Hi, I’m
Taylor Neal
Sacramento,CA
Summary
Results-driven performer with a history of success in bringing in new customers, managing revenue streams, and coaching senior managers with a multi-pronged approach. Proven record of market share growth and exceeding team productivity and budget goals. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. Mastered the art of prospecting; the methodology and the process to move people through the sales cycle.
Overview
9
years of professional experience
1
Certification
Work History
Evolution Hospitality Sacramento, CA
Director of Sales and Marketing
08.2021 - Current
Job overview
The Citizen Hotel by Marriott Autograph Collection: a full service, downtown, MICHELIN Guide recognized restaurant & bar
- Spearheaded a full scale property and restaurant re-brand to attract more guests and drive revenue growth.
- Boosted company's brand visibility through targeted advertising campaigns and social media engagement.
- Managed a high-performing sales team, providing regular coaching and training to enhance their skills and performance.
- Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.
Evolution HospitalitySacramento, CA
Director of Sales
08.2018 - 08.2021
Job overview
Four Points Sacramento Airport Hotel: 14,000 square feet of flexible meeting space
- Layered in essential revenue during the pandemic which resulted in company wide recognition.
- Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
Aimbridge HospitalityDenver, CO
Director of Sales
09.2017 - 08.2018
Job overview
Aloft Broomfield Denver
- Successfully hired and trained a first year Sales Manager in prospecting, culture, business proceedings, and reporting which assisted them in winning Sales Manager in 2017.
Aimbridge Hospitality
Task Force Director of Sales
03.2017 - 09.2017
Job overview
- Chosen among peers by regional leaders to assist on-boarding new talent
- Streamlined sales processes by identifying inefficiencies, implementing new tools, and providing training to the team.
Aimbridge HospitalityDenver, CO
Sales Manager
02.2016 - 03.2017
Job overview
Aloft Broomfield Denver
- Built client relationships through excellent customer service and consistent followups.
- Increased sales revenue by 37% by developing and implementing effective sales strategies.
Aimbridge HospitalityPittsburgh, PA
Dual Property Sales Manager
08.2015 - 02.2016
Job overview
SpringHill Suites & Residence Inn by Marriott Pittsburgh North Shore; downtown hotel with 582 keys
- Assumed Director of Sales responsibilities on property.
- In just 5 months, responsible for booking 238% over booking goals.
Aimbridge HospitalityTulsa, OK
Sales Manager
05.2015 - 07.2015
Job overview
- Established and maintained great relationships with corporate account decision makers in order to attain their business and effectively grow market share.
- Promoted and relocated based on performance.
Education
University of Arkansas, FayettevilleFayetteville, AR
Bachelor of Science from Hospitality Management
2014
University Overview
- Business Minor: Marketing
Heilbronn University Heilbronn, Germany
Study Abroad from International Tourism Management
2013
Skills
- Curator of lifestyle experiences
- Embrace change, emotional EQ, and stewardship
- Accountable, collaboration, and curiosity
- Account management, sales reporting, budgeting, and forecasting, pricing strategy, and sales pipeline management
- Branding, e-commerce, digital strategy, direct mail campaigns, SEO, and website development
Certification
Certificate of Completion:
- One Yield Certification for ERS Hotels December, 2019
- Crucial Conversations April, 2019
- Tidal Wave E-Commerce Training August, 2017 & August, 2019
- Applied Astrology Level 1 & 2, October, 2017
- Marriott Sales Training, October, 2015
- Starwood Sales Training, August, 2015
- Bangkok Cooking School, February, 2015
- Food and Wine Pairing, May, 2014
Accomplishments
- Recipient of the Arkansas Tourism and Hospitality Foundation Scholarship
- Nominee: Aimbridge Hospitality Sales Team of the Year 2017
- Directed a team of 6 senior managers.
- Recruited and developed 2 new sales professionals.
References
- David Shipman | General Manager | Evolution Hospitality | The Citizen Hotel | C: 707.479.6200
- Chase Davis | General Manager | Evolution Hospitality | Four Points Sacramento | C: 916.380.9543
- Tiffany Marcelino | Regional Director of Sales | Evolution Hospitality | C: 6619-840-3536
- Ryan McCarthy | Regional VP Operations | Evolution Hospitality | C: 978-902-2701
Timeline
Director of Sales and Marketing
Evolution Hospitality
08.2021 - Current
Director of Sales
Evolution Hospitality
08.2018 - 08.2021
Director of Sales
Aimbridge Hospitality
09.2017 - 08.2018
Task Force Director of Sales
Aimbridge Hospitality
03.2017 - 09.2017
Sales Manager
Aimbridge Hospitality
02.2016 - 03.2017
Dual Property Sales Manager
Aimbridge Hospitality
08.2015 - 02.2016
Sales Manager
Aimbridge Hospitality
05.2015 - 07.2015
University of Arkansas, Fayetteville
Bachelor of Science from Hospitality Management
Heilbronn University
Study Abroad from International Tourism Management