional challenges and leverages interpersonal skills, effective time management, and problem-solving expertise. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
6
6
years of professional experience
Work History
Marketing Director
Inspire Soccer League
Knoxville, Tennessee
09.2025 - Current
- Managed social media campaigns that boosted brand awareness and participation.
- Developed comprehensive marketing strategies that increased community engagement.
- Organized promotional events that successfully attracted new players and families to the league.
- Developed engaging recreational activities to promote social interaction.
- Assisted and lead game day operations.
- Identified potential partnerships or sponsorship opportunities in assigned markets.
- Built successful partnerships with other businesses in related industries.
Social Media and Marketing Coordinator
One Knox SC
Knoxville, TN
07.2025 - Current
- Developed and executed social media content strategies to enhance brand engagement.
- Shot videos and photos of business partnerships and sponsorships as part of a promotional balance.
- Managed and analyzed social media campaigns using analytics tools, optimizing performance based on data insights.
- Heat press uniforms, training shirts, and other products.
- Boosted social media engagement with consistent posting and timely responses to audience interactions.
- Developed comprehensive social media strategy, driving user engagement and significantly increasing follower growth.
- Managed paid advertising campaigns on Facebook, Google AdWords, and Instagram, maximizing return on investment.
- Created engaging multimedia content for diverse platforms, increasing audience reach and interaction.
- Collaborated with cross-functional teams to align marketing initiatives with business objectives.
- Streamlined communication processes between departments, enhancing project delivery timelines and collaboration.
- Conducted market research to identify trends and inform strategic marketing decisions.
- Built relationships with industry influencers to increase brand awareness and engagement.
- Devised content strategy to effectively engage target audiences.
- Strategized and developed video content for client's website and social media publications.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
Operations Assistant
United World Games
Klagenfurt
06.2025 - Current
- Coordinated daily operations for international sports events ensuring smooth execution.
- Managed logistics for athlete registration and transportation needs effectively.
- Communicated with vendors to arrange supplies and equipment for events.
- Organized volunteer teams, assigning roles and responsibilities as needed.
- Implemented process improvements to enhance operational efficiency at events.
- Participated in team meetings to provide feedback on operational issues and solutions.
- Supervised day-to-day facility operations in accordance with set policies and guidelines.
- Ensured that all safety protocols were followed during day-to-day operations.
- Assisted with training of new employees, offering constructive feedback on completion of job tasks.
- Assisted in developing schedules for event activities and staff assignments.
Event Operations
University of Tennessee at Knoxville
Knoxville, Tennessee
08.2025 - 11.2025
- Maintained Premier locations in stadium during events and game days.
- Ensured all areas of premium services were safe and utilized effectively.
- Ensured compliance with safety regulations and health codes while overseeing event operations.
- Enhanced marketing skills and strategies by assisting with ticket marketing, media relations and event operations.
- Managed on-site event operations, including registration process, seating arrangements, problem resolution and customer service.
Event Volunteer
International Sports Convention
London, UK
03.2025 - 03.2025
- Coordinated logistics for event setup and breakdown activities.
- Supported event staff with crowd management and direction of attendees.
- Ensured cleanliness and orderliness of event spaces throughout conventions.
- Provided general assistance during keynotes, workshops, and social events.
Ecommerce Marketing Coordinator
Altar'd State
Knoxville, TN
05.2024 - 09.2024
- Developed visually engaging marketing materials to support product launches and promotions.
- Planned and executed internal and external marketing events.
- Conducted market research to identify industry trends and generate actionable insights for strategic planning purposes.
- Enhanced brand visibility by developing and implementing targeted marketing campaigns.
- Tracked and reported on marketing campaign responses.
- Organized logistics for marketing strategy meetings.
- Coordinated public relations activities, securing positive press coverage for company initiatives.
- Boosted brand awareness with target customer demographics with social, print, and email campaigns.
- Demonstrated ability to work independently while also collaborating effectively within a team.
- Exhibited respect and friendliness while providing assistance to colleagues and clients.
- Utilized effective time management strategies to ensure timely completion of tasks.
- Maintained a high level of accuracy by focusing on details during task completion.
- Demonstrated styling expertise by arranging models and organizing clothing racks for photoshoots.
- Used gained knowledge to activate the business website by using Salesforce Cloud, Microsoft Excel, Microsoft Powerpoint, to upload photos and content.
- Created product descriptions, product sizing, product names, for the website.
Assistant Girls Varsity Soccer Coach
Karns High School
Knoxville, TN
05.2024 - 09.2024
- Served as a positive role model for student-athletes, emphasizing the importance of balancing academics and athletics while maintaining high standards of character.
