Taylor Coakley
Rowlett,TX
Summary
Highly accomplished and results-driven Vice President of Sales with a proven track record of driving revenue growth and leading high-performing sales teams. A strategic thinker with a deep understanding of market dynamics and customer and partner needs, who excels in developing and executing effective sales strategies that deliver measurable results. A motivational leader, that inspires and empowers sales teams to exceed targets and achieve peak performance by setting clear objectives, providing ongoing coaching and mentorship, and fostering a collaborative and positive work environment.
Overview
12
12
years of professional experience
Work History
Vice President of Sales
Leaf Commercial Capital
01.2019 - Current
- Crafted overall sales strategies and coordinated activities of sales executives to increase revenue goals by 42% in 2022.
- Lead and managed high-performing sales team, providing guidance, coaching, training and feedback to maximize team potential and sales objectives.
- Developed short and long-term sales strategies to gain market share, uncover new sales opportunities, and increase revenue.
- Identified key market opportunities and develop strategies to penetrate new markets, expand partner base, and increase market share.
- Achieved sales goals and service targets by cultivating and securing new customer and partner relationships.
- Built and maintained strong relationships with key clients, strategic partners, and industry influencers to enhance brand reputation and increase sales opportunities.
- Collaborated with cross-functional teams to align sales strategies with product development, marketing, and partner success initiatives.
- Monitored market trends, competitor activities, and industry developments to identify emerging opportunities and adapt sales strategies accordingly.
- Initiated in-depth account assessments with sales and management teams to evaluate sales potential.
- Analyzed sales data, evaluate sales performance, and generate accurate sales forecasts and reports to inform decision-making and drive sales effectiveness.
- Created new organizational sales structure that effectively utilizes specific skills and attributes of different sales teams to achieve higher goals.
- Built cost effective compensation plans that drive specific behaviors to achieve sales goals and strategies.
- Represented LEAF Commercial Capital at industry events, conferences, and partner meetings to enhance brand visibility and generate new business opportunities.
Director of Sales
VAR Technology Finance
04.2016 - 01.2019
- Managed team of sales representatives, providing guidance, coaching and support.
- Achieved sales goals and service targets by cultivating and securing new partner relationships.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Established pricing strategies to maintain competitive pricing and maximize profits of 5.5%.
- Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
- Built onboard and ongoing training for sales representatives, including training modules, manuals and scripts.
Sr, National Account Executive
VAR Technology Finance
04.2012 - 08.2016
- Managed, supported and grew business relationships with existing accounts and developed strategies to increase sales and revenue.
- Developed and maintained strong relationships with existing and potential customers and partners in technology channel.
- Understood customers' business objectives and financial needs, and provided tailored financial solutions.
- Addressed customer needs and concerns by providing exceptional customer service.
- Identified opportunities for upselling and cross-selling additional financial products and services for technology partners.
- Conducted regular procurement reviews with customers to assess potential financial needs.
- Achieved over 100% of goal every year, and consistency led team in Fair Market revenue.
Education
Bachelor of Science - Business Management
Southwestern Assemblies of God University
Waxahachie, TX12.2011
Skills
- Operations
- Partner Development
- Compensation Development
- Data Analysis
- Organizational Structures
- Public Speaking
- Employee Guidance
- Sales Strategy
- Business Networking
- Business Development and Planning
- Sales Team Leadership
- Training
Timeline
Vice President of Sales
Leaf Commercial Capital
01.2019 - Current
Director of Sales
VAR Technology Finance
04.2016 - 01.2019
Sr, National Account Executive
VAR Technology Finance
04.2012 - 08.2016
Bachelor of Science - Business Management
Southwestern Assemblies of God University
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