Steve Hoelscher
Knoxville,Tennessee
Summary
Dynamic leader with a proven track record driving sales and revenue targets. Expert in social media marketing and team leadership, I excel in developing strategic partnerships and innovative sales strategies to achieve remarkable revenue growth. Skilled in financial acumen and industry networking, I transform challenges into lucrative opportunities.
Overview
17
17
years of professional experience
Work History
Director of Business Development
Fields Auto Works
Columbus, OH
03.2020 - 07.2025
- Launched in 2020, Fields Auto Works designs and manufactures unique, specialty automobiles for the enthusiast market.
- Built and managed a national dealer network and sales pipeline, generating more than $3M in sales.
- Managed a social media marketing program that exceeded new lead generation targets by more than 60%.
- Monitored industry and competitor trends, and developed sales and marketing plans to effectively exploit new opportunities.
- Developed effective marketing and sales strategies, monitored dealer and direct sales leads, and opportunities to achieve sales goals.
- Collaborated with engineering and manufacturing teams to improve and implement product upgrades to meet customer needs.
- Advised executive team on industry best practices related to sales and marketing.
- Maintained accurate records of all sales activities using CRM software.
- Planned and managed social media marketing, and recommended product positioning strategy to gain market share.
- Coordinated with other departments such as finance or operations regarding project timelines or budget allocations.
- Collaborated with leadership teams on product launches, strategy development.
- Developed and implemented strategic sales plans to achieve corporate objectives.
- Established and maintained consistent and vibrant corporate image through social media marketing, representing company at industry events and developed strategic relationships with key prospects.
Owner/Founder
MGT, LLC
Harpers Ferry, WV
08.2017 - 02.2020
- Spin-off from Trivinci Systems to develop next-generation video data display live-stream systems for mobile applications, including motorsports, guest experience, aviation, transportation, and law enforcement.
- Negotiated contracts worth $2.4M to provide mobile, live-stream services to industry-leading clients.
- Secured $1.2M in first-round funding for product development, and $2M for initial production and marketing.
- Built a network of 20 U.S. and European dealers.
- Delivered prototype on schedule (02/01/2019).
- 1st deliverable milestone met on 02/01/2020.
Director of Sales and Marketing
Trivinci Systems
Leesburg, VA
12.2008 - 08.2017
- Developed and implemented sales and marketing plans to achieve 25% year-over-year revenue growth.
- Drove over $1M in additional revenue from existing accounts by building relationships and identifying areas for expansion.
- Directed staff in effective sales techniques and processes.
- Conducted market research and reported on competitors.
- Planned social media marketing and recommended product positioning strategy to attain long-term market share.
- Coordinated with other departments such as finance or operations regarding project timelines or budget allocations.
- Identified new markets and developed strategies to capture them.
- Monitored competitor products and services and maintained relationships with industry influencers and key strategic partners to identify improvement areas and grow customer base.
- Built sales forecasts and schedules to reflect desired productivity targets.
- Collaborated with leadership teams on product launches, strategy development.
- Developed pricing models for various products and services according to market conditions.
- Established and maintained consistent and vibrant corporate image through social media marketing, represented company at trade events and developed strategic relationships with key prospects.
- Pursued and generated revenue through outside sales and marketing efforts by relentlessly identifying, developing and targeting new business partnerships.
- Led sales planning, development, and account management to grow existing accounts and establish new accounts.
- Developed and implemented strategic marketing plans, sales plans and forecasts to achieve corporate objectives for products and services.
- Improved profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
- Met with sales and design departments to determine project road maps and create unique products to drive profitability and champion brand.
- Conducted comprehensive research and data analysis to support strategic planning and informed decision-making.
Education
Bachelor of Science - Marketing
University of Alabama in Huntsville
Huntsville, ALSkills
- Social media marketing
- Sales training and leadership
- Proposal writing
- Key account management
- Sales coaching
- Team Leadership
- Revenue growth
- Performance management
- Industry networking
- Vendor management
- Financial acumen
Timeline
Director of Business Development
Fields Auto Works
03.2020 - 07.2025
Owner/Founder
MGT, LLC
08.2017 - 02.2020
Director of Sales and Marketing
Trivinci Systems
12.2008 - 08.2017
Bachelor of Science - Marketing
University of Alabama in Huntsville
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