STEVE SLACK
Huntersville,NC
Summary
Vice President of Sales and business development leader with over 20 years of experience building and scaling high-performance sales teams in the building materials sector. Proven track record of driving significant revenue growth and exceeding multi-million-dollar targets through strategic leadership, team development, and P&L management. Strong communicator and executive partner with global stakeholders.
Overview
23
23
years of professional experience
Work History
Vice President of Sales
Keim Mineral Coatings of America
Charlotte, NC
01.2026 - Current
- Direct overall U.S. sales strategy across Direct Sales, Distribution, Private Label, and all other channels, driving both top-line revenue growth and bottom-line profitability for the entire Keim USA business.
- Define vision and strategic priorities for Keim Mineral Coatings of America’s U.S. market presence, aligning sales execution with long-term business objectives to deliver sustained revenue and margin expansion.
- Serve as primary liaison with parent company Keimfarben in Germany, partnering on inventory planning, product requirements, and technical support to ensure seamless alignment between global supply and U.S. market demands.
National Sales Manager
Keim Mineral Coatings of America
01.2022 - 01.2026
- Spearheaded development and execution of national sales strategies, achieving revenue growth of 19.4% in 2022, 24% in 2023, and 20% in 2025.
- Developed dynamic sales strategies that enhanced performance across multiple channels and customer segments.
- Managed key accounts and distributor relationships nationwide, strengthening partnerships and market position.
- Delivered impactful sales presentations at national conferences, showcasing industry trends and company capabilities.
Regional Sales Manager
Keim Mineral Coatings of America
01.2018 - 01.2022
- Developed and executed strategic sales plans for the Southern U.S. market, consistently exceeding targets with sales growth of 34% in 2019, 30% in 2020, and 12% in 2021.
- Expanded market presence and penetration through effective management of direct sales and distribution channels.
- Provided technical expertise and product knowledge to architects, engineers, and contractors, securing successful project specifications.
National Sales Manager – North America, The Home Depot Account
PPG
01.2015 - 01.2018
- Directed a team of 450+ sales professionals, driving sales growth and increasing market share across DIY and Pro segments at Home Depot.
- Built a high-performing sales culture through goal realignment, incentive plan redesign, and strong leadership.
- Partnered with Home Depot’s corporate merchandising team to optimize joint sales strategies, sell-through, and inventory management.
Divisional Sales Manager, West Division
Valspar Corporation
Davidson, NC
01.2014 - 01.2015
- Led growth strategies for a team serving 488 Lowe’s Home Improvement stores.
- Managed 8 Regional Sales Managers, 3 Pro Sales Managers, and 98 Sales Representatives with full P&L responsibility.
- Served as lead for the national account partnership between Valspar and Lowe’s.
National Sales Manager – Pro
Valspar Corporation
Mooresville, NC
01.2013 - 01.2014
- Drove Pro/Value business growth at Lowe’s through close collaboration with the merchandising team.
- Led product line reviews and promotional calendar development to capitalize on market opportunities.
Divisional Sales Manager, Southeast U.S.
Valspar Corporation
Mooresville, NC
01.2012 - 01.2013
- Cultivated a results-driven sales culture and expanded field sales team by adding a Regional Sales Manager and 18 Sales Representatives.
Regional Sales Manager
Valspar Corporation
01.2011 - 01.2012
- Led cultural shift toward a sales- and service-driven approach, significantly enhancing team performance.
- Built strong relationships with Lowe’s leadership at regional and market levels.
Regional Commercial Sales Manager
Valspar Corporation
01.2009 - 01.2011
- Increased commercial sales through coaching, training, and team development.
- Recognized as #1 Regional Commercial Sales Manager in the Southeast Division in 2009 and 2010.
Sales Representative
Sherwin-Williams Company
Charlotte, NC
01.2006 - 01.2009
- Achieved 15.6% sales growth over 2006 (3% over plan), ranking #1 on the team.
- Served on District Leadership Team and trained all new sales personnel in the Charlotte District (2007).
Sales Representative
Boston, MA
01.2004 - 01.2006
- Consistently exceeded sales goals, reaching $1M in annual sales and surpassing profit targets by over $25,000 in 2005.
Store Manager
Hingham, MA
01.2003 - 01.2004
- Increased store sales by 16.3% and operating profit by 612%.
- Earned Leaders Club designation, recognized at the 2005 National Sales Meeting.
Education
B.S. - Sociology, Criminology
Bridgewater State University
Bridgewater, MA05-2003
Skills
- Sales Strategy
- Key Account Management
- Team Leadership
- P&L Management
- Performance Metrics
- Market Analysis
- Strategic Planning
- Coaching & Mentoring
- Consultative Selling
- Motivational Leadership
- Sales Process Development
- Sales Presentations
Timeline
Vice President of Sales
Keim Mineral Coatings of America
01.2026 - Current
National Sales Manager
Keim Mineral Coatings of America
01.2022 - 01.2026
Regional Sales Manager
Keim Mineral Coatings of America
01.2018 - 01.2022
National Sales Manager – North America, The Home Depot Account
PPG
01.2015 - 01.2018
Divisional Sales Manager, West Division
Valspar Corporation
01.2014 - 01.2015
National Sales Manager – Pro
Valspar Corporation
01.2013 - 01.2014
Divisional Sales Manager, Southeast U.S.
Valspar Corporation
01.2012 - 01.2013
Regional Sales Manager
Valspar Corporation
01.2011 - 01.2012
Regional Commercial Sales Manager
Valspar Corporation
01.2009 - 01.2011
Sales Representative
Sherwin-Williams Company
01.2006 - 01.2009
Sales Representative
01.2004 - 01.2006
Store Manager
01.2003 - 01.2004
B.S. - Sociology, Criminology
Bridgewater State University