Summary
Overview
Work History
Education
Skills
Hobbies and Interests
Voluntary Leadership
Publications, Recognition, Honors, Awards, Citations and Certifications
Presentations Papers and Training Seminars
Administrative and Committee Assignments
Research Interests
Conferences and Workshops Attended
Timeline
Generic
Shad Sorenson

Shad Sorenson

President/CEO
Oakley,USA

Summary

Experienced with strategic planning, operational management, and team leadership. Utilizes effective communication and decision-making skills to drive organizational success. Track record of fostering innovation and improving operational processes.

Overview

33
33
years of professional experience

Work History

President/CEO

Deer Meadows Group
Salt Lake City, UT
08.2024 - Current
  • Provides leadership, vision and direction as the Chief Executive Officer (CEO) of the diverse group of businesses that includes food and beverage, grocery, landscaping, and hospitality.
  • Prepared annual budget forecasts and monitored performance to meet organizational objectives.
  • Drove revenue growth by expanding product offerings and identifying new market opportunities.
  • Monitored financial performance and implemented measures to enforce compliance with budgetary standards.
  • Inspired innovation by creating an environment that encouraged creative thinking and problem-solving capabilities.
  • Developed strong partnerships with cross-functional teams for improved collaboration and efficiency.
  • Built a diverse workforce through targeted recruiting efforts focused on diversity, equity, and inclusion principles.
  • Developed innovative sales and marketing strategies to facilitate business expansion.
  • Managed financial, operational and human resources to optimize business performance.
  • Maintained P&L and shouldered corporate fiscal responsibility.
  • Devised and presented business plans and forecasts to Founders.
  • Directed strategic initiatives to enhance operational efficiency and drive organizational growth.
  • Fostered collaborative relationships with stakeholders to align goals and streamline processes.
  • Mentored senior leadership team to develop strategic plans and achieve long-term objectives.
  • Analyzed market trends to inform decision-making and identify new business opportunities.
  • Spearheaded development of performance metrics to evaluate organizational success and accountability.
  • Implemented change management strategies to facilitate organizational transformation and resilience.

Chief Human Resources Officer/Ombuds

Park City School District
Park City, UT
01.2021 - 08.2024
  • Administers a comprehensive human resources program for the purpose of maintaining a well-qualified and diverse employee workforce.
  • Designs and directs the hiring, evaluation, professional development and termination processes for all certificated and/or classified district employees, in cooperation with the administrators/supervisors for the purpose of assuring consistency in the district and ensuring compliance with state and federal law and contractual provisions.
  • Develops/revises district policies and procedures for human resources for the school board’s consideration, for the purpose of assuring consistency in the district, and compliance with laws, regulations and collective bargaining agreements.
  • Provides leadership and training in developing staff.
  • Administers the District’s collective bargaining agreements, from negotiations through managing the contract, interpreting contract language, processing grievances and supporting administrators in managing the collective bargaining agreements.
  • Collaborates with and advises the Superintendent and other Cabinet members, as a member of Cabinet, to ensure best practices in Human Resources leadership operations and management.
  • Protects confidentiality of records and information about staff, and uses discretion when sharing any such information within legal confines.

Superintendent of Schools

South Summit School District
Kamas, UT
07.2014 - 12.2020
  • Provides leadership, vision and direction as the Chief Executive Officer (CEO) of the District.
  • Responsible for the effective instructional and business operations of the District, including keeping the Board of Education informed of the condition of the District’s education system so they can make informed decisions and facilitating effective communication between the Board and stakeholders.
  • Performs all the duties and accepts all of the responsibilities usually required of a Superintendent as prescribed by the education laws of the state of Utah, the rules and regulations of the Utah State Board of Education and Utah State Office of Education, laws and regulations of the United States, statutes of Utah, and the policies, rules, and regulations established by the Board of Education.

Dean of Students/Associate Vice-President for Student Life

Utah Valley University
Orem, UT
06.2013 - 07.2015
  • Provided overall leadership and supervision to the Dean of Students Division, including: Student Conduct and Conflict Resolution, Accessibility (disability) Services, Campus Recreation and Wellness, Student Leadership and Involvement, Student Union, Volunteer and Service Learning, Health Services, Housing and Residence Life and the Wasatch Campus. The mission of the division is to provide a vibrant student community that embraces the cultivation of learning and development.
  • Facilitated the crisis management and emergency preparation coordination for Student Affairs with community leaders including Chief of Police, City Council and community service organizations.
  • Served as an ambassador for the University with alumni, parents, students, legislators and other community leaders.
  • Provided vision and direction for the division, including strategic planning, budgeting and accountability to facilitate learning and development in programming and services provided outside of the classroom.

