Shawn Barthel
Parker,CO
Summary
Dynamic servant leader dedicated to transforming lives within the fitness industry through a successful and fulfilling career. Proven success in operations management demonstrates a strong track record of driving process improvements in both single and multi-unit environments. Committed to ensuring readiness for new business units while fostering leadership development through comprehensive training, coaching, and ongoing assessment. Emphasizing the importance of a positive workplace culture as a foundation for success, leadership is exemplified through tangible results and team empowerment.
Overview
18
18
years of professional experience
1
1
Certification
Work History
General Manager
Sky Zone
Parker, CO
01.2024 - Current
- Multi-Unit Manager
- #2 in organization for EBITDA @ 144 % 2025 YTD
- #4 Park in organization 2025 Overall Ranking
- #3 in organization for Same Park Sales @ 27% 2025 YTD
- #4 Revenue to Budget in organization @ 113.3% YTD
- Lowest membership attrition in organization.
- YOY Membership Dues tap increase 152%
- Park of the Month 2024 8 of 12 months
- Park of the Month 2025 8 of 10 months
- Park of the Quarter 2025 Q1, Q2 & Q3
- Lead new park opening oversight management for 3 new parks in the Texas market. Prepared GM, AGM and all staff for operational readiness and assisted in managing grand openings.
- Managed acquisition end for employee and operation turnaround from Franchise to Corporate Owned & Operated.
- Develop and Coach GMS & AGM's in the district for performance improvement.
- Multi-Unit oversight with DM for reporting and strategic alignment, coaching and development.
- Ensure safety of guests and members through risk management tools.
- Manage membership process for District to improve team overall sales process.
- Hire and promote talent.
- Maintained Food Safety Certification
- Oversee Cafe/ Kitchen operations including food safety.
- Manage daily operations and monitoring of Key Performance Indicators.
- Manage and support 6 Team Leads and up to 40 employees.
- Manage P&L and reduced labor cost with no impact to revenue by 45% in first 45 days.
- Moved MTD labor cost within budget first 45 days in role.
- Increased SMG Survey Net Promotors Score from 10% to 70 % after 50 days in role.
- Maintain high Overall Satisfaction of guests for guest parties in the district.
- Oversee all aspects of operations including, banking, maintenance, ordering, member experience, payroll.
Senior General Manager
24 Hour Fitness
Aurora, CO
09.2023 - 11.2023
- Multi-Unit Peer Development Coach
- Regional MVP Sept 2023
- Received company Banner award for multiple top KPI's.
- Top grossing PT sales in organization.
- Promoted to only Senior GM role in org and left previous club in Sept. to rank #3 in Organization.
- Managed Aqua fitness programs and aquatics programs.
- Assisted in running multi-units during backfill.
- Directed Fitness Manager and team of 10-12 Personal Trainers.
- Managed wind down closure of another district club.
- Restructured scheduling to fit traffic needs resulting in an 7 % lift in conversion first 3 weeks.
- Retrained sales manager and team in sales process.
- Mentor other General Managers.
- Increased net promoters (survey) score first 2 weeks of role by double digits.
- Recognized 3rd week in role for first mover 92.8 % revenue to budget.
- Increased fitness month over month client growth by 10% first 3 weeks in role.
- Top producing GM productivity consecutively in all KPI's.
General Manager
24 Hour Fitness
Centennial, CO
04.2023 - 09.2023
- Regional MVP May 2023
- Increased net promoters score.
- Increased conversion over 80%.
- Multi Unit oversight for backfill of Arvada Club.
- On Boarded GM of Littleton club.
- Coached SSM to become a top performer.
- Coached SSE to become a top performer.
- Facilitated many repairs that were previously not resolved.
- Became COP positive.
- Increased fitness month over month client add.
- Increased member check ins and guest traffic.
- Top producing GM productivity consecutively.
General Manager
24 Hour Fitness
Arvada, CO
01.2023 - 04.2023
- Oversee daily club operations including team member scheduling, training, member service questions & escalations, banking & appointment scheduling and fitness operations.
- Increased revenue first month in role from 17th in District to 1st in District in Revenue to Budget.
- Made immediate impact to reduce costs making labor budgets.
- Moved survey met promoters score net positive +3 in 3/2003 from -47 in 1/2003.
- Highest limited membership to budget sales in district within the first 30 days in role.
- Manage, coach and develop a team of Sales & Service Experts/Associates and Club Attendants as well as class instructors.
- Provided business plan for coaches including sessions scheduling and areas of strengths and opportunities.
- Coordinate and communicate guests fitness goals with Fitness Manager and Trainers.
- Ongoing monitoring and assessment of acquisition statistics as it relates to new member units, survey results and retention of existing members.
- Recruit, hire and onboard skilled fitness focused team members.
- Cultivate exceptional sales skills through continuous assessment, coaching by modeling, observation, shadowing and through on interactions with guests.
General Manager
24 Hour Fitness
Arvada, CO
01.2023 - 04.2023
- Oversee daily club operations including team member scheduling, training, member service questions & escalations, banking & appointment scheduling and fitness operations.