- Ensured compliance with school district policies regarding athlete eligibility, maintaining accurate records of player information.
- Enhanced team performance by implementing strategic training plans and drills.
- Maintained strong communication channels with parents and guardians, addressing concerns and providing regular updates on player progress.
- Managed scheduling and logistics for team practices, ensuring maximum efficiency during training sessions.
- Collaborated with other coaching staff to analyze game footage, identifying areas for improvement and strategic adjustments.
- Cultivated relationships with college recruiters on behalf of graduating seniors interested in pursuing collegiate soccer opportunities.
- Implemented effective conditioning programs, reducing injury rates for the team.
- Improved player skills through personalized coaching sessions tailored to individual needs.
- Streamlined practice plans by utilizing technology tools such as video analysis software to provide instant feedback on player performance during drills.
- Fostered a positive team environment by promoting sportsmanship and teamwork among players.
- Assisted head coach in developing game strategies, resulting in a higher winning percentage.
- Promoted academic success among student-athletes by monitoring their academic performance and offering tutoring when necessary.
- Promoted love of the game by assisting players with understanding positioning, play techniques, and teamwork strategies.
- Built positive, productive training environments fostering team unity and camaraderie.
- Maintained player safety through careful practice and game supervision.
- Offered constructive feedback to players to help reach goals.
- Motivated athletes to become stronger, more agile, and more effective through training habits and proper nutrition.
- Adopted soccer strategies and tactics to maximize team potential.
- Promoted stretching, mobility work, and proper form to help athletes safely build strength.
- Engaged parents, players and staff to maintain open, constructive communications.
- Researched latest industry trends and developments to keep abreast of best practices.
Product Operations Lead
Lululemon
Sevierville, TN
11.2023 - 05.2024
- Enhanced team productivity by providing ongoing training and development opportunities.
- Managed and allocated staff and material resources to meet production goals.
- Utilized data-driven insights to inform decision-making processes regarding resource allocation or process improvements within the operations department.
- Fostered a positive work environment by promoting open communication, teamwork, and employee engagement.
- Conducted regular performance assessments, providing constructive feedback and identifying areas for growth and development among team members.
- Planned operations and activities, and led projects.
- Managed daily operations, ensuring timely delivery of high-quality products and services to clients.
- Ensured strict compliance with industry regulations, maintaining up-to-date knowledge of relevant guidelines and best practices.
- Assisted in the development of long-term strategic plans, aligning operational goals with overarching company objectives.
- Performed quality control and monitored production efforts.
- Oversaw problem resolution to address barriers to operational efficiency.
- Implemented risk mitigation strategies, resulting in reduced downtime and enhanced business continuity.
- Recruited and trained 6 new employees in 2024.
- Monitored budgetary allocations closely, identifying opportunities for cost reduction while adhering to financial targets set by senior management.
- Recommended actionable changes, led provisioning, and drafted plans to maintain operational status.
- Led project teams through all phases of implementation, from initial planning to final execution, ensuring successful completion within defined timelines.
- Oversaw supply chain management, maintaining optimal inventory levels while minimizing procurement costs.
- Answered questions about store policies and addressed customer concerns.
- Issued receipts and processed refunds, credits or exchanges.
- Monitored sales floor and merchandise displays for presentable condition, taking corrective action such as restocking or reorganizing products.
- Balanced and organized cash register by handling cash, counting change, and store coupons.
- Stocked Merchandise, clearly labeling items, and arranging according to size or color.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
- Trained new associates on cash register operations, conducting customer transactions and balancing drawers.
- Maintained clean sales floor and straightened and faced merchandise.
- Prioritized and organized tasks to efficiently accomplish service goals.
- Developed and implemented processes to streamline operations of existing products.
- Documented technical requirements for product features and communicated them to engineering team members.
- Identified potential problems in the production process and recommended solutions.
- Used daily system logs to document production information, discussing issues with management.
- Coordinated pick-up and delivery of express mail services.
- Received incoming shipments and reviewed contents against purchase order for accuracy.
- Composed and prepared routine correspondence, letters, and reports with job related software.
- Maintained accurate and up-to-date inventory records.
- Monitored stock levels to ensure availability of products.
- Conducted periodic inventories and physical counts of product supplies.
- Ensured proper storage conditions for all items in the building.
- Created reports on inventory activity, shortages and overages.
- Assisted in developing standard operating procedures for receiving goods into store.
- Tracked shipments from suppliers to confirm receipt of goods in a timely manner.
- Participated in physical inventory counts to keep information accurate and current.
- Inspected incoming materials for damage.
