YSAMAR MERCADO
Business Development Representative
Amsterdam
Summary
Results-driven Business Developer transitioning into a Junior Account Executive role, with a strong foundation in full-cycle sales, pipeline generation, and strategic outbound prospecting. Proven success in identifying, engaging, and converting high-value leads through cold outreach and consultative selling. Currently contributing to Vesper’s revenue growth by managing a self-sourced global pipeline across Asia-Pacific, Europe, and the Americas, while leading product demonstrations and negotiations. Passionate about sales strategy, deal execution, and driving revenue, I thrive in fast-paced, high-growth environments and am eager to expand my expertise in closing and account management.
Overview
6
6
years of professional experience
2
2
Languages
Work History
Business Development Representative
Vesper
08.2024 - Current
- Spearheaded full cycle sales, transitioning from a Business Development Representative to a Junior Account Executive role, focusing on outbound prospecting, consultative selling, and closing deals.
- Owned full cycles, leading contract negotiations and deal closing, working closely with internal teams to tailor solutions to prospect needs, ultimately increasing conversion rates and revenue retention.
- Created and hunted my own pipeline on a global scale, targeting procurement professionals across Asia-Pacific, Europe, and the Americas, while strategically managing my own schedule to drive revenue through self-sourced leads.
- Generated €80,000-€100,000 in weekly revenue by converting leads through strategic campaigns and demo sessions
- Represented Vesper at major European trade events such as PLMA and FIE, fostering relationships with key industry players and expanding the prospect pipeline
- Conducted market research to identify new business opportunities and target areas for expansion.
Business Development Representative
De Bildung Academie
06.2024 - 11.2024
- Driving Growth at De Bildung Academie: Qualifying leads and fostering relationships to fuel sales success in The Netherlands education sector.
- Proactively qualifying and vetting prospects, ensuring a steady flow of high-quality leads that maximize closing potential working closely with co-founders.
- Leveraging data analysis from Hubspot and internal documents, using resources to identify key industry trends, continuously refining outbound prospecting strategies to target specific pain points in Dutch market.
- Converting prospects through multi-channel outreach including cold calls, LinkedIn, Emails other tailored communication methods.
- Conducted market research to identify new business opportunities and target areas for expansion.
Emergency Department Paramedic / Team Leader
Jackson Memorial Hospital
07.2021 - 07.2023
- Driven, while exceeding targets and fostering positive customer relationships
- Skilled communicator with a strong work ethic, honed through leadership roles in high-pressure emergency environments
- Managed and coordinated teams in a fast-paced Emergency Department environment, ensuring efficient workflow and seamless operations, whilst adapting swiftly to changing business needs
- Trained new staff on protocols and procedures, ensuring a strong understanding for efficient execution
- Maintained meticulous patient records, adhering to strict protocols and deadlines
- Regularly reported key metrics and patient outcomes to upper management
Operations Manager
Flemings
11.2018 - 07.2022
- Managed a team of staff, consistently exceeded lead generation targets, demonstrating the ability to identify and cultivate valuable client relationships, in a fast paced environment
- Led business development initiatives for corporate memberships, community outreach and corporate revenue generating events
- Implemented sales strategies to meet revenue targets, showcasing an ability to understand and respond to customer needs
- Trained and coached staff, enhancing overall business model and customer service
Education
Batchlors - Business Administration, Paramedics/Emergency Medicine
Miami Dade College
Skills
- SaaS
- Digital Transformation
- Business Development
- Pipeline Creation & Management
- Outbound & Inbound Sales Strategies
- Consultative & Value-Based Selling
- Multi-Channel Outreach
- Negotiation & Closing Deals
- Solution-Based & Needs-Based Selling
- Handling Objections & Competitive Differentiation
- Salesforce / HubSpot CRM
- B2B Enterprise Sales Strategy
Timeline
Business Development Representative
Vesper
08.2024 - Current
Business Development Representative
De Bildung Academie
06.2024 - 11.2024
Emergency Department Paramedic / Team Leader
Jackson Memorial Hospital
07.2021 - 07.2023
Operations Manager
Flemings
11.2018 - 07.2022
Batchlors - Business Administration, Paramedics/Emergency Medicine
Miami Dade College
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