One of 9 marketing students out of 160 candidates selected for a leadership position.
Increased the marketing email open rate by 50.96% within four months.
Redesigned and maintained the Marketing Association website according to brand guidelines, using Wix.
Lead a team of four volunteer directors, overseeing strategic communications, and content development.
MARKETING ACADEMIC ADVISOR
BYU Marriott School of Business
Provo, UT
05.2024 - 09.2024
Assisted prospective students in achieving their goal of business school admission through strategic counseling on GPA management, extracurricular involvement, and professional development.
Created individualized academic plans for each student to help them reach their educational goals.
Marketing Coordinator
BYU Women's Services & Resources
Provo, UT
05.2022 - 06.2024
Increased Instagram account reach by 31% in one month through reels produced specifically for the target audience.
Improved marketing operations by developing and launching a content calendar through Trello.
Created visually engaging content for Instagram, Facebook, and weekly email newsletters.
Planned and oversaw semesterly promotional events.
Company photographer.
Marketing Intern
SPEECHCLOUD
Provo, UT
01.2023 - 04.2023
Company Overview: Education Tech Company.
Conducted market research among potential clients.
Created content for TikTok and Instagram with a team of four interns.
Content Creator
LOVE COMMUNICATIONS
Remote
04.2022 - 07.2022
Increased Instagram views by 8% in one month through videos highlighting community members.
Conceptualized and directed videos for Instagram with a team of three content creators.
Assistant Manager & Writing Tutor
SOUTHERN VIRGINIA UNIVERSITY WRITING CENTER
Buena Vista, VA
08.2020 - 12.2020
Co-led the recruiting, hiring, and training of tutors.
Instructed all 10 Writing Center tutors to complete consultations in 30 minutes or less.
Strengthened students' writing skills and letter grades with a student-led, collaborative teaching method.
Planned and executed quarterly tutoring events.
Entrepreneur & Designer
STELLA'S SUSTAINABLE EMBROIDERY
Peachtree City, GA
06.2019 - 10.2020
Designed one-of-a-kind hand embroidery pieces using recycled materials.
Modeled, photographed, and advertised each piece through Pinterest and Instagram.
Sold and shipped pieces domestically using Depop, a social media e-commerce app.
Education
Bachelor of Science - Marketing
BRIGHAM YOUNG UNIVERSITY - MARRIOTT SCHOOL OF BUSINESS
Thailand Marketing Day On Tour (Event Coordinator) at Marketing Association of Thailand (MAT)Thailand Marketing Day On Tour (Event Coordinator) at Marketing Association of Thailand (MAT)
Event Coordinator (Location Lead) at Marketing Association of Thailand (MAT)Event Coordinator (Location Lead) at Marketing Association of Thailand (MAT)