Teodor Nihtianov
Houston,TX
Summary
Dynamic professional with extensive experience in paid search management. Skilled in stakeholder management and team leadership, consistently delivering impactful campaigns while training junior staff on industry best practices to ensure exceptional client service.
Overview
10
10
years of professional experience
3
3
Certifications
Work History
Paid Search Associate Director
Crossmedia
Philadelphia, Pennsylvania
11.2023 - Current
- Created strategic media plans for various client campaigns.
- Maintained positive stakeholder relationships through prompt responses to inquiries and complaints.
- Led discussions as subject matter expert during project meetings.
- Trained junior staff on industry best practices and client service standards.
- Oversaw daily operations, including personnel management and program development.
Paid Search Supervisor
Crossmedia
Philadelphia, Pennsylvania
06.2022 - 11.2023
- Conducted keyword research to identify high-performing search terms.
- Developed and executed paid search campaigns across multiple platforms.
- Analyzed campaign performance data to optimize strategies and ad placements.
- Prepared and presented reports to update stakeholders about success of each strategy.
Paid Search Specialist
Tinuiti
Philadelphia, Pennsylvania
12.2017 - 06.2022
- Developed and optimized paid search campaigns across various platforms.
- Conducted keyword research to identify high-performing opportunities for clients.
- Collaborated with cross-functional teams to align marketing strategies with client goals.
Paid Search Associate
Publicis Health Media
Philadelphia, Pennsylvania
10.2015 - 12.2017
- Create and enhance multiple SEM campaigns on Google and Bing utilizing diverse research strategies including keyword analysis, market trends, and competitive metrics.
- Oversee diverse budgets for multiple clients, including major pharmaceutical brands and corporate entities.
Education
Advertising
Pennsylvania State University
University Park, PA06-2013
Skills
- Campaign strategy
- Keyword research
- Data analysis
- Stakeholder management
- PPC advertising
- Marketing automation
- Cross-functional collaboration
- Team leadership
Languages
English
Native/ Bilingual
Bulgarian
Native/ Bilingual
Certification
Search Ads 360 Certification
Timeline
Paid Search Associate Director
Crossmedia
11.2023 - Current
Paid Search Supervisor
Crossmedia
06.2022 - 11.2023
Paid Search Specialist
Tinuiti
12.2017 - 06.2022
Paid Search Associate
Publicis Health Media
10.2015 - 12.2017
Advertising
Pennsylvania State University