Tiffany Hewitt
West End,NC
Summary
To obtain a responsible position in the field of sales and marketing, with an excellent chance for advancement. Customer-oriented General Manager with 25 plus years of experience focused on increasing revenues and expanding margin. Adaptive and deadline-oriented consistently executes and completes multiple projects in high-stress environments. Meticulous leader and strategic planner with comprehensive managerial insight, offering vision and motivational insight.
Overview
28
28
years of professional experience
Work History
General Manager
Muirfield Broadcasting WIOZ FM/AM
07.2004 - Current
- Proven experience as a General Manager in the broadcast industry, with a strong understanding of broadcast operations and sales dynamics
- Demonstrated track record of achieving and exceeding financial targets and operational goals
- Exceptional leadership and managerial skills, with the ability to inspire and motivate teams towards success
- Strong business acumen and strategic thinking, with the ability to analyze market trends and capitalize on opportunities
- Excellent communication and interpersonal skills, with the ability to build rapport with clients, stakeholders, and team members
- In-depth knowledge of FCC regulations and compliance requirements
- Flexibility to adapt to a fast-paced and dynamic work environment.
Sales Manager
Muirfield Broadcasting WIOZ FM/AM
03.2001 - 07.2004
- Continuously surpassed revenue targets
- Secured key accounts
- Consistently delivered exceptional customer service
- Performed thorough market research and competitive analysis to understand and effectively communicate product value to team
- Created Product positioning and messaging to differentiate in market and expand visibility.
Radio Marketing Consultant
Muirfield Broadcasting - WIOZ-FM/WIOZ-AM
03.1997 - 03.2001
- Planned implemented and achieved display targets and forecasted revenues
- Negotiated pricing and contracts while adhering to established budget yields
- Followed and analyzed competitive media to determine potential business leads
- Ensured maximization of portfolio offering through sales opportunities
- Prepared original and compelling sales material for meetings conferences tradeshows etc.
Radio Marketing Consultant
WGPM MIX 94.3
05.1996 - 02.1997
- Successfully promoted and sold radio advertising packages
- Used a range of media channels to locate fresh business prospects
- Promoted program sponsorship and advantages
- Managed client care from first contact through contract signing and follow-up.
Education
Bachelor of Science - Business
East Carolina University
Greenville, NC05.1996
Skills
- Outgoing personality
- Versatile
- Dependable
- Organized
- Punctual
- Ability to learn new skills quickly
- Hardworking
- Leadership
- Recruiting and hiring
- Goal setting
- Administrative Management
- Social Media Marketing
- Team Player
- Problem Solving skills
- Creative
- Goal Oriented
Accomplishments
North Carolina Association of Broadcasters Board Member from 2006 to Present
North Carolina Association of Broadcasters President from 2018
Received The Earl Luck Distinguished Service Award from North Carolina Association of Broadcasters - Recognition for Outstanding Service on Behalf of Broadcasting in North Carolina
Timeline
General Manager
Muirfield Broadcasting WIOZ FM/AM
07.2004 - Current
Sales Manager
Muirfield Broadcasting WIOZ FM/AM
03.2001 - 07.2004
Radio Marketing Consultant
Muirfield Broadcasting - WIOZ-FM/WIOZ-AM
03.1997 - 03.2001
Radio Marketing Consultant
WGPM MIX 94.3
05.1996 - 02.1997
Bachelor of Science - Business
East Carolina University
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