- Increased revenue first month in role from 17th in District to 1st in District in Revenue to Budget.
- Made immediate impact to reduce costs making labor budgets.
- Moved survey met promoters score net positive +3 in 3/2003 from -47 in 1/2003.
- Highest limited membership to budget sales in district within the first 30 days in role.
- Manage, coach and develop a team of Sales & Service Experts/Associates and Club Attendants as well as class instructors.
- Provided business plan for coaches including sessions scheduling and areas of strengths and opportunities.
- Coordinate and communicate guests fitness goals with Fitness Manager and Trainers.
- Ongoing monitoring and assessment of acquisition statistics as it relates to new member units, survey results and retention of existing members.
- Recruit, hire and onboard skilled fitness focused team members.
- Cultivate exceptional sales skills through continuous assessment, coaching by modeling, observation, shadowing and through on interactions with guests.
Sales/Service Manager
24 Hour Fitness
Parker, CO
11.2021 - 12.2022
- Manage, coach and develop a team of Sales & Service Experts/Associates and Club Attendants.
- Oversee daily club operations including team member scheduling, training, member service questions & escalations, banking & appointment scheduling.
- Coordinate and communicate guests fitness goals with Fitness Manager and Trainers.
- Ongoing monitoring and assessment of acquisition statistics as it relates to new member units, survey results and retention of existing members.
- Recruit, hire and onboard skilled fitness focused team members.
- Cultivate exceptional sales skills through continuous assessment, coaching by modeling, observation, shadowing and through on interactions with guests.
- Update and communicate daily sales drivers, effectively cascading promotions to team members and the community. Modifying strategy as necessary.
- Monitoring and reviewing key performance indicators with team members and reporting updates on deliverables to General Manager and District Manager.
- Improved retail sales area from 70% + to 107% of budget upon oversight.
- Increased member survey satisfaction by 46% upon oversight at Tiffany Plaza (Denver).
- Top tier Sales and Service manager in new member units to budget in district consecutively.
- Top tier Sales and Service manager in total revenue to budget in district consecutively.
- Top Sales and Service manager at first guest visit conversion consecutively.
Senior Specialist
IQOR
Minneapolis, MN
10.2018 - 01.2021
- Manage workflows and evaluate risk related to the collection and rehabilitation of Federal Student Loan Debt.
- Ensure compliance to process adhered to for qualification of potential Administrative Wage Garnishment & IRS tax offset accounts.
- Identify and Escalate potential Compliance risk accounts.
- Provide options for rehabilitation and liquidation of loans.
- Ensure options are provided to disabled debtors.
- Ensure adherence to company policies and procedures.
- Provide potential Compliance risks to executives.
- Consistently review liquidity of portfolios to ensure collection recovery rates are being met.
- Maintain adherence to Federal and State debt collection laws.
- COVID Furlough
Director of Compliance / Ethics & Privacy Officer
HCA Healthcare
Nashville, TN
01.2012 - 02.2017
- Manage Compliance Risk for The Outsource Group (TOG), & National Patient Account Service entities including Medi credit, NPAS, Inc. and NPAS Solutions, LLC. Including 12 TOG centers and 2 NPAS centers for 6 separate lines of business including Early Out Collections, Bad Debt Collections, Medicaid Eligibility, Third Party Liability, Extended Business Office, Insurance Follow Up.
- Manage outsourced collection agency compliance.
- Manage Parallon Acquisition of The Outsource Group performing comprehensive risk assessment gap analysis and remediation plan.
- Monitor internal systems to ensure regulatory compliance.
- Perform risk assessment and analysis.
- Ensure state licensing requirements and operational considerations are adhered to.
- Identify and implement state by state conduct restrictions & licensing restrictions.
- Point of contact and respondent for Better Business Bureau complaints.
- Coordinate with Legal to respond to State Collection agency licensee audits/questionnaire.
- Work with internal and external counsel for redlining of client and vendor contracts based on company policy and legal advisement.
- Serve as Facility Privacy Official, responsible for compliance and training associated specifically with HIPM privacy.
- Drafted and Implemented department policies & procedures.
- Maintain all compliance with FDCPA, HIPAA, FCRA, GLBA, PCI.
- Review, Interpret, and communicate relevant company policy updates.
- Keep NPAS Leadership informed of the status of Ethics and Compliance issues within the Shared Service Centers.
- Review Internal and external audit reports and Investigations relating to NPAS and assure that appropriate corrective and preventative actions have been taken. Attend all Audit exit conferences related to Compliance.
- Serve as Ethics and Compliance Officer: Assuring that colleagues understand that they may raise concerns or report suspected violations of the Code of Conduct, of Policies and Procedures, or of law or regulations to a supervisor, to any member of local management, or to the Corporate Ethics Line without fear of retaliation.
- Conduct Investigations resulting from calls to the corporate Ethics and Compliance hotline or assists hospital Ethics and Compliance Officers in conducting these investigations.
- Act as a resource to facility leadership for specific regulatory issues.
- Monitor performance Indicators related to compliance.
- Maintain best practice documentation and implementation plans.
