Summary
Overview
Work History
Education
Skills
Community Activism
Timeline
Generic
Shannon LeDoux

Shannon LeDoux

Phoenix,AZ

Summary

Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance. Passionate about community activism, project management and event planning.

Overview

8
8
years of professional experience

Work History

Marketing Director

Movement Mortgage
Phoenix, AZ
07.2022 - Current
  • Updated web pages and social media profiles with engaging and current content.
  • Planned and coordinated engaging and effective experiential marketing events.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Expanded new businesses by developing powerful sales, advertising and marketing campaigns.
  • Generated monthly performance metrics and analytical reports, reviewing and communicating marketing campaign successes to clients.
  • Developed and implemented strategic marketing campaigns, including site promotions and engaging digital content.
  • Boosted sales by developing new product marketing strategies.

Marketing Director

Caliber Home Loans
Phoenix, AZ
06.2018 - 07.2022
  • Planned and coordinated engaging and effective experiential marketing events.
  • Strategically devised customer approaches, meeting sales objectives and capitalizing on emerging opportunities.
  • Expanded new businesses by developing powerful marketing campaigns.
  • Updated social media profiles with engaging and current content.
  • Generated monthly performance metrics and analytical reports.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.

Mint Jewelers

Owner
Phoenix, AZ
08.2015 - Current
  • Successfully sourced, procured and managed the sale of precious diamonds, gems and metals.
  • Created custom jewelry pieces for clients based on their needs and budget.
  • Engaged positively with each customer, providing personalized and private support for customer sales and service needs.

Education

MBA - Business

University of Phoenix
Tempe, AZ
01.2003

Bachelor of Science - Speech Language Pathology

University of Tulsa
Tulsa, OK
12.1999

Skills

  • Product Marketing
  • Social Media Creation
  • Social Media Management
  • Social Media Analytics
  • Post Optimization
  • Communications Management
  • Market Tracking
  • Event Planning
  • Research and Development
  • Strategic Marketing
  • Project Management
  • Licensed Notary Public
  • Team Recruiting and Hiring
  • Trade Show Coordination
  • Budget Forecasting
  • Strategic Planning and Alignment
  • Campaign Performance Tracking
  • Market Research Analysis
  • Market Trends Analysis
  • Brand Promotion

Community Activism

  • Board Member - Driving Out Domestic Violence
  • Board Member - Arians Family Foundation
  • Patroness- National Charity League
  • Successfully fundraised, managed charitable golf tournaments and galas, provided education and training, engaged in community events, networked to get companies, organizations and people involved in different aspects of charitable events.

Timeline

Marketing Director

Movement Mortgage
07.2022 - Current

Marketing Director

Caliber Home Loans
06.2018 - 07.2022

Mint Jewelers

Owner
08.2015 - Current

MBA - Business

University of Phoenix

Bachelor of Science - Speech Language Pathology

University of Tulsa
Shannon LeDoux