Steven Abreu
Queens,NY
Summary
Resourceful District Sales Manager with 4 years of experience enhancing sales and strengthening profit levels with strategic, market-driven approaches. Astute communicator committed to driving selling efforts by thoroughly training personnel. Well-versed in inventory control, sales management and loss prevention. Proficient in Office 365, Salesforce and Margin Minder. District Sales Manager with 4 years of industry success. Passionate about transforming territory sales and marketing programs. Demonstrated track record of aligning sales and marketing initiatives to influence buying decisions. Resolves complex solutions and implements data-driven recommendations. Skilled in learning and adapting to changing environments in competitive landscapes. Understands customer needs and provides optimal solutions. Twenty-Six years of experience in the wholesale / retail industry.
Overview
7
7
years of professional experience
Work History
District Sales Manager
Coca-Cola Refreshments
Maspeth, NY
09.2017 - Current
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Devised strategies for retaining accounts, delivering polished sales presentations and promoting brands and products.
- Partnered with sales team members and leveraged strong negotiation skills to close tough deals with lucrative clients.
- Tracked weekly sales to develop detailed reports for senior leadership, using Margin Minder.
- Established, reviewed and updated territory boundaries and distribution routes to maximize service while effectively controlling expenses.
- Grew YOY sales 17% by consistently meeting and exceeding quotas.
- Surpassed business sales targets by devising, deploying and optimizing new sales strategies.
- Achieved district sales goal by resolving problems, training staff members and completing action plans.
- Tracked weekly sales to develop detailed reports for senior leadership, using Salient Margin Minder.
- Grew YOY sales by consistently meeting and exceeding quotas.
Account Manager
Dietz & Watson
New York, NY
10.2014 - 08.2017
- Addressed problems with accounting, billing and service delivery to maintain and enhance client satisfaction.
- Built and strengthened long-lasting client relationships based on accurate price quotes and customer-centric terms.
- Oversaw new business development and customer servicing.
- Improved account management by predicting potential competitive threats and outlining proactive solutions.
- Exceeded sales goals by 12% through effective negotiation of product and material pricing, freight and delivery rates and employee payment terms.
Education
Bachelor of Arts - Business
Baruch College of The City University of New York
New York, NY06.2009
Skills
- Staff Training and Development
- Relationship Building
- Performance Evaluations
- Salesforce Software
- Profitability Assessment
- Team Recruiting and Onboarding
- Brand Development
- Sales Targeting
- Budgeting and Expenditures
- Sales Program Coordination
- Presentations and Public Speaking
Timeline
District Sales Manager
Coca-Cola Refreshments
09.2017 - Current
Account Manager
Dietz & Watson
10.2014 - 08.2017
Bachelor of Arts - Business
Baruch College of The City University of New York