ALYSSA BALBIN
Los Angeles,CA
Overview
3
3
years of professional experience
1
1
Certification
Work History
Paid Social Coordinator
OMG23
03.2022 - Current
- Create Paid Social Marketing Plans and audience targeting for Walt Disney Studios, Marvel Entertainment, 20th Century Studios, and Disney+
- Utilize social management tools to set up ads and targeting for execution
- Continuously monitor pacing and update bids on multiple campaigns to improve performance
- Create campaign weekly reporting for optimization
Account Executive
Ansira
09.2021 - 03.2022
- Provided operations support for assigned enterprise accounts
- Managed and reviewed performance for Paid Search & Paid Social Campaigns
- Onboarded over 30 clients to the account and cross-sold to doors as new media was launched
Membership Sales Advisor
Landing
07.2020 - 10.2020
- Managed over 50 prospective members per week to ensure unit occupancy and new memberships
- Increased sales by keeping track of potential membership leads and ensured timely follow-up
- Trained and mentored new sales representatives
Education
Master of Science - Marketing
The University of Alabama
05.2021
Bachelor of Arts - Psychology
The University of Alabama
05.2020
Skills
- Facebook Ads Manager
- Snapchat Ads Manager
- Twitter Ads Manager
- TikTok Ads Manager
- Pinterest Ads Manager
- Social Media Strategy
- Salesforce
- Microsoft Office - Excel
- Project/Budget Management
- Sales Expertise
Certification
- Facebook Blueprint
- HubSpot
- Spark AR
- Snapchat
- Twitter Flight School
- YouTube
Timeline
Paid Social Coordinator
OMG23
03.2022 - Current
Account Executive
Ansira
09.2021 - 03.2022
Membership Sales Advisor
Landing
07.2020 - 10.2020
Master of Science - Marketing
The University of Alabama
Bachelor of Arts - Psychology
The University of Alabama