Associate Vice-President for Student Support Services

Utah Valley University
Orem, UT
05.2009 - 06.2013
  • Provided leadership and supported the University’s commitment to an academic community dedicated to excellence in engaged learning, community engagement, university student experience and resource development and efficiencies.
  • Provided vision and leadership for the achievement of the Student Affairs strategic collaboration, service and innovative goals and initiatives.
  • Responsible for planning, supervision, evaluation and financial management for Wasatch Campus and Student Support Services including: Advisor Training & Development, Accessibility Services, Career Development Services, Institute for Professional Engagement, International Student Services, Multicultural Services, National Student Exchange, TRiO-Student Support Services, Testing and Assessment Services and Wasatch Campus.
  • Coordinated university and community committees in the areas of advisement leadership, K-16 initiatives, retention, diversity, community & government relations, extended education and other ad hoc committees to encourage and promote student success and retention.

Campus Administrator for Wasatch Campus (Assistant Vice-President)

Utah Valley University
Heber City, UT
12.2006 - 05.2009
  • Formulated and directed administration of plans and programs for the Wasatch Campus, under the direction of the President and Vice Presidents for Academic and Student Affairs.
  • Collaborated with academic vice president and deans’ to plan, initiate and evaluate academic and life-long learning programs at the Wasatch Campus.
  • Administered fiscal, human resources and physical planning such as budgets, hiring, training, supervising personnel and building projects.
  • Developed and maintained professional relationships with representatives of business and industry, government, public education, community and college officials to promote campus objectives and policies.
  • Supervised the following services at the Wasatch Campus: prospective student services and enrollment marketing, career and academic counseling, library, testing services, IT, enrollment services, student life, facilities, campus relations and marketing, course scheduling, and administrative services.

Assistant Vice President Student Services, Advisement and Student Banner

Utah Valley State College
Orem, UT
01.2005 - 12.2006
  • Directed all aspects of the Student Banner Module to facilitate the Strategic Enrollment Management objectives.
  • Supervised the following offices: Accessibility Services, Career and Academic Counseling, Student Success Center, Multicultural Center, Testing Services, Trio Services, and Advisor Training.

Director of Academic Advisor Training & Student Instant Information

Utah Valley State College
Orem, UT
10.2001 - 01.2005
  • Directed all aspects of developing, implementing and evaluating the academic advisor training program.
  • Managed, trained and evaluated the performance of full-time and part-time academic counselors/trainers, Instant Info manager and peer advisors.
  • Chaired Advisement Forum with the responsibility to coordinate training and communication of policies, procedures and information to 200 plus UVSC faculty and staff.
  • Coordinated academic policies and procedures related to advising with executive administration, academic deans and advisors.
  • Wrote grants and secured funding resources for areas of responsibility.

Accessibility Services Director

Utah Valley State College
Orem, UT
08.2000 - 10.2001
  • Directed the activities of the department in counseling students regarding education/disability accommodations applicable under Federal/State law, including but not limited to ADA Section 504 and Voc. Rehab. Act of 1973 amended.
  • Evaluated, hired, trained, and supervised the activities of professional counselors, coordinators, and support staff.
  • Managed the provision of services and accommodations for students with disabilities. Developed, wrote, implemented, evaluated, and revised policies/procedures to ensure compliance of the Americans with Disabilities Act (1990), ADA Grievance Hearings, and ADA Complaint Investigations.
  • Established effective collaborative relationships with other student service departments, faculty, and off-campus agencies to assure comprehensive service delivery of activities that addressed individual needs of students with disabilities. Coordinated, wrote, and managed grants.

Career and Academic Counseling Center Assistant Director

Utah Valley State College
Orem, UT
08.1998 - 08.2000
  • Advised prospective, new, and transfer students in aspects of academic programs.
  • Counseled students concerning academic performance, career exploration, and life planning.
  • Recruited prospective students at college fairs and high school recruitment activities.
  • Administered and interpreted career assessments and aptitude tests.
  • Represented office on numerous campus committees.
  • Chaired College Advisement Board and Steering Committee.
  • Assisted the director in the day-to-day office management functions.

Personal & Professional Development Program Specialist

Utah State University
Logan, UT
09.1997 - 08.1998
  • Managed a small conference support team.
  • Collaborated with faculty, administrators, committees and program chairpersons in the potential funding, development, design, planning and execution of personal and professional development programs.
  • Designed and developed personal and professional development conference programs, including managing program budget and expenditures, developing marketing and promotion strategies to advertise programs and planned and arranged conference logistics.

