Summary
Work History
Education
Skills
Additional Information
Timeline
Overview
Hi, I’m

Sonya L. Mahaney

Business
Traverse City,MI
Sonya L. Mahaney

Summary

Pragmatic professional with solid experience seeking an executive role that offers a challenge and growth opportunities. Adept at creating and implementing strategic business plans, driving growth, improving operations, project management, stakeholder relations, finance and persistent problem-solving. Skilled in building and leading a team of individuals with direct communication, collaboration and relentless work ethic.

Work History

Boyne Mountain Resorts

Bartender / Master Mixologist
2021 - Current (4 education.years_Label & 7 education.months_Label)

Job overview

  • 4 million total annual revenue, 40% bar sales
  • Handles simultaneous customer, team, and business needs while avoiding unnecessary delays or errors
  • Increased strong relationships with repeat customers, engaging in friendly conversation and memorizing drink orders to promote loyalty
  • Crafted special drink and cocktail menu items
  • Serve high customer volumes during special events, nights, and weekends in fast pace environment

Food & Beverage

  • 34 years of restaurant knowledge in both front of house and back of house roles

Wanderlust Abodes Unique Vacation Rentals

COO & Partner
2019 - Current (6 education.years_Label & 7 education.months_Label)

Job overview

  • Oversees all operations
  • Leads team
  • Develops annual operating budgets, sales forecast, and marketing plans
  • Human resources management

Weed Girl LLC

Founder & CEO
2019 - Current (6 education.years_Label & 7 education.months_Label)

Job overview

  • Established foundational processes for business operations
  • Continual updating of business processes and team structure to generate more business opportunities
  • Formulate and execute strategic initiatives to improve product offerings to cater to audience wants

Making Waves USA

Vice President
2017 - 2019 (2 education.years_Label)

Job overview

  • Managed financial, operational and human resources to optimize business performance
  • Increased company growth through collaboration with sales and marketing departments
  • Used market insights to capitalize on key business opportunities for new advantageous partnerships
  • Established and maintained strong relationships with customers, vendors and strategic partners
  • Monitored industry trends, keeping current on latest changes and competition in industry
  • Collaborated with senior management to develop strategic initiatives and long term goals
  • Represented organization at industry conferences and events
  • Clarified roles, responsibilities and expectations of staff
  • Established performance goals for department and provided methods for reaching milestones
  • Identified opportunities to improve business process flows and productivity

Planned Parenthood

Regional Manager, Development
2009 - 2012 (3 education.years_Label)

Job overview

  • Raised $4 million in individual solicitations for Standing Tall Capital Campaign
  • Researched, cultivated, and stewarded major gift prospects equaling $1.1 million annually
  • Planned large scale events
  • NGO background

Conscious Budget & Debt Reduction, Inc.

Chief Operating Officer
2006 - 2009 (3 education.years_Label)

Job overview

  • Directed budget development, budgetary controls and recordkeeping to make informed financial decisions
  • Managed financials and operations to optimize business performance
  • Investment Management
  • Managed Marketing team, IT team and Creative Director
  • Product engineering & implementation

General Motors Company

NE Regional Project Manager
1998 - 2000 (2 education.years_Label)

Job overview

Promotion

  • Project Manager of sales personnel, distribution partners, vendors, and secondary market
  • Headed field sales personnel training (65+), developed and presented national sales presentations
  • Consulted on ROI strategic plans for secondary customers (5,000+)
  • Originated marketing and sales brochures nationwide
  • Appointed communication link between WHQ, NE region and R(WISE)C
  • Formed and initiated documentation on warehouse distributors and secondary customers’ procedures prior to web integrated service environment (WISE) roll out
  • Assisted with national project deployment process and troubleshooting

Market Development Sales Manager, NE Pennsylvania

  • Sold after-market automotive parts and developed secondary market, increased sales 30% in first 3 months
  • Built custom promotional programs for warehouse distributors to create secondary market sales
  • Facilitated product sales to strengthen distribution, and grow market share
  • Organized information clinics to leverage brand equity

Education

Davenport University
Grand Rapids, MI

Executive MBA
05.2012

Davenport University
Grand Rapids, MI

Bachelor of Science from Business Administration / Leadership Effectiveness and Marketing
05.1998

University Overview

Graduated High Honors

Northwestern Michigan College
Traverse City, MI

Associate of Applied Science from Aviation Pilot Training
05.1997

Skills

  • Strong public speaker
  • Focused with ability to execute
  • Proven entrepreneur
  • Critical thinker
  • Result based problem solving
  • Professional networking
  • Operations
  • Organizational structure
  • Strategic planning
  • Staff management
  • New market penetration
  • Energetic leader

Additional Information

Interests:

  • Travel, skiing. snowboarding, hiking, biking, outdoors, fine food & health

Website:

  • wanderlustabodes.com
  • weedgirlllc.com

Accomplishments:

  • State Champion Michigan Cross Country 1992 & 1993
  • Traveled 6 Continents 28 Countries
  • Accident, Health and Life Insurance License
  • CFDP, Certified Financial Divorce Practitioner
  • CSA, Certified Senior Advisor
  • Series 7 & 63 Securities Licensing
  • Executive Director, Traverse City Mother Baby International Film Festival
  • Board of Directors, Family Wisdom Conference

Timeline

Bartender / Master Mixologist

Boyne Mountain Resorts
2021 - Current (4 education.years_Label & 7 education.months_Label)

COO & Partner

Wanderlust Abodes Unique Vacation Rentals
2019 - Current (6 education.years_Label & 7 education.months_Label)

Founder & CEO

Weed Girl LLC
2019 - Current (6 education.years_Label & 7 education.months_Label)

Vice President

Making Waves USA
2017 - 2019 (2 education.years_Label)

Regional Manager, Development

Planned Parenthood
2009 - 2012 (3 education.years_Label)

Chief Operating Officer

Conscious Budget & Debt Reduction, Inc.
2006 - 2009 (3 education.years_Label)

NE Regional Project Manager

General Motors Company
1998 - 2000 (2 education.years_Label)

Davenport University

Executive MBA

Davenport University

Bachelor of Science from Business Administration / Leadership Effectiveness and Marketing

Northwestern Michigan College

Associate of Applied Science from Aviation Pilot Training

Overview

25
years of professional experience
Sonya L. MahaneyBusiness