Winston Hayes
Temple,TX
Summary
Dynamic sales professional with a proven track record at O'Reilly Auto Parts, achieving $3M+ in annual revenue and leading in equipment sales. Expert in territory ownership and consultative selling, with a history of 100% account retention and significant market expansion. Skilled in CRM analytics and contract negotiation, driving impactful business growth.
Overview
16
16
years of professional experience
8
8
Certifications
Work History
OUTSIDE SALES REPRESENTATIVE
Don Hewlett GM & VW
Georgetown, TX
09.2022 - Current
- Own and manage a large, multi-city territory serving independent shops, fleets, collision centers, and dealership customers
- Conducted 20-30 in-person sales calls weekly across assigned markets to build relationships and increase sales opportunities
- Executed full sales cycle: prospecting, pricing, follow-up, and account expansion to maximize revenue potential
- Grew existing accounts through strategic product expansion and increased purchasing frequency to enhance customer loyalty
- Achieved 100% account retention while expanding territory revenue
- Prepare weekly and monthly territory performance reports
OUTSIDE SALES REPRESENTATIVE
Concho Supply
Georgetown, TX
08.2021 - 09.2022
- Opened new commercial and wholesale accounts through targeted prospecting, expanding client base and revenue potential
- Delivered tailored solutions that aligned with customer workflow and operational needs, enhancing client satisfaction
- Provided detailed quotes for pricing, credit terms, and bid specifications, ensuring clarity and competitiveness in client proposals.
- Operated independently with minimal supervision while expanding territory presence
WHOLESALE PARTS ADVISOR / FIELD REPRESENTATIVE
Mac Haik Dodge
Temple, TX
07.2019 - 08.2021
- Managed wholesale business growth across independent shops and dealership accounts, increasing market presence
- Conducted 20+ outside sales calls weekly, fostering client relationships and driving sales opportunities
- Implemented strategic initiatives that directly contributed to parts revenue growth
TERRITORY SALES MANAGER
O'Reilly Auto Parts
Temple, TX
12.2014 - 05.2019
- Averaged $3M+ in annual revenue for three consecutive years
- Delivered 15-20% year-over-year sales growth, contributing to sustained revenue increase
- Achieved Top 5 ranking in Austin Region among 15 sales representatives, demonstrating strong competitive performance
- Led region in equipment sales for two consecutive years
- Managed 160 commercial accounts across four markets, enhancing customer relationships and ensuring service satisfaction
COMMERCIAL MANAGER
O'Reilly Auto Parts
Temple, TX
10.2009 - 12.2014
- Contributed $451,000 to achieve $500,000 increase in commercial sales
- Expanded commercial sales department size by 100% to enhance capacity
- Oversaw staff management, inventory control, and execution of commercial programs
Education
High School Diploma -
Ribet Academy
Los Angeles, CA06-1993
Some College (No Degree) -
Glendale Community College
Glendale, California, CASome College (No Degree) -
Long Beach City College
Long Beach, CAundefined
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Skills
- B2B Distribution Sales
- New Business Development
- Sales Forecasting
- Share-of-Wallet Growth
- Sales analytics
- Pricing negotiation
- Independent Field Execution
- 100% Account Retention History
- Multi-Market & Regional Coverage
- Market expansion
- Relationship selling
EARLIER CAREER
EARLIER CAREER (CONDENSED)
- Assistant Auto Parts Manager – Advance Auto Parts
- Assistant Auto Parts Manager – O’Reilly Auto Parts
- Parts Sales Manager (PSM) AutoZone
- Sales & Account Management – Diana Industries International
- Account Executive – Terminix International
Full career history available upon request
Certification
ASE Certified – P2 (Automobile Parts Specialist)
MORE SKILLS
Technical Skills & Systems Expertise
- CDK Global (Dealer Management System) – high-level proficiency
- CRM platforms including PSX and related sales and account management tools
- Extensive hands-on experience with e-commerce platforms: RepairLink, CollisionLink, OPS, PartsTrader, and PartsTech
- Working knowledge of Mitchell 1, TechMetric, and multiple shop management systems
- Proven ability to integrate OEM and e-commerce ordering platforms with estimating systems and shop management software, improving ordering accuracy, speed, and rebate eligibility
- Strong understanding of workflow alignment between dealerships, collision centers, mechanical shops, and fleet operations
Timeline
OUTSIDE SALES REPRESENTATIVE
Don Hewlett GM & VW
09.2022 - Current
OUTSIDE SALES REPRESENTATIVE
Concho Supply
08.2021 - 09.2022
WHOLESALE PARTS ADVISOR / FIELD REPRESENTATIVE
Mac Haik Dodge
07.2019 - 08.2021
TERRITORY SALES MANAGER
O'Reilly Auto Parts
12.2014 - 05.2019
COMMERCIAL MANAGER
O'Reilly Auto Parts
10.2009 - 12.2014
High School Diploma -
Ribet Academy
Some College (No Degree) -
Glendale Community College
Some College (No Degree) -
Long Beach City College