Summary
Overview
Work History
Education
Skills
Timeline
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TAYLOR WILSON

Thousand Oaks,CA

Summary

Results-driven Automotive Leadership Exec with 18+ years experience in OEM, Saas and Retail dealership operations in the premium luxury segment. Proven track record of developing customer-centric cultures, recruiting top talent, and driving dealer profitability. Expertise in strategic market positioning, sales process development, industry trends, and corporate relations.

Experienced professional with expertise in new business development and operational excellence reviews. Led top-performing teams nationwide, achieving outstanding results in OEM key performance indicators. Increased sales volume and market share while fostering loyal relationships with team members and customers. Committed to providing exceptional service and value to the automotive network.

Overview

20
20
years of professional experience

Work History

Sales Manager

Jaguar Land Rover LA/Newport Beach
Los Angeles | Newport Beach, CA
11.2022 - 06.2024
  • Achieved #1 in the Nation in both locations while acheiving best in class CSI and multiple top PVR in group performance.
  • Reviewed KPIs daily and implemented critical adjustments to increase performance for each metric.
  • Mentored and directed employees by conducting one-on-one meetings with salespeople.
  • Identified weaknesses and implemented sales and business practices training to improve performance.
  • Maintained department profitability while controlling expenses and promoting customer satisfaction.

Senior Sales Manager

LEXUS OF WOODLAND HILLS
Woodland Hills, CA
01.2021 - 11.2022
  • Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends.
  • Formalized sales process to enhance operations and promote acquisition of new customers.
  • Boosted revenue and facilitated sales activity while developing consistent employee measurements for exceeding goals.
  • Researched and capitalized on emerging opportunities to build business and expand customer base.
  • Oversaw management and implementation of new revenue strategies, sales initiatives and customer engagement tactics to increase market share.
  • Reduced process gaps by hiring, supervising and coaching employees on sales strategies and protocols, optimizing performance, growth and profitability.

National Trainer + National Sales

CAROFFER
Plano, TX
07.2019 - 09.2020
  • Gained market share in new sales performance through aggressive team training.
  • Led sales planning, development and account management for entire US dealer network.
  • Supported sales team members to drive growth and development.
  • Onboarded over 1,500 new dealer launches onto the product while supporting strategies and exceeding sales targets

Area Manager

BMW Group
Los Angeles, CA
01.2015 - 07.2019
  • Oversaw dealer operations in Greater LA area for BMW North America
  • Top 3 ranking in Nation for New/Pre-owned Annual Volume Target Achievement, Market Share Leadership, Service CSI, Center of Excellence Dealer count
  • Headed National Pilot of Next Gen Sales Process
  • Forecasted product sales and achieved quarterly and annual sales objectives.
  • Developed and managed regional sales program and market operations.
  • Measured key performance indicators, tracking weekly and quarterly volume and revenue figures to meet targets.

Sales Director

BMW
Knoxville, TN
07.2012 - 01.2015
  • Implemented strategic approaches to promote growth by enhancing advertising, optimizing sales, updating pricing and managing new programs.
  • Motivated sales team by setting daily, weekly and monthly goals along with rewards.
  • Boosted profits through effective supervision and continuous mentorship of entire sales department.
  • Boosted profitability by 30% & set all time record sales volume year over year through new and improved marketing approaches.
  • Selected for BMW's Professional Council & BMW SMART program graduate
  • Acheived Platinum Status for Profiles in Acheivement

SALES MANAGER

JM Lexus
MARGATE, FLORIDA
08.2004 - 07.2012
  • Boosted revenue and facilitated sales activity while developing consistent employee measurements for exceeding goals.
  • Led team of 45 Sales Professionals
  • Acheived #1 ranking in the world for new car sales volume
  • Lexus Master Certified
  • Reduced process gaps by hiring, supervising and coaching employees on sales strategies and protocols, optimizing performance, growth and profitability.
  • Hired and motivated high-performing sales team achieving over 10,000 in new vehicle sales per year.

Education

Automotive Management/Automotive Marketing - Business Management

Northwood University
West Palm Beach, FL
05.2004

Skills

  • Sales operations
  • Market and competitive analysis
  • Compelling leadership skills
  • Established track record of exceptional sales results
  • Negotiations expert and strong deal closer
  • Consultative and relationship selling
  • Brand-building strategies
  • Resolution-oriented

Timeline

Sales Manager

Jaguar Land Rover LA/Newport Beach
11.2022 - 06.2024

Senior Sales Manager

LEXUS OF WOODLAND HILLS
01.2021 - 11.2022

National Trainer + National Sales

CAROFFER
07.2019 - 09.2020

Area Manager

BMW Group
01.2015 - 07.2019

Sales Director

BMW
07.2012 - 01.2015

SALES MANAGER

JM Lexus
08.2004 - 07.2012

Automotive Management/Automotive Marketing - Business Management

Northwood University
TAYLOR WILSON