W. Kale Troutman
Dallas,TX
Summary
Accomplished and knowledgeable professional with years of executive administration, budget management, communication, and organization skills. Viewed by leaders and peers as an asset to any team and thrives in a fast-paced environment.
Overview
9
9
years of professional experience
Work History
Consultant
William Kale LLC
04.2022 - Current
- Delivered outstanding service to clients to maintain and extend relationships for future business opportunities
- Supported clients with business objectives and campaigns
- Authored detailed work plans to meet business priorities, deadlines, and cutting operational costs
- Created detailed roadmaps of action items and project goals and generated reports to inform budgeting and planning
- Conducted market research and reported on clients' competition in order to successfully launch new product lines in all 50 states
Co-Founder
Williams & Kale Events
04.2021 - Current
- Strategized and implemented creative event concepts and brand activations
- Increased client partnerships by hosting annual summits, which increased company revenues
- Managed annuals budgets and work plans for optimal planning and goal attainment
- Enhanced operational efficiency and productivity by managing budgets, accounts, and costs
Program Director of Experience
Children's Health System Of Texas
02.2022 - 07.2022
- Conceptualized and implemented system-wide cultural transformation trainings
- Assisted onboarding the Sr. Vice President of Strategy and Vice President of Experience
- Developed the employee and consumer programs from the ground up, laying a framework and defining roles.
- Managed third-party consultants regarding the health system's overall strategy and consumer experience projects
- Managed a team of 8 in the marketing events and consumer experience department
- Orchestrated smooth and efficient program development by collaborating cross-functionally across all departments
- Interviewed and assisted with the hiring of executives with expertise in healthcare operations and consumer experience
- Addressed and resolved technical, financial, and operational concerns by working with team members and executives
Program Manager of Experience & Assistant to CMO
Children's Health System Of Texas
09.2021 - 02.2022
- Monitored inboxes, appointments, schedules, and coordination of meetings, including conference calls, travel bookings, and agendas
- Designed and implemented processes to resolve business issues and streamline projects by cutting costs and successfully meeting deadlines
- Managed vendors and implemented a new form of team member identification to enhance patients' and families' experience; the process resulted in a 60% savings
- Managed multi-million-dollar annual budgets and provided planning, forecasting, and reporting to senior leadership
Sr. Experience Specialist & Assistant to CMO
Children's Health System Of Texas
12.2019 - 09.2021
- Cultivated and maintained cross-functional relationships with clinical and operational key stakeholders to better understand the needs of team members, patients, and families
- Actively strategized with C-Level executives to successfully install a full-sized 7-Eleven convenient store, Amazon lockers, and a Starbucks onsite for team members, patients, and families to utilize
- Developed and executed yearlong leadership cultural transformation initiative for 1,400 leaders
- Led the Experience Leadership SWAT Team during the COVID-19 pandemic on each campus and received the COVID-19 Award from the DFW Hospital Council in 2020
Marketing and Experience Specialist
Children's Health System Of Texas
04.2019 - 12.2019
- Strategized all Children's Health, Foundation's fundraising campaigns, generating over $50 million in donations
- Developed and executed strategic marketing plans for key clinical service lines across the nation's eighth-largest pediatric health system
Marketing Coordinator
Children's Health System Of Texas
04.2018 - 04.2019
- Provided marketing insight and support to clinical departments to drive awareness, increase referrals and positively impact patient satisfaction
Marketing Specialist
BELLUSCURA
07.2017 - 04.2018
- Launched new products while working closely with the FAA and state licensing departments
Account Executive
ROBERT HALF, THE CREATIVE GROUP
05.2016 - 07.2017
- Supported the Regional VP by maintaining relationships with multiple clients across the DFW metroplex on creative needs in the interactive, marketing, and advertising fields within their organization
Marketing and Communications Intern
GREATER OKLAHOMA CITY CHAMBER OF COMMERCE
07.2015 - 05.2016
Education
Bachelor of Business Administration - Marketing & Accounting
University of Oklahoma
Norman, OK2016
Legal Studies & Business Management
Blaise Pascal University
Vichy, France2014
Skills
Industry-Specific Skills: Change Management, Contract Negotiation, Advertising Campaign Assessment, Project Management, Event Planning, Employee and Consumer Experience, Budget Management, Vendor Relations, New Business Ventures, Brand Development
Platforms: Salesforce, HubSpot, Basecamp, Mondaycom, ClickUp, Trello, QuickBooks, Canva, Adobe, SEMRush, MailChimp, Google Workspace
Timeline
Consultant
William Kale LLC
04.2022 - Current
Program Director of Experience
Children's Health System Of Texas
02.2022 - 07.2022
Program Manager of Experience & Assistant to CMO
Children's Health System Of Texas
09.2021 - 02.2022
Co-Founder
Williams & Kale Events
04.2021 - Current
Sr. Experience Specialist & Assistant to CMO
Children's Health System Of Texas
12.2019 - 09.2021
Marketing and Experience Specialist
Children's Health System Of Texas
04.2019 - 12.2019
Marketing Coordinator
Children's Health System Of Texas
04.2018 - 04.2019
Marketing Specialist
BELLUSCURA
07.2017 - 04.2018
Account Executive
ROBERT HALF, THE CREATIVE GROUP
05.2016 - 07.2017
Marketing and Communications Intern
GREATER OKLAHOMA CITY CHAMBER OF COMMERCE
07.2015 - 05.2016
Bachelor of Business Administration - Marketing & Accounting
University of Oklahoma
Legal Studies & Business Management
Blaise Pascal University
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