Stacey Feeley
Traverse City,MI
Summary
Visionary executive and strategic leader recognized for building purpose-driven companies and scaling growth-focused initiatives from concept to market leadership. Specializes in business development, expansion strategy, and founder advisory, demonstrating a unique ability to connect big-picture vision with disciplined execution. Expertise lies in developing companies at the intersection of innovation, sustainability, and premium consumer experience, as evidenced by leadership roles at GoSili, Inc. and DRYNK by GoSili, where category-defining brands rooted in circular design were created. A trusted leader in new venture development, collaboration with founders and mission-driven teams transforms ideas into high-impact businesses, aligning vision with market positioning and long-term growth strategy.
Overview
2026
2026
years of professional experience
Work History
CEO & Co-Founder
GoSili, Inc.
Traverse City, MI
01.2024 - Current
- Spearheaded development and implementation of enterprise-level growth strategy to position Gosili as a leader in sustainable consumer products.
- Championed sustainability within the company by leading the development of advanced platinum-grade silicone products designed to replace single-use plastics.
- Led revenue-driven business development initiatives across retail expansion, strategic partnerships, licensing, and collaborative ventures, directly contributing to multi-million-dollar growth, while successfully onboarding over 5,000 independent retailers and forming collaborative partnerships with prominent corporate retailers such as Target, Walmart, and Whole Foods.
- Built and scaled a category-leading silicone tableware brand in the sustainable consumer space, achieving significant industry recognition and award-winning innovation.
- Executed comprehensive trademark and patent strategies, resulting in the establishment of 15 global trademarks and 6 patents to strengthen brand identity.
- Analyzed market trends to identify new business opportunities and adapt strategies accordingly, while managing partnerships and strategic business relationships by negotiating contract terms and key operational initiatives to drive and maintain substantial business growth.
- Orchestrated market entry strategies for global expansion, focusing on the establishment of profitable operational models.
- Supervised financial planning and budgeting activities, focusing on strategic resource allocation to maximize operational performance.
- Cultivated and expanded investor relations while leading multiple successful angel and Series A funding rounds.
- Managed funding initiatives aimed at facilitating company expansion, leading to a successful exit in 2019 and share reacquisition in 2023.
Co-Founder
DRYNK by GoSili
Traverse City, MI
2024 - Current
- Spearheaded launch of premium lifestyle brand, merging high-end aesthetics with sustainable practices in global hospitality sector.
- Built global growth strategy, driving partnership development and market expansion initiatives throughout UAE and Europe.
- Developed pricing architecture to manage tariff increases and distribution strategies to enhance brand positioning for high-end consumer markets.
- Directed strategic initiatives aimed at transforming durable barware by leveraging innovative design and sustainable manufacturing practices.
- Forged alliances with suppliers to streamline logistics and minimize operational costs.
- Analyzed market trends to inform strategic decisions in product development and enhance competitive positioning.
- Directed strategic corporate social responsibility programs such as our recycling program aimed at strengthening company reputation and building community relationships.
- Negotiated partnership agreements with key stakeholders in hospitality industry to enhance company visibility in market. Secured exclusivity for 5 years with Six Senses new property developments, Kimpton, Hilton, and W properties.
- Designed and executed essential operational initiatives to foster and sustain robust business growth.
Strategic Advisor & Consultant
Boundless Futures Fund
Traverse City, MI
2023 - Current
- Advise female founder-led businesses and early-stage ventures on company building, business development, expansion strategy, and operational clarity.
- Supported Foundation initiative that has deployed over $1M in grants to female founders and mission-aligned nonprofits nationwide.
- Implement strategic planning and growth frameworks to support female entrepreneurs in scaling innovative business ideas.
- Provide executive-level consulting on positioning, partnerships, marketing, fundraising and sustainable revenue development.
- Support mission-driven female leaders in aligning purpose with profitable, long-term growth.
- Assist in developing growth strategies for multiple startups while collaborating with founders to refine processes.
Education
BA - Arts and Sciences, Political Science
University of Colorado
Boulder05-2000
Skills
- Enterprise Growth Strategy
- Executive Leadership
- Business Development
- Founder Advisory and Business Consulting
- Strategic Partnerships
- Market Positioning
- Investor Relations & Capital Development
- Funding Strategy
- Sustainable business models
- Project oversight
Languages
Spanish
Professional Working
Core Leadership Expertise
- Enterprise Growth Strategy & Market Expansion
- Business Development & Strategic Partnerships
- Founder Advisory & Executive Consulting
- Brand Architecture & Positioning
- Go-to-Market Strategy
- Sustainable Innovation & Corporate Practices
- Organizational Leadership & Scaling Operations
- Investor Relations and Capital Raise
Selected Executive Impact
- Built and scaled multiple purpose-led brands recognized for innovation, sustainability, and premium design.
- Formed, developed and raised capital for multiple youth and high school non-profits benefiting young female athletes within N. Michigan.
- Known for identifying white-space opportunities and translating vision into actionable growth strategies.
- Trusted advisor to founders seeking executive-level perspective on building resilient, future-focused companies.
- Champion of purpose-driven leadership, innovation, and collaborative growth ecosystems.
Skills And Strategic Focus
- Enterprise Growth Strategy
- Executive Leadership
- Business Development
- Founder Advisory
- Strategic Partnerships
- Brand Expansion
- Sustainable Innovation
- Market Positioning
- Investor Relations & Capital Development
- Funding Strategy
Affiliations Advising Boards
- Boundless Futures Fund, Strategic Advisor & Founder Consultant
- Bay Reps Girls Hockey Program, Founding Member & Board Executive
- Michigan Girls High School Hockey League, Member & Marketing Executive
Timeline
CEO & Co-Founder
GoSili, Inc.
01.2024 - Current
Co-Founder
DRYNK by GoSili
2024 - Current
Strategic Advisor & Consultant
Boundless Futures Fund
2023 - Current
BA - Arts and Sciences, Political Science
University of Colorado