Siobhan McKenna
Belle Mead
Summary
Senior Account Manager recognized for driving revenue growth across Genomics, Diagnostics, and Life Sciences. Proven success in account management, business development, portfolio marketing and new product introduction. Expertise in liquid handling and capillary electrophoresis platforms, next generation sequencing (NGS) workflows and pathology instrumentation enabling high throughput applications in precision medicine and translational research. Recognized for translating complex scientific offerings into customer value, building long-term strategic relationships, and leading cross-functional initiatives that increase revenue, market share, and brand presence
Overview
32
32
years of professional experience
Work History
Senior Account Manager, Molecular Biology Research
Agilent Technologies
11.2022 - Current
- Exceeded sales quota in highly competitive genomics and diagnostics markets, achieving 104% to plan with 4% growth in 2025 and 129% to plan with 42.2% growth in Q1 2026
- Generated 32% ecommerce revenue growth in 2025 through effective sales execution
- Managed complex precision medicine accounts spanning pathology, genomics, and automation across academic institutions, pharmaceutical companies, CROs, and healthcare organizations
- Demonstrated expertise in selling next-generation sequencing (NGS) workflows, oligonucleotides, CRISPR guides, liquid handling, capillary electrophoresis platforms, and pathology workflows to enhance client research capabilities
- Established trusted relationships with key decision-makers, including laboratory directors, administrators, procurement, and executive stakeholders, to facilitate collaboration and drive account growth
- Collaborated cross-functionally with marketing, applications, service, and leadership teams to ensure successful implementations and foster long-term account expansion
- Leveraged CRM and funnel management to improve forecast accuracy, build a high-quality opportunity pipeline, and drive informed sales decisions.
Genomics Account Manager
Agilent Technologies
12.2007 - 11.2022
- Exceeded quota multiple years in a row, achieving 158% to plan with 31% growth in 2022, 127% to plan with 22% growth in 2021 and 119% to plan with 159% growth in 2020
- Sold CRISPR guides to large Pharma, securing $50K annually
- Displaced competitors in large CROs, generating $100K annually
- Leveraged expertise in selling NGS workflows, synthetic biology, liquid handling, and capillary electrophoresis
- Awarded High Achievers Club in 2022
Marketing Manager
GE Healthcare
05.2005 - 10.2007
- Owned a $17M genomic sciences portfolio, managing multiple product brands across reagents and scientific instrumentation
- Executed new product introductions and go-to-market strategies supporting sales teams selling into healthcare and research institutions
- Developed value-based messaging and sales enablement tools to support complex purchasing decisions
- Collaborated closely with sales leadership to align market strategy, pricing, and customer engagement
Business Support Specialist
GE Healthcare
03.2002 - 05.2005
- Provided business and operational support to executive leadership, marketing and sales teams
- Covered open sales territories, contributing to revenue growth during transition periods
- Supported forecasting, planning, and performance analysis for regional leadership
Technical Consultant
Amersham Biosciences
09.1999 - 03.2002
- Provided technical expertise across molecular biology and analytical product lines
- Supported sales teams during evaluations, demonstrations, and customer trainings
- Helped bridge clinical, technical, and commercial discussions with healthcare customers
Medical Researcher / Laboratory Manager
Case Western Reserve University
01.1994 - 01.1999
- Conducted medical research supporting clinical and translational programs
- Managed laboratory operations and served as Biohazard Level III Facility Manager, ensuring regulatory compliance and EHS safety
Education
Graduate Coursework - Nutritional Biochemistry, Immunology, Physiology, Marketing
Case Western Reserve University
B.Sc. - Biochemistry & Microbiology minor in Human Nutrition
National University of Ireland, Galway
Skills
- Sales strategy
- Business development
- Pricing strategy
- Cross-Functional Leadership
- Customer Relationship Management (CRM)
- Sales Forecasting
- Territory analysis
- Forecasting management
- Problem Solving
- Solution Selling
Awards
High Achievers Club, 2022, Agilent
Publications References
available upon request
Timeline
Senior Account Manager, Molecular Biology Research
Agilent Technologies
11.2022 - Current
Genomics Account Manager
Agilent Technologies
12.2007 - 11.2022
Marketing Manager
GE Healthcare
05.2005 - 10.2007
Business Support Specialist
GE Healthcare
03.2002 - 05.2005
Technical Consultant
Amersham Biosciences
09.1999 - 03.2002
Medical Researcher / Laboratory Manager
Case Western Reserve University
01.1994 - 01.1999
Graduate Coursework - Nutritional Biochemistry, Immunology, Physiology, Marketing
Case Western Reserve University
B.Sc. - Biochemistry & Microbiology minor in Human Nutrition
National University of Ireland, Galway