- Actively communicate with facility, SSC and external facility representatives related to any issues or compliance Initiatives.
- Work with leadership to ensure that any new policies/processes are compliant with all company / regulatory requirements.
- Oversee compliance education requirements.
- Work with State regulatory agencies and consumer protection agencies to resolve complaints and disputes.
- 1100 Charlotte Ave. Nashville, TN.
Director of Collections & Compliance
JNR Adjustment Co
Maple Grove, MN
11.2007 - 12.2011
- Multi-Unit Manager
- #2 in organization for EBITDA @ 144 % 2025 YTD
- #4 Park in organization 2025 Overall Ranking
- #3 in organization for Same Park Sales @ 27% 2025 YTD
- #4 Revenue to Budget in organization @ 113.3% YTD
- Lowest membership attrition in organization.
- YOY Membership Dues tap increase 152%
- Park of the Month 2024 8 of 12 months
- Park of the Month 2025 8 of 10 months
- Park of the Quarter 2025 Q1, Q2 & Q3
- Lead new park opening oversight management for 3 new parks in the Texas market. Prepared GM, AGM and all staff for operational readiness and assisted in managing grand openings.
- Managed acquisition end for employee and operation turnaround from Franchise to Corporate Owned & Operated.
- Develop and Coach GMS & AGM's in the district for performance improvement.
- Multi-Unit oversight with DM for reporting and strategic alignment, coaching and development.
- Ensure safety of guests and members through risk management tools.
- Manage membership process for District to improve team overall sales process.
- Hire and promote talent.
- Maintained Food Safety Certification
- Oversee Cafe/ Kitchen operations including food safety.
- Manage daily operations and monitoring of Key Performance Indicators.
- Manage and support 6 Team Leads and up to 40 employees.
- Manage P&L and reduced labor cost with no impact to revenue by 45% in first 45 days.
- Moved MTD labor cost within budget first 45 days in role.
- Increased SMG Survey Net Promotors Score from 10% to 70 % after 50 days in role.
- Maintain high Overall Satisfaction of guests for guest parties in the district.
- Oversee all aspects of operations including, banking, maintenance, ordering, member experience, payroll.
Director of Collections & Compliance
JNR Adjustment Co
Maple Grove, MN
11.2007 - 12.2011
- Oversaw daily operations of management, administrative staff and legal staff. Responsible for 55-60 direct and indirect reports.
- Managed debt liquidation, strategy implementation and flow for contingency collections entailing consumer and commercial debt.
- Maintained all state and federal compliance with FDCPA, FCRA, HIPAA & GLBA.
- Maintained license & bonding requirements for all states.
- Monitored staff, ensuring the development of employees through ongoing training.
- Cut divisional cost the first year by 13 %. Cut additional 8% the next year by vendor audits and re-pricing.
- Created and maintained relationships with clients.
- Implemented skip trace department & training for locators.
- Reviewed cost analysis and economic trends, reporting to President/CEO.
- Implemented performance based productivity goal, incentive/bonus structures.
- Performed functional and performance metrics.
- Created FDCPA Training Program.
- Negotiated contracts and pricing with vendors.
- Created Performance Improvement Model.
- Managed Litigation department oversee outsourcing to attorneys.
Education
Business - Some College
Anoka Ramsey Community College
Coon Rapids, MN01.1997
Diploma - undefined
Centennial High School
Circle Pines, MN01.1995
Skills
- Business Analysis
- Team Development
- Time Management
- Communication Skills
- KPI Benchmarks/ Execution
- Problem Resolution
- Sales Process
- Implementations
- Performance Management
- Leadership & Mentorship
- Data Analysis/ Reporting
Certification
- Registered Compliance Officer, Indefinite
- Licensed Agency Manager, Indefinite
- Food Manager Certification, 2024-03-01 to 2029-03-01
- State Food Safety Managers Certification, Indefinite
- CPR Certification, 2023-04-01 to 2025-04-01
- AED Certification, 2023-04-01 to 2025-04-01
- Food Safety Certification, ServSafe
- First Aid Certification, Indefinite
- Lifeguard Training, Indefinite
- Food Handler Certification, Indefinite
Languages
English
Spanish
Timeline
General Manager
Sky Zone
01.2024 - Current
Senior General Manager
24 Hour Fitness
09.2023 - 11.2023
General Manager
24 Hour Fitness
04.2023 - 09.2023
General Manager
24 Hour Fitness
01.2023 - 04.2023
General Manager
24 Hour Fitness
01.2023 - 04.2023
Sales/Service Manager
24 Hour Fitness
11.2021 - 12.2022
Senior Specialist
IQOR
10.2018 - 01.2021
Director of Compliance / Ethics & Privacy Officer
HCA Healthcare
01.2012 - 02.2017
Director of Collections & Compliance
JNR Adjustment Co
11.2007 - 12.2011
Director of Collections & Compliance
JNR Adjustment Co
11.2007 - 12.2011
Diploma - undefined
Centennial High School
Business - Some College
Anoka Ramsey Community College
Groups
- ACA
- HCCA
- HFMA