Sydney Marion
E-Commerce Merchandiser
Waxahachie,TX
Summary
Results-driven E-Commerce Merchandiser with extensive experience in category management, site taxonomy, and digital merchandising strategy at AAFES. Currently supporting Senior Merchandiser-level responsibilities across multiple high-volume categories, overseeing product hierarchy, promotional execution, and cross-functional collaboration with buyers, Designers, PIM Governance, IT, and store leadership. Proficient in PIM, Talon.One, Brain Studio, Workbench, Crownpeak, and Jira, with a proven track record of driving discoverability, operational accuracy, and SEO-informed merchandising decisions
Overview
13
13
years of professional experience
Work History
E-commerce Merchandiser
AAFES at HQ
04.2024 - Current
- Optimized online product hierarchy and taxonomy to improve product discoverability and create a seamless shopping experience.
- Designed and executed online promotions, collaborating closely with buyers and vendors to deliver engaging campaigns aligned with business goals.
- Maintained category presentation and backfilling, ensuring product accuracy and availability to strengthen customer confidence and improve site navigation.
- Conducted competitive analyses to align merchandising strategies with market trends and enhance overall customer experience.
- • Collaborated with design team to develop and execute category-specific promotional banners, ensuring alignment with merchandising priorities and brand standards.
- • Managed end-to-end banner upload process across respective categories, maintaining accurate and timely digital shelf presentation.
- • Linked tabloid proof pages to corresponding category pages to support cohesive omnichannel promotional execution.
- • Analyzed on-site search data using Brain Studio to identify gaps and opportunities, informing merchandising and SEO strategy.
E-commerce Technician
AAFES at HQ
05.2021 - 04.2024
- Led cross-functional projects to improve site usability, streamline workflows, and resolve merchandising challenges.
- Collaborated with IT, marketing, and merchandising teams to develop and implement innovative solutions supporting digital growth.
- Researched and applied best practices in online merchandising to improve user experience and site efficiency.
- Provided recommendations on taxonomy and site structure to enhance long-term scalability and navigation.
- Acted as a knowledge resource for merchandising standards and supported process improvements across the team.
Fraud Risk Technician
AAFES at HQ
05.2020 - 05.2021
- Conducted fraud investigations and monitored transactions to identify and address suspicious activity.
- Partnered with law enforcement and legal teams on complex cases, ensuring compliance and protecting organizational interests.
- Supported the creation of a safer transaction environment through diligent monitoring and reporting
College Student/Military Spouse/Mom
U.S. Navy at Various Locations
04.2013 - 10.2019
- Coordinated multiple family relocations across U.S. Navy stations while pursuing academic goals and managing household responsibilities.
- Successfully completed an Associate Degree in Applied Science while balancing high-pressure and high-responsibility environments.
- Developed resilience, adaptability, and organizational skills that translated into professional success in fast-paced workplaces
Education
BBA - Business Administration
05.2026
Currently enrolled - Expected Summer 2027
Associates - Applied Science
12.2018
Certified Nursing Assistant -
05.2012
High School Diploma - undefined
05.2011
Skills
E-commerce strategy and optimization: product hierarchy, taxonomy, site navigation
Promotion and campaign management: planning, execution, testing
Category and digital merchandising: presentation standards, backfilling, discoverability
Competitive and market analysis: translating insights into merchandising strategies
Cross-functional collaboration and leadership: buyers, vendors, IT, store management
Technical proficiency: PIM, TalonOne, Workbench, Crownpeak, Jira, Microsoft Office
Awards
EMPLOYEE RECOGNITION AWARDS
AAFES (Army & Air Force Exchange Service)
- Thanks for Contributing Elite (Dec 2025) – Peak season performance
- Thanks for Caring and Sharing (Dec 2024) – ATGR re-platforming support
- Thanks for Making It Better (Feb 2024) – Taxonomy and structural improvements
- Thanks for Contributing (Nov 2021)
Timeline
E-commerce Merchandiser - AAFES at HQ
04.2024 - Current
E-commerce Technician - AAFES at HQ
05.2021 - 04.2024
Fraud Risk Technician - AAFES at HQ
05.2020 - 05.2021
College Student/Military Spouse/Mom - U.S. Navy at Various Locations
04.2013 - 10.2019
Avalon High School - High School Diploma,
Texas A&M University - BBA, Business Administration
Navarro College - Associates, Applied Science
Navarro College - Certified Nursing Assistant,