Career Exploration Center and Financial Aid Graduate Assistantship

Utah State University
Logan, UT
01.1996 - 06.1997
  • Co-taught “Career Exploration 101"
  • Counseled students in academic planning, scheduling, and career and life planning issues, under the direction of the director.
  • Trained clients to use career exploration computer programs such as SIGI+ and GIS.
  • Instructed seminars, workshops, classes, and served as a teaching assistant.
  • Administered and interpreted career assessment tests.
  • Assisted students and office staff in the areas of scholarships, student loans, data verification, inputting of records, student employment, and work study.

Front Desk Manager

Olympia Park Hotel and Conference Center
Park City, UT
11.1992 - 01.1996
  • Managed a 15-person front office staff with primary responsibility to recruit, select, train and motivate a premier customer service team. Additional responsibilities included:
  • Budgeting - responsible for meeting monthly and annual budget goals.
  • Sales and Marketing - assisted the S&M division by providing support for conferences.
  • Public Relations - responsible to provide all necessary details to insure comfortable and superior accommodations for the guest.

Education

Educational Leadership and Policy Ed.D -

University of Utah
Salt Lake City, UT
06.2006

Student Personnel/Human Resource Management MSS - undefined

Utah State University
Logan, UT
06.1997

Business Management/Marketing BA - undefined

Utah Valley State College
Orem, UT
05.1995

Hospitality Management AAS - undefined

Utah Valley Community College
Orem, UT
05.1993

Skills

  • Leadership team building
  • Organizational leadership
  • Strategic planning
  • Operational excellence

Hobbies and Interests

Family Activities, Biking, Reading, Swimming, Travel & Food, Camping, Yard Work, Theater

Voluntary Leadership

Community Service, 2013-01, 2016-12, Wasatch County Board Of Education, Heber Valley Chamber of Commerce Board of Directors – (2007-2014), Wasatch Community Foundation Board of Directors (Education Chair) – (2008-2014), Business Expansion and Retention Advisory Council – (2010-2012), Midway Swiss Days Committee – (2006-Current), Heber Valley 2020 Visioning Committee – (2007), Chair of local arthritis drive – (1988), Scout Master/youth group leader for young men and woman (2004-Current), Community 4-H leader – (1988), Merit badge counselor for Boy Scouts of America – (2000-Current)

Publications, Recognition, Honors, Awards, Citations and Certifications

  • Sorenson, S., McClellan, J., Moser, C., Tibbits, P., & Wattereus, J. (2006). New advisor training at Utah Valley State College. In: The New Advisor Guidebook: Mastering the Art of Academic Advising Through the First Year and Beyond. Monograph Series, no 16. Manhattan, KS: National Academic Advising Association.
  • New Advisor Training Program Publicized in the NACADA Training Monograph 2003
  • Sorenson, S. E. (2006) A Monitoring System to Achieve Greater Racial/Ethnic Diversity and Academic Success for students of Color. Unpublished doctoral dissertation, University of Utah.
  • UVU Board of Trustee’s Award of Excellence 2010
  • IT Project + Course Completion Certificate – New Horizons March 2004
  • UVSC VP Award of Excellence for Excellence
  • UVSC Adjunct Teacher of the Year (Learning Enrichment), 2000.
  • National DEX Marketing Competition, third place, 1993.

Presentations Papers and Training Seminars

  • “Developing an Individualized Student Learning Community” Developed curriculum and a training module for faculty to use in the classroom to assist students in organizing learning communities and long term academic plans.
  • “Developing and Implementing an Academic Advisor Training Program” Developed/presented a presentation for the NACADA National Conference and Regional Conference outlining the step taken at UVSC to develop and implement a training program at UVSC. The program includes on-line and computer based training, personal training, small group seminars and an Advisement Forum.
  • “Advising Certification Programs – Would it Work?” Presented at the UVSC Leadership conference to the Advisement Forum the possibilities and benefits of developing and implementing an advisor certification program at UVSC, according to the standards outlined by NACADA.
  • “Managing Change” Developed an Advisor II Certification workshop for the American Student Association of Community College. The workshop included a discussion regarding organizational change theories and practical application exercises. The second part of the workshop focused on diversity and how to manage change for inclusion within the organization.
  • Academic Advising 101 Developed orientation and training sessions for academic advisors. The program consists of on-line interactive information and small group/individualized training.
  • Credit Options for Non-traditional Credit Programs Co-presented by Shad Sorenson and Tom Borg. Developed by Cami McClure Association for Conference Planners. Norfolk VA, 1997.
  • UVSC by Choice Presented to potential UVSC students at over 30 Utah and Nevada high schools, 1998 &1999
  • Academic Standards Presented the UVSC Academic Standards Workshop to students on academic probation and suspension. Workshop includes policy information, study skills, and campus resources.
  • What do I want to be when I grow UP? A career exploration workshop to help students understand their Strong Interest Inventory and Myers Briggs assessment scores and how to research careers using CHOICES.
  • Outstanding Student Award and Scholarship Presented the Outstanding Student Award and UVSC Scholarships to recipients at Payson and Layton High Schools.
  • International Student Orientation Presented general advising information and standards policy to ESL classes and for the International Student orientation. I have also conducted the campus orientation for new UVSC students.

