Zahra Banks
Overview
5
5
years of professional experience
Work History
Partnerships Coordinator
Hearst Media
12.2021 - Current
- Manage Apple News+ content for 27 Hearst brands, ensuring timely uploads and adherence to production schedules
- Develop and maintain relationships with Snapchat and Apple News account managers to implement innovative strategies and best practices
- Oversee the production and reporting schedules for Snapchat shows across Hearst's portfolio
- Create affiliate links for e-commerce pieces, integrating trackable commission links to generate revenue through customer purchases
- Assist brand leads with monthly pitches and potential marketing opportunities
- Monitor Apple News insights and daily tracking to meet revenue targets
- Generate weekly and monthly data and revenue reports for Snapchat and Apple News platforms.
Marketing Assistant
Fora Financial
01.2021 - 12.2021
- Distributed over 100 inbound leads daily to the sales team, enhancing lead management efficiency
- Coordinated the production and execution of marketing initiatives, contributing to the annual marketing plan
- Managed a $2M marketing budget, ensuring optimal allocation of resources
- Created and maintained Salesforce reports and updated Excel spreadsheets with relevant data.
Marketing and Public Relations Intern
Small Packages
06.2019 - 08.2019
- Developed social media communication strategies
- Proposed business deals with blogs, podcasts, and magazines
- Conducted market research to identify new leads.
Education
Bachelor of Business Management -
Kean University
Union, NJ05.2020
Skills
- MS Office Suite
- Salesforce
- Adobe Photoshop
- Airtable
- SEO Strategies
- Data Analysis
Timeline
Partnerships Coordinator
Hearst Media
12.2021 - Current
Marketing Assistant
Fora Financial
01.2021 - 12.2021
Marketing and Public Relations Intern
Small Packages
06.2019 - 08.2019
Bachelor of Business Management -
Kean University