Deborah Sperry
Hannibal,NY
Summary
Dynamic sales leader with a proven track record at Tracker Marine Boat Center, where I consistently exceeded sales targets through expert deal closing and sales process optimization. Skilled in social media marketing and building customer relationships, I excel in coaching teams and streamlining operations. Achieved top performance by leveraging both hard and soft skills to foster business growth and customer retention.
Overview
20
20
years of professional experience
Work History
Power Sports Lead Sales
Tracker Marine Boat Center
09.2019 - Current
- Continuously exceeded monthly sales targets, consistently ranking among the top performers on the team.
- Improved customer retention rates by establishing a comprehensive follow-up system to ensure ongoing engagement with clients.
- Utilized CRM software to efficiently manage client data, streamline communication efforts, and optimize the overall sales process.
- Built relationships with customers and community to promote long term business growth.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Presented professional image consistent with company's brand values.
- Assist the Business Assistant in the paperwork dealing with the sale of Marine products including, financing, DMV, and titling of sold units.
Retail Store Manager
Herb Phillipsons
08.2015 - 08.2019
- Maintained a clean and organized store appearance to enhance the overall shopping experience for customers.
- Coached employees and trained on methods for handling various aspects of sales, complicated issues, and difficult customers.
- Streamlined store operations through the implementation of efficient scheduling systems, task delegation, and performance monitoring.
- Recruited and retained top talent, with focus on completing timely performance evaluations, providing positive feedback, and rewarding superior performance.
- Managed inventory control, cash control, and store opening and closing procedures.
- Assisted with hiring, training and mentoring new staff members.
Hunting Team Lead
Bass Pro Shops
03.2005 - 08.2015
- Coached team members in techniques necessary to complete job tasks.
- Maintained overall safe work environment with employee training programs and enforcement of safety procedures.
- Trained new team members by relaying information on company procedures and safety requirements.
- Managed daily operations of gun paperwork for gun sales according to state and federal regulations. ex. background checks and other regulated procedures.
- Inventory control.
- Merchandising of new products.
Education
High School Diploma -
Oswego High School
Oswego, NY06.1984
No Degree - Retail Merchandising Management
Oswego County BOCES
Mexico, NY06.1984
Skills
- Deal Closing
- Sales Presentations
- Sales process optimization
- Social Media Marketing
Timeline
Power Sports Lead Sales
Tracker Marine Boat Center
09.2019 - Current
Retail Store Manager
Herb Phillipsons
08.2015 - 08.2019
Hunting Team Lead
Bass Pro Shops
03.2005 - 08.2015
High School Diploma -
Oswego High School
No Degree - Retail Merchandising Management
Oswego County BOCES
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