Administrative and Committee Assignments

  • Opportunities Conference Planning Chair 2015-Current
  • Summit County Behavioral Health Committee 2016- Current
  • Utah School Superintendents Association Risk Management Committee 2014-Current
  • Co-chair Academic Advisement Leadership Council 2005-2006 and 2009-2013
  • Co-chair Global and Intercultural Advisory Council 2009-2013
  • K-16 Alliance (Staff to Board) 2008-2014
  • UV Professional Development Pillar of Distinction Exploration Committee 2005
  • UHESA President, 2004-2005.
  • Banner Conversion Student Module Team Lead 2002-2005.
  • NASPA State Conference Planning Committee Chair 2002-2003.
  • UVSC PACE President, 2003-2004.
  • UVSC PACE Vice-president, 1999-2000.
  • PACE Policy Review and Education/Service Committee’s liaison, 1999-2000.
  • Chair UVSC Advisement Board and Steering Committee, 1999-2002.
  • UVSC Institutional Effectiveness Council, 2000-2001.
  • Vision for Tomorrow - Faculty/Staff Capital Campaign Fund Committee, 1999.
  • Building the Legacy- Faculty/Staff Capital Campaign Fund Committee, 1998.
  • Parents Night 2000 planning committee.
  • UV START (Orientation Re-engineering) task force. Chair FUN START committee 1999-2000.
  • Development team for the student recruitment video, AUVSC by Choice,@ 1999.
  • UVSC Student Service=s Re-engineering Clusters A& B.
  • USU Prof. Employee=s Association Personal & Professional Development Committee Chair, 19982000.
  • National Board Member of American Student Assoc. of Community Colleges, 1994-95
  • Vice President Student Alumni Representative, 1992-93
  • Chairperson for a Career Luncheon for Alumni & Students, 1992-93.

Research Interests

  • Personalized Learning
  • Educational Leadership and Administration
  • The K-20 Experience
  • Student Development and Leadership
  • Academic Advising and Career Counseling
  • Personnel Training and Development
  • Symposium & Conference Planning
  • Professional Learning Committees
  • Orientation for Staff and Students
  • Creative Problem Solving
  • Human and Consumer Relations
  • Learning Styles

Conferences and Workshops Attended

  • National Academic Advisement Association (National, Regional and Institutes)
  • National Conference for Race and Ethnicity
  • Implementing a Strategic Driven One Stop Student Service
  • National Association of Student Personnel Administrators (National, Regional and State)
  • SCT National Conferences
  • National Association Career & Academic Directors Association
  • National Orientation Directors Association
  • National Association for Higher Education And Disabilities
  • Utah Advising and Orientation
  • Becoming a Master Student Instructor Training sponsored by Houghton Mifflin
  • Meeting the Challenge of Student Retention
  • Transfer Advising Conference
  • National Student Advocacy Conference

Timeline

President/CEO

Deer Meadows Group
08.2024 - Current

Chief Human Resources Officer/Ombuds

Park City School District
01.2021 - 08.2024

Superintendent of Schools

South Summit School District
07.2014 - 12.2020

Dean of Students/Associate Vice-President for Student Life

Utah Valley University
06.2013 - 07.2015

Associate Vice-President for Student Support Services

Utah Valley University
05.2009 - 06.2013

Campus Administrator for Wasatch Campus (Assistant Vice-President)

Utah Valley University
12.2006 - 05.2009

Assistant Vice President Student Services, Advisement and Student Banner

Utah Valley State College
01.2005 - 12.2006

Director of Academic Advisor Training & Student Instant Information

Utah Valley State College
10.2001 - 01.2005

Accessibility Services Director

Utah Valley State College
08.2000 - 10.2001

Career and Academic Counseling Center Assistant Director

Utah Valley State College
08.1998 - 08.2000

Personal & Professional Development Program Specialist

Utah State University
09.1997 - 08.1998

Career Exploration Center and Financial Aid Graduate Assistantship

Utah State University
01.1996 - 06.1997

Front Desk Manager

Olympia Park Hotel and Conference Center
11.1992 - 01.1996

Student Personnel/Human Resource Management MSS - undefined

Utah State University

Business Management/Marketing BA - undefined

Utah Valley State College

Hospitality Management AAS - undefined

Utah Valley Community College

Educational Leadership and Policy Ed.D -

University of Utah