TED M. COLLER
Ada,MI
Overview
33
33
years of professional experience
Work History
BUSINESS DEVELOPMENT CENTER MANAGER
FOX MOTORS - POWER SPORTS DIVISION - GRAND RAPIDS HARLEY DAVIDSON
Hudsonville, MI
03.2014 - Current
- Directed the start-up and development of the Grand Rapids Harley-Davidson BDC Department
- Led the CRM system implementation project, resulting in a seamless transition of multiple CRM legacy systems to a single point Elead CRM system
- CRM Administrator; performed system implementation, legacy data mining and migration, troubleshooting, continuous improvement, and training of 50+ employees over five dealerships
- Managed the recruiting and development of the BDC Representative staff to successfully manage and correspond to email and phone leads and reconnect with unsold showroom clients, by utilizing best practices, to increase appointment ratios and sales
- Consistently ranked as the top dealership, for Internet closing ratios, out of 29 Fox Motors locations
- Established critical partnerships with sales and general managers, across the Power Sports Division, increasing effectiveness and collaboration to drive sales
- Completed the Fox Motors Department Manager Mentoring Program through Davenport University
- Created detailed reports on sales activities and progress towards quarterly goals for executive review and decision-making purposes.
- Implemented comprehensive training programs for staff members to improve overall performance and skill sets.
- Developed sales presentations tailored to individual clients'' needs, increasing customer satisfaction rates and closing deals more effectively.
- Negotiated contracts with suppliers and vendors for cost-effective solutions, contributing to an increase in profit margins.
INTERNET SALES MANAGER
FOX MOTORS - AUTOMOTIVE DIVISION - FOX BUICK GMC
Comstock Park, MI
08.2007 - 03.2014
- Created and managed the Internet Sales Department at Fox Buick GMC
- Evaluated multiple CRM systems and led the implementation of a single company-wide CRM solution while providing technical support and training to dealership employees
- Developed and executed a successful 90 day customer follow-up process resulting in up to 35% of monthly dealership sales
- Designed and conducted training for Fox Motors Internet Managers, thereby reducing the learning curve by implementing best practices
- Top dealership performer managing phone-ups, as rated by Measure Up Group, providing excellent customer service
- Pioneered the utilization of YouTube as a direct selling tool, in the Fox Motors Group, providing free advertising with 1,890,000 views on 930 personal walk-around videos
- Recognized by Cars.com, by featuring one of my videos in the 2011 GM eSummit Conferences, to demonstrate best practices
- Ranked in the top percentile of the Fox Motor Group lead response times
- Networked with Fox Motors General Managers and Directors, providing Internet Marketing advice for their dealerships
REGISTERED REPRESENTATIVE, FINANCIAL SERVICES
DESIGN FINANCIAL GROUP
Grand Rapids, MI
05.2005 - 08.2007
- Established client base by cold calling school principals and teachers
- Conducted seminars for Michigan Public School Employees to demonstrate how to maximize defined retirement benefits by utilizing life insurance, annuities, and dormant assets
- Held Michigan licenses: Life, Health, and NASD Series 6 & 63
AUTOMOTIVE SALES
HARVEY CADILLAC HUMMER
Grand Rapids, MI
03.2004 - 03.2005
- Marketed high-end luxury Cadillac and Hummer vehicles
- Conducted product demonstrations and training to customers and colleagues through continued education to increase product knowledge
AUTOMOTIVE SALES
DEAN ARBOUR CHEVROLET CADILLAC
East Tawas, MI
12.2001 - 03.2004
- Earned GM's Mark of Excellence Award for exceeding sales quota and Customer Satisfaction Index benchmark
- Increased personal sales 27% from 2002 to 2003 through excellent customer service, product knowledge, sales skills, repeat business, and Internet leads
- Designed and implemented both Dean Arbour corporate and dealership websites
- Earned the GM Buypower Manager position
MARINA MANAGEMENT
JERRY'S MARINA
East Tawas, MI
03.1992 - 12.2001
- Performed all duties of General Marina Management including supervision of 12 employees and coordination of all marine departments
- Collaborated with commercial lenders to secure business credit and inventory floor plan
- Appraised boat values using multiple sources such as regional sales history, comparable online listings, and published book values
- Forecasted annual sales and ordered multi-million dollar inventories
- Designed and implemented company website, generating an additional $2,000,000 of sales revenue in 2000 and 2001
Education
BACHELOR OF ARTS DEGREE - COMMUNICATIONS
Michigan State University
East Lansing, Michigan01.1992
Skills
- Staff Training and Development
- Key Account Management
- Business process improvement
- Operations Management
Top Tier Sales Performer
My long term record of achievement inlcudes performing in the top tier of sales performance.
Timeline
BUSINESS DEVELOPMENT CENTER MANAGER
FOX MOTORS - POWER SPORTS DIVISION - GRAND RAPIDS HARLEY DAVIDSON
03.2014 - Current
INTERNET SALES MANAGER
FOX MOTORS - AUTOMOTIVE DIVISION - FOX BUICK GMC
08.2007 - 03.2014
REGISTERED REPRESENTATIVE, FINANCIAL SERVICES
DESIGN FINANCIAL GROUP
05.2005 - 08.2007
AUTOMOTIVE SALES
HARVEY CADILLAC HUMMER
03.2004 - 03.2005
AUTOMOTIVE SALES
DEAN ARBOUR CHEVROLET CADILLAC
12.2001 - 03.2004
MARINA MANAGEMENT
JERRY'S MARINA
03.1992 - 12.2001
BACHELOR OF ARTS DEGREE - COMMUNICATIONS
Michigan State University