YUBELINA ABREU CARABALLO
New Brunswick,NJ
Summary
Results-driven communication student with experience in marketing, social media management, and digital content creation. Skilled in Adobe Premiere Pro, Canva, and content analytics, leveraging performance insights to enhance content strategy and foster customer relationships. Proven ability to manage multiple priorities in fast-paced environments.
Overview
2
2
Languages
1
1
year of professional experience
Work History
Marketing Manager
Unlimited Auto Repair
New Brunswick, NJ
05.2026 - 08.2026
- Led social media strategy, content planning, and digital brand presence to enhance audience engagement.
- Produced and optimized short-form videos, promotional graphics, and marketing campaigns using Adobe Premiere Pro and Canva to elevate brand visibility.
- Managed Instagram content, captions, scheduling, and audience engagement.
- Analyzed Instagram Insights to track performance and improve content strategy.
- Developed and translated bilingual English/Spanish customer-facing content to ensure clarity and accessibility for diverse audiences.
- Collaborated with the business owner on promotions, branding, and customer communication.
Bookseller
Barnes & Noble College
Ewing, NJ
01.2026 - 05.2026
- Delivered professional customer service in fast-paced campus environment, contributing to positive shopping experiences.
- Facilitated purchases and orders for students and faculty, addressing customer inquiries to enhance satisfaction.
- Organized merchandise displays and ensured accurate inventory to support efficient store operations.
Content Creator
Unlimited Auto Repair
New Brunswick, NJ
07.2025 - 05.2026
- Created and edited engaging social media content using Adobe Premiere Pro to enhance audience interaction.
- Created audience-focused messaging to increase brand awareness and engagement.
- Managed posting schedules and analyzed Instagram performance to optimize content strategy.
- Designed promotional graphics and digital content using Canva to strengthen brand presence.
Restaurant Server
Evelyn's Resturant
New Brunswick, New Jersey
05.2025 - 08.2025
- Assisted customers with prompt, courteous service in a fast-paced setting.
- Tracked multiple tables, orders, and payments with accuracy and close attention to detail.
- Collaborated with customers and team members to resolve issues, enhancing overall guest satisfaction.
- Coordinated with staff to ensure seamless daily operations and maintain service quality.
Education
Bachelor of Arts - Communication
The College of New Jersey (TCNJ)
Ewing, NJ05-2028
Skills
Digital & Media: Adobe Premiere Pro, Canva, Social media strategy, Content development, Short video production, Instagram Insights, TikTok Analytics
Communications: Professional Writing, Copywriting, Copy Editing, Storytelling, Engagement tactics, Client relations, Effective presentations
- Social media strategy
- Content creation
Analytics & Strategy: Social analytics, Performance metrics, Data analysis, Content enhancement, Trend evaluation
Professional: Client Relationship Management, Cross-Functional Collaboration, Project Management, Attention to Detail, Problem Solving, Campaign Management
- Digital marketing
- Bilingual content creation
SKILLS
Languages: Fluent Spanish; Proficient English
LEADERSHIP
- Women in Business, TCNJ – Member
- Assisted with organizing a professional guest speaker event featuring Jamie Kim, Head of Commercial Operations at Eilda Beauty.
Languages
Spanish
Native/ Bilingual
English
Native/ Bilingual
Timeline
Marketing Manager
Unlimited Auto Repair
05.2026 - 08.2026
Bookseller
Barnes & Noble College
01.2026 - 05.2026
Content Creator
Unlimited Auto Repair
07.2025 - 05.2026
Restaurant Server
Evelyn's Resturant
05.2025 - 08.2025
Bachelor of Arts - Communication
The College of New Jersey (TCNJ)