Suad Othman
Houston,,TX
Summary
Professional copywriter and content writer with 8+ years of experience ready to leverage my diverse skillset in a full-time position.
Overview
8
8
years of professional experience
Work History
Copywriter
True Value
07.2022 - Current
- Write, research, and edit B2B and B2C copy for a wide range of print and digital advertising and marketing materials, including Google Ads, email campaigns, radio scripts, social media, circulars, store signage, brochures, sales sheets, and catalogs.
- Led the strategic overhaul of brand voice creation and development during a comprehensive brand guidelines refresh, ensuring consistent and cohesive messaging across all communication channels and audiences.
Writer, Recorder (Contract, 8 Weeks)
U.S. DOJ, The Office On Violence Against Women
05.2022 - 07.2022
- Attend peer review meetings that read and grade applications for funding from OVW, such as nonprofits.
- Write and edit strength and weakness summaries for each grant application.
Copywriter, Copy Editor (Contract, 8 Weeks)
Performance Health
01.2022 - 02.2022
- Wrote, updated, and edited product descriptions for top performing products on the website and digital/print catalog.
Jr. Copywriter
Thrasio
05.2020 - 08.2021
- Contributed to the creative strategy of 200+ products across multiple industries.
- Wrote, edited, and optimized copy for Amazon, Walmart, and DTC websites by collaborating with designers on product listings, video copy, and packaging.
- Led product and brand research, cohesive brand voice development, and original content creation for multiple brands.
- Created brand guidelines through strategic positioning including persona, keywords, taglines, and copy best practices.
Freelance Writer
Jara Publishing
08.2019 - 05.2021
- Wrote news articles and promotional blogs about events, products, and services for Houston on the Cheap, ATX on Budget, DTX on the Cheap, Boston on Budget, and San Antonio Things to Do.
Contributing Writer
DRK Beauty
04.2020 - 03.2021
- Pitched, conceptualized, extensively researched, and wrote articles in areas such as lifestyle, beauty, and culture while focusing on the goals and values of the company.
- Drove high traffic to blog by implementing SEO strategies and promoting work on social media sites.
Contributing Writer
Uloop News
11.2018 - 02.2019
- Secured #1 ranking spot for the week and month during first assignment, first blog ever published online.
- Strategized, researched, and wrote a variety of content with college students as the target audience.
Community Associate
Regus
07.2016 - 12.2017
- Produced copy for Craigslist ads, paid Facebook ads, mail-out advertisements, and monthly newsletters which led to increasingly higher revenue each month.
Education
Bachelor of Arts - English Literature
University of Houston
Houston, TXSkills
- Brand voice development
- Creative collaboration
- Customer research
- Content strategy
- Time management
- Creative writing
- Problem solving
- Design thinking
- E-commerce
- Proofreading
- Copywriting
- WordPress
- A/B testing
- Research
- Blogging
- Editing
- Poetry
- SEO
Websites
Social
- Linkedin.com/in/suad-othman-95385b16b/
Accomplishments
- Member of Sigma Tau Delta – International English Honors Society
- Member of the Mellon Research Scholars Program and recipient of the Mellon Research Scholarship
Languages
English - Native
Amharic - Native
Timeline
Copywriter
True Value
07.2022 - Current
Writer, Recorder (Contract, 8 Weeks)
U.S. DOJ, The Office On Violence Against Women
05.2022 - 07.2022
Copywriter, Copy Editor (Contract, 8 Weeks)
Performance Health
01.2022 - 02.2022
Jr. Copywriter
Thrasio
05.2020 - 08.2021
Contributing Writer
DRK Beauty
04.2020 - 03.2021
Freelance Writer
Jara Publishing
08.2019 - 05.2021
Contributing Writer
Uloop News
11.2018 - 02.2019
Community Associate
Regus
07.2016 - 12.2017
Bachelor of Arts - English Literature
University of Houston