Summary
Overview
Work History
Education
Skills
Languages
Timeline
FoodService Knowledge
Generic

WALTER ROSS BERRY JR

Colorado Springs,CO

Summary

Dynamic regional sales management professional with a proven focus on strategic territory planning and effective team leadership. Expertise in leveraging market analysis to uncover growth opportunities and enhance sales processes, resulting in increased efficiency and profitability. Strong history of cultivating robust client relationships that drive consistent revenue growth and business success. Committed to delivering results through innovative strategies and collaborative teamwork.

Overview

36
36
years of professional experience

Work History

District Sales Manager

Shamrock Foods
Colorado Springs, CO
01.2006 - 09.2025
  • Accountable sales for Southern Colorado & Colorado Springs
  • Oversaw team of nine district sales representatives to drive revenue growth and meet sales objectives.
  • Coached district sales representatives on effective sales strategies to optimize customer engagement and satisfaction.
  • Monitored competitive landscape to support informed decision-making. Assisted district sales representatives in executing effective sales strategies.
  • Directed and mentored DSRs in lead generation strategies to maintain high standards of accountability.
  • Assisted in resolving issues and facilitating negotiations effectively. Communicated clearly in both oral and written formats, providing excellent customer service and engaging presentations. Utilized Microsoft Office products, including Word, Excel, PowerPoint, and Outlook, to support various tasks.
  • Recognized as an Emerald Club award recipient across multiple years, including 2021, 2019, 2018, and 2015. Demonstrated consistent excellence by receiving the Emerald Club award in 2019. Secured the Emerald Club award in 2018 for outstanding contributions. Achieved Emerald Club award status in 2015, showcasing dedication to quality.

District Sales Manager

US Foodservice
10.1989 - 01.2006
  • Numerous TM of Month and district of the year awards

Education

High School Diploma -

East High School
Pueblo, CO
05.1974

Skills

  • 30 years in broadline food sales
  • Expert in value-added services for food service distribution
  • Proficient in developing sales strategies that drive quantifiable results
  • Effective team developer
  • Strong sales background
  • Performance assessment and improvement

Languages

English
Full Professional

Timeline

District Sales Manager

Shamrock Foods
01.2006 - 09.2025

District Sales Manager

US Foodservice
10.1989 - 01.2006

High School Diploma -

East High School

FoodService Knowledge

  • My entire career has been in foodservice to include dishwasher, food preparation, food service, management, food sales
  • Extensive food knowledge
  • Extensive customer service experience