Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic

Sheri Machat

Woodland Hills,CA

Summary

Dynamic National Account Executive with expertise in client engagement, contract negotiation, and strategic account management. Proven ability to resolve customer complaints effectively and drive business growth through strong relationship-building.

Overview

17
17
years of professional experience

Work History

National Account Executive

General Global Assistance
San Diego, California
01.2019 - 07.2025
  • Cultivated strong relationships with key decision makers in national accounts to drive business growth.
  • Conducted regular performance reviews to assess client needs and enhance engagement.
  • Resolved customer complaints swiftly by implementing effective solutions and alternatives.
  • Monitored competitor activities to maintain a competitive advantage and see where we compared.
  • Provided technical support to customers during the implementation of new products and services.
  • Presented product and service offerings, pricing models, and promotional programs to prospective clients.
  • Attended relevant trade shows and conferences in order to stay informed about industry trends and to prospect.

Sr Vice President

Trip Mate
Kansas City, Missouri
01.2009 - 01.2019
  • Developed strong relationships with key national accounts to enhance client engagement.
  • Managed contract negotiations ensuring compliance with company standards and policies.
  • Created tailored presentations for clients to effectively communicate product offerings.
  • Led training sessions for new and existing accounts.
  • Conducted regular account reviews to assess performance and address client needs.
  • Implemented feedback mechanisms to gather insights from clients for service improvements.
  • Resolved customer complaints in a timely manner by providing appropriate solutions or alternatives.
  • Managed a team of Account Managers responsible for managing national account relationships.
  • Established relationships with key decision makers at national accounts to ensure continued business growth.
  • Collaborated with Marketing Department to create promotional materials such as flyers, brochures.
  • Attended relevant trade shows and conferences in order to stay informed about industry trends.

Education

BBA - Marketing

University of Miami
Miami, FL
05-1979

Skills

  • Client engagement
  • Contract negotiation
  • Account management
  • Market analysis
  • Technical support
  • Customer relationship management
  • Industry networking
  • Presentation skills

Affiliations

  • SoCal ASTA Board - Allied Chairperson
  • USTIA - Conference Committee co-chair 2023-2025

Timeline

National Account Executive

General Global Assistance
01.2019 - 07.2025

Sr Vice President

Trip Mate
01.2009 - 01.2019

BBA - Marketing

University of Miami