Vinny Famularo
Farmington Hills
Summary
Professional linear and digital sales planning expert with proven track record of driving strategic initiatives and optimizing sales processes. Skilled in market analysis, forecasting, and client relationship management. Strong collaborator who adapts quickly to changing needs and consistently delivers measurable results. Known for exceptional communication, organizational, and problem-solving abilities. Looking for new opportunities to further progress in my career.
Overview
8
8
years of professional experience
Work History
Sales Planner
Warner Brothers Discovery
11.2021 - Current
- Create, sell, and negotiate media plans and sponsorships with clients across linear properties including NBA and NHL on TNT, MLB on TBS, March Madness, NASCAR, US Soccer, Roland Garros, Big12 Football, and CNN.
- Create and negotiate all sports digital deals, excluding Bleacher Report, for all properties above.
- Biggest working accounts include Progressive, Sherwin Williams, GM, Stellantis, STIHL, United Wholesale Mortgage and Rocket Mortgage. Biggest agencies include UM, Publicis, Carat, Mindshare.
- Delivered comprehensive pre and post-sale support, maintaining strong relationships with clients and ensure repeat business.
- Compiled sales and marketing materials to prepare our sales team for upcoming sales pitches.
- Proficient in Salesforce, Microsoft apps, as well as Engage, iDeal, and Operative sales planning platforms.
Production Assistant
Detroit Pistons
08.2017 - Current
- Analyze, edit, and create various highlight videos for weekly distribution on all social media platforms while also filming Detroit Pistons practices when necessary.
- Assisted with set-up and breakdown of production sets, ensuring efficiency and safety.
- Generate new content ideas for players and organization with production teams.
- Cut and analyze in-game highlights in the Little Caesars Arena control room, and export files for social and in-arena use.
Account Executive
United Wholesale Mortgage
04.2020 - 11.2021
- Analyzed customer needs and determined appropriate loan offerings including conventional, government, and USDA home loans, totaling over 500 million dollars.
- Analyzed customer data to develop targeted campaigns that increased customer loyalty and retention rates for partnered brokers.
- Used UWM custom tools to increase loan input of active brokers and win business of brokers using other lenders.
Education
Masters - SPORTS BUSINESS AND ADMINISTRATION
Wayne State University
11.2021
Bachelors - KINESIOLOGY, Minor: BUSINESS
Michigan State University
05.2017
Skills
- Sales presentations
- Competitor analysis
- Proposal development
- Problem solving
- Attention to detail
- Time management
- Sales reporting
- CRM software
- Teamwork and collaboration
- Multitasking Abilities
Timeline
Sales Planner
Warner Brothers Discovery
11.2021 - Current
Account Executive
United Wholesale Mortgage
04.2020 - 11.2021
Production Assistant
Detroit Pistons
08.2017 - Current
Bachelors - KINESIOLOGY, Minor: BUSINESS
Michigan State University
Masters - SPORTS BUSINESS AND ADMINISTRATION
Wayne State University
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