- Packed, sealed, or affixed postage to prepare materials for shipping.
- Conducted regular reviews of operations and identified areas for improvement.
- Evaluated customer needs and feedback to drive product and service improvements.
- Educated staff on organizational mission and goals to help employees achieve success.
- Evaluated staff performance and provided coaching to address inefficiencies.
- Frequently inspected production area to verify proper equipment operation.
- Maintained overall safe work environment with employee training programs and enforcement of safety procedures.
- Collected customer feedback and made business adjustments to improve retention and satisfaction.
Retail Sales Associate
Lululemon
Sevierville, TN
11.2021 - 11.2023
- Assisted customers with purchases, item location, and enrollment in reward programs to enhance shopping experience.
- Greeted customers and provided assistance with product inquiries, selections, and purchases to ensure satisfaction.
- Answered questions about store policies and addressed customer concerns.
- Checked pricing, scanned items, applied discounts and printed receipts to ring up customers.
- Issued receipts and processed refunds, credits or exchanges.
- Supported efficient and timely replenishment of sales floor merchandise.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
- Trained new associates on cash register operations and customer transactions, ensuring accurate balancing of cash drawers.
Volunteer Non-Profit Soccer Coach
Emerald Youth Foundation
Knoxville, TN
10.2020 - 11.2021
- Fostered a safe, positive environment for players to grow both athletically and personally through mentoring efforts.
- Promoted love of game by assisting players with understanding positioning, play techniques, and teamwork strategies.
- Adopted soccer strategies and tactics to maximize team potential.
- Maintained player safety through careful practice and game supervision.
- Planned and implemented individualized training programs for young athletes.
- Developed team strategies to improve in competitions.
- Encouraged healthy competition among players while programming good sportsmanship.
Receptionist
University Of Tennessee Medical Center
Knoxville, TN
05.2021 - 08.2021
- Answered large volume of incoming calls daily to resolve customer issues and schedule appointments.
- Answered central telephone system and directed calls accordingly.
- Managed multi-line phone system directing individuals to desired personnel and providing general information about operations.
- Greeted incoming visitors and customers professionally and provided friendly, knowledgeable assistance.
- Confirmed appointments, communicated with clients and updated client records.
- Responded to inquiries from callers seeking information.
- Coordinated multiple tasks to consistently meet time-sensitive deadlines.
- Compiled and organized documentation and reports for office meetings, ensuring accurate distribution and filing.
Receptionist
Great Clips
Knoxville, TN
05.2020 - 08.2020
- Confirmed appointments, communicated with clients, and updated client records to ensure accurate scheduling.
- Managed multiple tasks under tight deadlines to maintain office workflow.
- Answered central telephone system and directed calls accordingly.
- Responded to inquiries from callers, providing accurate information to enhance client satisfaction.
- Kept reception area clean and neat to give visitors positive first impression.
- Restocked supplies and placed purchase orders to maintain adequate stock levels.
- Answered phone promptly and directed incoming calls to correct offices.
Education
Masters of Science - Sports Management
University of East London
London01-2026
Master of Science - Business Administration- Marketing
Johnson University
Knoxville05-2024
High School Diploma -
Karns High School
Knoxville06-2020
Skills
- Social Media management
- Web Page Design
- Inventory Management
- Processing Product
- Guest Experience
- Detail-Oriented
- Product Marketing
- Strategic Planning
- Event Planning
- Customer Service
- Detail Oriented
- Relationship Building
- Planning and Coordinating
- Operations Management
- Business Administration
- Marketing
- Stocking and Receiving
- Order Processing
Timeline
Marketing Director
Inspire Soccer League
09.2025 - Current
Event Operations
University of Tennessee at Knoxville
08.2025 - 11.2025
Social Media and Marketing Coordinator
One Knox SC
07.2025 - Current
Operations Assistant
United World Games
06.2025 - Current
Event Volunteer
International Sports Convention
03.2025 - 03.2025
Ecommerce Marketing Coordinator
Altar'd State
05.2024 - 09.2024
Assistant Girls Varsity Soccer Coach
Karns High School
05.2024 - 09.2024
Product Operations Lead
Lululemon
11.2023 - 05.2024
Retail Sales Associate
Lululemon
11.2021 - 11.2023
Receptionist
University Of Tennessee Medical Center
05.2021 - 08.2021
Volunteer Non-Profit Soccer Coach
Emerald Youth Foundation
10.2020 - 11.2021
Receptionist
Great Clips
05.2020 - 08.2020
Masters of Science - Sports Management
University of East London
Master of Science - Business Administration- Marketing
Johnson University
High School Diploma -
Karns High School