Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Alex Cuenca

Carlsbad,CA

Summary

Dedicated and goal-oriented sales representative with a strong focus on driving revenue through customer engagement and team motivation. Proven track record of exceeding sales targets and fostering long-term client relationships. Expertise in product knowledge and problem-solving, ensuring customer satisfaction and loyalty.

Overview

17
17
years of professional experience

Work History

Sales Representative

Advantage solutions Pepsi co
San Diego, CA
03.2021 - Current
  • Compiled reports on weekly and monthly performance metrics to inform management decisions.
  • Built and established strong relationships with customers, enabling long-term partnerships.
  • Used knowledge of company products and services to recommend solutions to customers.
  • Responded promptly to customer queries to increase overall satisfaction.
  • Assisted with onboarding of new staff members, ensuring they received appropriate training and support.
  • Cultivated client relationships to expand business networks and enhance sales opportunities.
  • Provided product information to customers and aligned products with customer needs to boost satisfaction.
  • Built strong relationships with clients to foster brand loyalty and trust.
  • Collaborated with team members to achieve sales targets and improve strategies.
  • Assisted in training new staff on sales techniques and product knowledge.
  • Conducted market research to identify potential customers and opportunities.
  • Provided personalized service to build relationships with customers.
  • Maintained current store, product, and promotional knowledge to drive consistent sales.
  • Arranged merchandise for display to highlight new styles, attract customers, and enhance sales.
  • Placed orders and answered customer questions in-person, through email, and over phone to maximize customer service.
  • Performed regular follow-ups with clients to ensure satisfaction with purchases.
  • Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
  • Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
  • Executed strategic customer meetings to effectively promote company products and services.

Merchandiser

John Lenore
San Diego, CA
08.2017 - 04.2019
  • Conducted regular audits of stock levels to maintain inventory accuracy.
  • Regularly monitored store shelves to ensure product availability, restocking and rotating merchandise as needed.
  • Maintained a clean and organized work environment at all times.
  • Stocked and rotated shelves and built displays to deliver results for stores and suppliers.
  • Organized displays according to company standards and specifications.
  • Communicated and coordinated planogram execution with store management.
  • Organized engaging front-facing displays to capture customer interest and drive revenue growth.

Designated sales rep/ merch

Kelloggs
Oceanside, CA
10.2011 - 08.2017
  • Managed inventory levels to ensure optimal stock in retail locations.
  • Trained new team members on sales techniques and product knowledge.
  • Analyzed market trends to adjust sales strategies accordingly.
  • Developed key customer relationships to increase sales.
  • Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
  • Performed regular follow-ups with prospects to close deals in a timely manner.
  • Created detailed reports on daily, weekly, and monthly sales activity.
  • Reviewed monthly performance against targets set by management team.
  • Managed inventory levels by ordering sufficient stock for each account.
  • Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
  • Listened to customer needs to identify and recommend best products and services.
  • Replenished and arranged items to maintain appearance.
  • Maintained organized inventory and restocked shelves regularly.
  • Identified potential hazards in the workplace, developed solutions to eliminate or reduce risks.
  • Provided guidance to employees on safe work practices, performed job hazard analyses and implemented corrective actions.
  • Conducted weekly safety meetings and training sessions for new hires.

Night Crew Clerk

Giant eagle
Pittsburgh, PA
10.2011 - 03.2015
  • Stocked shelves with products to maintain inventory levels and improve organization.
  • Cleaned and maintained store areas to ensure a safe shopping environment.
  • Monitored product expiration dates and removed outdated items from shelves regularly.
  • Collaborated with team members to restock merchandise during night shifts efficiently.
  • Assisted with training of new night crew team members.
  • Rotated stock items to ensure freshness and quality standards were met.
  • Organized stock shelves according to store planograms.
  • Performed floor moves, merchandising, display maintenance and housekeeping to keep sales areas well-stocked, organized and current.
  • Stocked shelves and supplies and organized displays to focus customer attention on specific items.

Liquor Manager

Ralph's
Sunland, CA
01.2009 - 10.2011
  • Lifted heavy boxes up to 50 lbs on a regular basis.
  • Stocked and neatly arranged items on shelves.
  • Organized backroom areas for maximum efficiency of space utilization.
  • Maintained a clean working environment by sweeping, mopping, dusting, and organizing shelves.
  • Followed all safety guidelines to prevent accidents and injuries.
  • Performed sales floor work, such as greeting and assisting customers, stocking shelves and taking inventory.
  • Unloaded trucks and properly stored items in designated areas.
  • Assisted in unloading trucks as needed per business demands.
  • Maintained store aesthetic by organizing merchandise and creating attractive displays.

Education

High School Diploma -

Valley View High School
Moreno Valley, CA
08.2004 - 06/2008

Skills

  • Organization
  • Relationship building
  • Team building
  • Problem solving
  • Time management
  • Technical proficiency
  • Product knowledge
  • Self motivation
  • Adaptability
  • Sales techniques
  • Employee training

References

References available upon request

Timeline

Sales Representative

Advantage solutions Pepsi co
03.2021 - Current

Merchandiser

John Lenore
08.2017 - 04.2019

Designated sales rep/ merch

Kelloggs
10.2011 - 08.2017

Night Crew Clerk

Giant eagle
10.2011 - 03.2015

Liquor Manager

Ralph's
01.2009 - 10.2011

High School Diploma -

Valley View High School
08.2004 - 06/2008
Alex Cuenca