Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Susan Laudwig

Osage Beach,MO

Summary

Sales and business professional with proven ability to drive revenue growth and exceed targets. Skilled in building strong client relationships and identifying new business opportunities. Adept at collaborating with teams to achieve exceptional results and adaptable to changing market conditions. Expertise in strategic planning, negotiation, and customer service. Contrary to the belief of some my predominantly self-employed sales and business experience has ingrained in me the understanding that nothing, and no one, is bigger than the company and business plan as executed by the company. I am a team player above all else and know that my success is built around the success of everyone involved.

Overview

29
29
years of professional experience

Work History

Regional Outside Sales Representative

Lakeshirts, Inc.
01.2023 - Current
  • Increased sales revenue by 300% over previous sales rep by leveraging market experience and client specific needs.
  • Developed regionally specific marketing tools and client collateral.
  • Sales materials were updated based on personal experiences in the field.
  • Visited clients on-site to give benefit-oriented sales presentations.
  • Dramatically weakened leading competitors market share by promoting the additional revenue opportunities represented in the Lakeshirt brands product and services.

Owner

Grow Marketing, LLC
04.2007 - Current
  • Organized company to start and grow several smallcap lifestyle brands including Grow Marketing, ChillRaft, The Water Soul, and Malibu Blue Outfitters
  • Headed efforts in all aspects of product and market development, finance, sales channels and distribution, accounting and tax procedures, and manufacturing.
  • Each and every brand had sales exceeding $1M annually within 3 years or less.
  • Successfully exited each brand with a profitable sale with brands still in the market today

Owner

Elements Day Spa
07.1995 - 04.2007
  • Started business while still attending Oklahoma State University
  • Grew business from simple tanning salon to multi-faceted day spa operation
  • Grew revenues every year of operation in spite of large competitive market presence

Auditor

Arthur Anderson Accounting Firm
12.1998 - 12.2000
  • Provided detailed documentation on audit findings, facilitating swift corrective action when necessary.
  • Communicated with audit staff to obtain necessary information for audits.
  • Developed strong relationships with clients, building trust and ensuring a high level of satisfaction during the audit procedure and suggested processes for improved profitability, efficiency and control entity compliance.

Education

Bachelor of Science - Accounting

Oklahoma State University
Stillwater, OK
12-1998

Skills

  • Sales presentations
  • Sales reporting
  • Sales training
  • Pipeline management
  • Territory management
  • Closing techniques
  • Industry expertise
  • Competitive analysis
  • Trade show participation
  • Sales strategy development
  • Customer acquisition
  • Competitor analysis
  • Business development
  • Channel management
  • Teamwork and collaboration
  • Problem-solving
  • Time management
  • Attention to detail
  • Problem-solving abilities
  • Reliability
  • Multitasking
  • Excellent communication
  • Customer satisfaction

Interests

Boating, golf and offroading

Timeline

Regional Outside Sales Representative

Lakeshirts, Inc.
01.2023 - Current

Owner

Grow Marketing, LLC
04.2007 - Current

Auditor

Arthur Anderson Accounting Firm
12.1998 - 12.2000

Owner

Elements Day Spa
07.1995 - 04.2007

Bachelor of Science - Accounting

Oklahoma State University

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Susan Laudwig