Taylor Henderson
Summary
Results-oriented professional with a passion for marketing and a solid foundation in managing product logistics, coordinating with vendors, and producing compelling marketing materials. Skilled in staying ahead of industry trends, understanding evolving customer needs, and optimizing revenue streams, I am committed to delivering strategic solutions that resonate with target audiences. With experience in event planning, sports marketing, and client management, I offer a diverse skill set and a strong work ethic. I am excited about the opportunity to contribute to innovative marketing initiatives and drive business growth in a dynamic team environment.
Overview
5
5
years of professional experience
Work History
Marketing Assistant
J.W. Cleary Promotional Products
Columbus, OH
11.2019 - Current
- Efficiently managed product order logistics in a fast-paced, deadline-driven environment
- Coordinated with vendors to ensure timely project completion according to schedule and specifications
- Produced and refined artwork using Adobe Illustrator to bolster effective marketing campaigns
- Stayed abreast of industry trends and evolving customer needs, optimizing client revenue streams
- Managed client accounts and handled purchasing, sales and marketing to increase service quality and operational efficiency
- Maintained accurate records, processed documentation, and generated timely reports to support informed decision-making
- Meticulously proofread and finalized marketing communications and documentation to uphold brand integrity and maximize impact
Sports Marketing Intern
SponsorUnited
Cleveland, OH
01.2019 - 08.2019
- Conducted on-site data collection at professional sporting events to gather insights on venue advertising strategies
- Conducted comprehensive research on digital sponsorships by analyzing official professional team websites and their social media platforms
- Produced, curated, and edited multimedia content to enhance data organization efforts
- Demonstrated strong time management skills by consistently meeting deadlines while effectively managing multiple responsibilities
Owner
T&J Events, LLC
- Managed all aspects of event planning, including venue coordination, catering, and audio-visual setup, ensuring seamless execution
- Collaborated with vendors to establish timelines and budgets, ensuring efficient coordination and adherence to financial constraints
- Directed event logistics, including venue scheduling and accommodation arrangements, to guarantee smooth operations and optimal guest experience
High School Varsity Lacrosse Coach
Delaware City Schools
Delaware, OH
01.2020 - Current
- Orchestrated and led team practices with diligent planning and organization
- Developed and implemented tailored training drills aimed at enhancing team unity and performance
- Conducted comprehensive player assessments to strategically assign positions based on individual strengths and team dynamics
- Fostered and nurtured positive relationships among parents, players, and coaching staff, ensuring open communication and mutual respect
- Upheld adherence to all rules, procedures, and policies, fostering a culture of integrity and accountability within the team
Education
MBA - Marketing
Bowling Green State University
Bowling Green, OH2025
Bachelor of Arts - Sport Management
Notre Dame College
Cleveland, OH2019
Skills
- Customer Service
- Project Management
- Adobe Illustrator
- Event Coordination
- Logistics
- Sales
- Microsoft Office
- Adaptability
Accomplishments
NCAA DII Lacrosse Team Captain
- Helped plan fundraisers and organized times for team practices
Timeline
High School Varsity Lacrosse Coach
Delaware City Schools
01.2020 - Current
Marketing Assistant
J.W. Cleary Promotional Products
11.2019 - Current
Sports Marketing Intern
SponsorUnited
01.2019 - 08.2019
Owner
T&J Events, LLC
MBA - Marketing
Bowling Green State University
Bachelor of Arts - Sport Management
Notre Dame College
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