Passionate sales & marketing director with a proven record of sales growth and an authentic leader committed to employee development. Effective communicator with a non-stop hustle attitude, committed to overachievement.
Overview
14
14
years of professional experience
Work History
Director of Sales and Marketing
American Social
Tampa, KS
06.2016 - Current
Train, develop, and manage a team of Sales Managers & Coordinators, Marketing Managers, Operations Teams, and Event Leads to increase top line sales.
Create and manage sales calendar, promotions, and events.
Deploy sales initiatives through various marketing tactics.
11.9% YoY sales increase (2022 vs 2023)
Conduct training sessions, evaluate sales performance, and create training materials to increase sales efficiency.
Cultivate and maintain strategic alliances with key partners and vendors to achieve sales goals and targets.
Analyze sales and marketing data in order to improve sales strategies.
Traveling AGM & Sales Manager
American Social
Miami , FL
02.2013 - 06.2016
Facilitated cross-functional communication between sales, marketing, and operations teams to ensure company growth.
Developed and maintained relationships with customers and suppliers through account development.
Implemented operational & training strategies to effectively build customer and employee loyalty.
Drove year-over-year business growth while leading operations, strategic vision, and long term planning.
Introduced new methods, practices, and systems to increase productivity and drive top line sales and bottom line profits.
General Manager
AJ's Sports Bar and Grill
Tallahassee, FL
06.2012 - 09.2013
Managed restaurants P&L's.
Hire, train, and managed team of 50+ employees.
Vastly improved relations with food and beverage reps/vendors.
Conducted weekly departmental meetings to ensure operational efficiency.
Marketing/Promotions Manager
AJ's Sports Bar
Tallahassee, FL
04.2010 - 06.2012
Responsible for booking small and large group parties/events.
Increase private event sales by 75% and overall sales by 35% in two years.
Implemented strong social media, radio, and other mass marketing strategies.
Devised and executed successful guerilla marketing through staff and customer incentives.