Set Rico
Fort Worth,TX
Summary
Established Account Executive gifted at lead generation and developing customer relationships. Engaging and personable at increasing business opportunities through dynamic marketing strategies, sharp communication skills and dedication to customer service.
Overview
7
7
years of professional experience
Work History
Account Executive
IBM
01.2023 - Current
- Generated 20 million in pipeline and closed on 900K
- Exceeded sales targets by 101% by identifying new business opportunities and creating customized solutions for clients
- Collaborated with cross-functional teams to develop comprehensive marketing campaigns, resulting in increased brand awareness
Business Development Representative
Palo Alto Networks
03.2022 - 02.2023
- Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
- Developed business by dialing 50+ daily cold calls and 300 emails weekly
- Expanded business through effective network development, identifying new and prospective clients using Zoominfo and Sales navigator
- Generated 8 million in pipeline which AE then closed 800K of it
Account Executive
Dish Network
El Paso, Tx
01.2021 - 03.2022
- Engaged with customers on adaily basis negotiating terms for existing accounts which resulted in 103% quarterly quota goals
- Maximized revenue by servicing accounts and proposing new products and services to established customers which resulted in 2.9 million total revenue
- Delivered targeted multi-platform integrated sales presentations, facilitating customer base expansion and revenue generation.
Business Development Representative
Verizon Wireless
El Paso, Tx
11.2019 - 12.2020
- Networked among local business and community organizations to develop leads and generate business which resulted in the highest amount of sales for the entire region of West Texas for the year of 2020
- Decreased financial discrepancies by performing accurate forecasting and budget monitoring.
- Utilized knowledge of industry trends to develop value-added solutions and approaches for target audiences.
General Manager
General Nutrition Centers
El Paso, Tx
11.2016 - 11.2019
- Managed a group of employees to assure store protocols are executed correctly, report weekly/quarterly numbers to corporate which resulted in 13% revenue growth
- Developed and trained 2 employees that would later go on to become managers within company
Education
Bachelor of Science - Computer Science
The University of Texas At El Paso
El Paso, TX06.2024
Skills
- Negotiation
- New Business Development
- Fluent in Spanish
- Territory Expansion
- Lead Qualification
- Prospecting and Cold Calling
https://www.linkedin.com/in/setrico-/
Timeline
Account Executive
IBM
01.2023 - Current
Business Development Representative
Palo Alto Networks
03.2022 - 02.2023
Account Executive
Dish Network
01.2021 - 03.2022
Business Development Representative
Verizon Wireless
11.2019 - 12.2020
General Manager
General Nutrition Centers
11.2016 - 11.2019
Bachelor of Science - Computer Science
The University of Texas At El Paso