Summary
Overview
Work History
Education
Skills
Timeline
Generic

Steve McKenna

Marysville ,WA

Summary

A goal oriented professional with distinguished experience in the wine industry and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent and productivity. A Performance driven Sales Leader offering exceptional record of achievement over a 28-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. Performance-oriented Sales Leader offering exceptional record of achievement. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Detail-oriented team player with strong organizational skills and the ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

30
30
years of professional experience

Work History

Director of Sales and Marketing

Unique Wine Co.
03.2023 - Current
  • Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.
  • Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
  • Boosted company''s brand visibility through targeted advertising campaigns and social media engagement.
  • Managed a high-performing sales team, providing regular coaching and training to enhance their skills and performance.

District Sales Manager

Unique Wine Co.
08.2007 - 03.2023
  • Increased sales revenue by developing and implementing effective sales strategies for the district.
  • Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
  • Expanded market share with targeted account management and new business development initiatives.
  • Exceeded annual sales targets through strategic planning, territory optimization, and customer relationship building.

Director of Retail Sales

Unique Wine Co.
01.2017 - 03.2023
  • Increased retail sales revenue by implementing innovative marketing strategies and promotional events.
  • Streamlined store operations for improved efficiency, resulting in a significant reduction in overhead costs.
  • Developed and executed training programs to enhance employee skills, leading to higher customer satisfaction rates.
  • Established strong relationships with vendors, ensuring optimal product selection and pricing for the retail stores.

Sales Representative

Unique Wine Co.
02.1998 - 08.2007
  • Increased sales revenue by identifying and targeting high-potential accounts.
  • Expanded customer base through cold calling, networking, and relationship building.
  • Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
  • Generated additional sales opportunities with upselling and cross-selling techniques.
  • Consistently met or exceeded quotas by implementing strategic sales plans and effective time management.

Sales Representative

CINTAS, Professional Uniform And Facility Services
05.1994 - 02.1998

Sales representative

Education

BBA - Human Resources Management

Washington Sate University
Pullman, WA

Skills

  • Product launches
  • Pricing strategy
  • Strategic planning
  • Partnership development

Timeline

Director of Sales and Marketing

Unique Wine Co.
03.2023 - Current

Director of Retail Sales

Unique Wine Co.
01.2017 - 03.2023

District Sales Manager

Unique Wine Co.
08.2007 - 03.2023

Sales Representative

Unique Wine Co.
02.1998 - 08.2007

Sales Representative

CINTAS, Professional Uniform And Facility Services
05.1994 - 02.1998

BBA - Human Resources Management

Washington Sate University
Steve McKenna