VJ NARAYAN
Murfreesboro,TN
Summary
Customer marketing specialist prepared to drive impactful campaigns. Strong focus on team collaboration and results, adaptable to changing needs. Expertise in market analysis, customer insights, and strategy development. Reliable and driven to achieve strategic marketing objectives.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Director of Customer Marketing
MediKarma, Inc.
03.2025 - Current
- Developed a framework to measure customer satisfaction, loyalty, and engagement across multiple touchpoints.
- Leveraged customer data and behavioral analytics to shape marketing strategies and identify at-risk accounts.
- Mentored a high-performing customer marketing team, aligning initiatives with business objectives.
- Owned strategy and execution of comprehensive customer lifecycle marketing from onboarding to renewal.
- Created cross-channel campaigns, including email, in-app messaging, webinars, and events to increase adoption and retention.
Sr. Customer Care Associate
Ingram Content Group
08.2023 - 03.2025
- Help ensure exceptional customer satisfaction and loyalty.
- Responsible for resolving escalated customer issues, implementing strategies to improve customer experience, and collaborating with other departments to enhance overall service quality.
Remote Customer Marketing Specialist
MediKarma, Inc.
10.2022 - 08.2023
- Help establish customer support infrastructure, including recruitment, call centers, and establishing our A.I. Health Coach Jill as the first line of communication.
- Help the Marketing team with all aspects of marketing, including social media, traditional media, influencers, and any other marketing campaigns.
National Accounts
Republic Services
07.2021 - 10.2022
- Managed and monetized commercial and industrial customer accounts nationwide, specializing in problem-solving and upselling.
- Specialized in problem-solving, consulting, and upselling to next-level services to ensure our customers are taken care of.
- Proven performance in a high-pressure setting.
State Unemployment Insurance (SUI) Claimant
Paychex
03.2020 - 03.2021
- Managed ongoing maintenance of client account records, ensuring accurate information and compliance with all applicable state unemployment regulations.
- Recognized & delivered solutions to our clients leveraging my technical & problem-solving skills to exceed client's expectations.
Product Marketing Associate
Vigilint Biosensors
01.2018 - 03.2020
- Created and improved social media and email drip campaigns, increasing sales by 45% at Vigilint Biosensors.
- Created and improved existing sales materials and customer win strategies.
- Analyzed customer needs and pain points to facilitate sales teams in achieving results.
- Data analytics from the company user base to define and execute marketing campaigns.
Customer Service Representative
Netflix
11.2018 - 11.2019
- Served as a customer service representative at the Netflix call center.
- Recognized for excellent customer service and vast knowledge of Netflix's digital streaming.
- Recognized and awarded for performance under pressure.
Front Office Lead
Pleasanton Golf Center
05.2013 - 12.2017
Education
Bachelor of Science - Business Administration
California State University, East Bay
Hayward, CA08-2018
Skills
- Client relationship management
- Data analysis expertise
- Targeted marketing strategies
- Effective team leadership
- Campaign management
- Customer advocacy
- Social media marketing
- CRM management
Accomplishments
- Won Gold Medal- Oratory Olympics- Debate Competition
- Won 30+ Awards- Amador Valley DECA Marketing Team Championship- Northern California Marketing Conference and Tournament
Certification
- Certified in Python
- Certified Product Manager
- Google: Certified in Data Foundations
- Stanford School of Engineering: Innovation & Entrepreneurship Certificate
Timeline
Director of Customer Marketing
MediKarma, Inc.
03.2025 - Current
Sr. Customer Care Associate
Ingram Content Group
08.2023 - 03.2025
Remote Customer Marketing Specialist
MediKarma, Inc.
10.2022 - 08.2023
National Accounts
Republic Services
07.2021 - 10.2022
State Unemployment Insurance (SUI) Claimant
Paychex
03.2020 - 03.2021
Customer Service Representative
Netflix
11.2018 - 11.2019
Product Marketing Associate
Vigilint Biosensors
01.2018 - 03.2020
Front Office Lead
Pleasanton Golf Center
05.2013 - 12.2017
Bachelor of Science - Business Administration
California State University, East Bay