Karina Serrato
Dallas,TX
Summary
Highly driven General Manager with 6+ years of experience successful at implementing strategic approaches to drive profitability and sales. Recognized for performance excellence in operations and customer care. Successful at motivating, training and developing team members to drive profitability in a highly competitive environment. Able to provide retention by building relationships with staff members and customers. Organized and dependable individual successful at managing multiple priorities with a positive attitude.
Overview
9
9
years of professional experience
Work History
General Manager
Planet Fitness
11.2013 - 04.2023
- Trained employees on duties, policies and procedures.
- Created schedules and monitored payroll to remain within budget.
- Managed inventory levels and conducted corrective action planning to minimize long-term costs.
- Led employee evaluations with constructive feedback to boost performance.
- Recruited, interviewed and hired qualified staff for open positions.
- Supervised employees through planning, assignments and direction.
- Tracked monthly sales to generate reports for business development planning.
- Administered employee discipline through verbal and written warnings.
- Conducted employee evaluations to provide adequate feedback and recognize quality performance.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Conducted end of month meeting to keep employees on track.
- Delegated work to staff, setting priorities and goals.
- Monitored inventory levels and placed new orders for merchandise to keep supply well-stocked.
- Formed and sustained strategic relationships with clients.
- Used strong issue resolution and communication skills to cultivate and strengthen lasting client relationships.
- Resolved customer call complaints within 24 hours.
Education
Associate of Arts - Criminal Justice
El Centro College
Dallas, TX05.2021
Skills
- Team Leadership
- Customer Retention
- Hiring and Onboarding
- Supervision and Training
- Planning and Scheduling
- Performance Improvement Plans
- Call Documentation
- Creative Problem Solving
- De-escalation Techniques
- Issue and Complaint Resolution
Languages
Spanish
Native or Bilingual
Timeline
General Manager
Planet Fitness
11.2013 - 04.2023
Associate of Arts - Criminal Justice
El Centro College
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