Sophia Cloutier
Nashville,TN
Overview
3
3
years of professional experience
Work History
Account Executive
IHeartMedia
07.2023 - Current
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Qualified leads, built relationships and executed sales strategies to drive new business.
- Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
- Cross-sold 30+ products and services to clients to secure additional business and grow revenue streams.
- Collaborated with cross-functional teams to develop comprehensive marketing strategies, resulting in increased brand awareness and revenue growth.
Director of Student Relations and Casting
VIM Magazine
09.2021 - 12.2022
- Managed student organization budgets, oversee student activities, assisted in planning other recreational and social events for VIM
- Casted students at Michigan State to model for thefall 2021 and spring 2022 issue, as well as other promotional photoshoots
- Liaised with community members, business owners and entrepreneurs to speak at general meetings and events
Marketing Intern
Apptio | IBM Company
05.2022 - 08.2022
- Researched and developed creative content for IBM corporate websites to promote brand in market.
- Managed social media campaigns and updated and edited website under guidance of supervisor.
- Researched latest trends and conducted market analysis.
- Devised data collection processes and procedures, including surveys, polls and questionnaires.
Education
Bachelor of Science - Public Relations, Advertising, And Applied Communication
MICHIGAN STATE UNIVERSITY
East Lansing, MI05.2023
Skills
- Strong interpersonal, organizational, and written and oral communications skills
- CRM software expertise
- Brainstorming and tracking campaign metrics
- Creative thinking and problem solving
- Data tracking, trend monitoring, media relations
- Relationship building and management
Timeline
Account Executive
IHeartMedia
07.2023 - Current
Marketing Intern
Apptio | IBM Company
05.2022 - 08.2022
Director of Student Relations and Casting
VIM Magazine
09.2021 - 12.2022
Bachelor of Science - Public Relations, Advertising, And Applied Communication
MICHIGAN STATE UNIVERSITY
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