Amanda Rockenbach
Miami,FL
Summary
Customer-focused retail professional with experience delivering high-touch service, building lasting guest relationships, and curating memorable brand experiences. Adaptable, enthusiastic, and highly effective in dynamic, high-volume retail environments.
Overview
7
7
years of professional experience
4041
4041
years of post-secondary education
Work History
Community Specialist
Lululemon
Miami, FL
06.2024 - 12.2025
- Led and executed store-level community strategy, cultivating meaningful relationships with Lululemon Ambassadors, Sweat Collective members, studio owners, and local wellness leaders.
- Planned, coordinated, and hosted impactful community events to drive guest engagement and retention.
- Hosted one-on-one styling and product education appointments for key community members and VIP guests.
- Produced biweekly newsletters highlighting events, partnerships, and community initiatives.
- Strategically managed store-level community budget.
- Served as a key member of the store leadership team in supporting guest experience excellence.
- Fostered an inclusive, high-energy environment where guests and employees felt supported and empowered.
Part-Time Educator
Lululemon
Miami, FL
04.2024 - 06.2024
- Built authentic relationships with guests to create a welcoming, personalized shopping experience.
- Anticipate guest needs through active listening and thoughtful product recommendations.
- Resolved guest concerns with empathy and efficiency to maintain brand trust and loyalty.
Coordinator, Venue Relations
Junior's Entertainment Group
Miami, FL
06.2022 - 03.2024
- Secured vendor partnerships with top-tier venues for lasting affiliation.
- Handled the scheduling of performances and negotiated terms of contract with vendors and customers.
- Coordinated with the Director of Catering to ensure a smooth operation of events from start to finish.
Marketing and Events Associate/Lead Singer
Hank Lane Music
New York, NY
05.2019 - 04.2022
- Assisted in the development and implementation of marketing campaigns, including content creation, social media management, and email marketing.
- Handled pre-event logistics such as act bookings, contract negotiations, and provided on-site production support.
Education
Bachelor of Arts - Music Performance
University of Georgia
Athens, GACertificate - Music Business
University of Georgia
Athens, GASkills
- Memorable Guest Experiences
- Customer Engagement & Retention
- Product Knowledge & Education
- Floor Sales Support
- Store Merchandising
- Cash Handling & POS System Transactions
- Event Coordination
- Relationship Building
- Team Collaboration
- Brand Representation
Timeline
Community Specialist
Lululemon
06.2024 - 12.2025
Part-Time Educator
Lululemon
04.2024 - 06.2024
Coordinator, Venue Relations
Junior's Entertainment Group
06.2022 - 03.2024
Marketing and Events Associate/Lead Singer
Hank Lane Music
05.2019 - 04.2022
Bachelor of Arts - Music Performance
University of Georgia
Certificate - Music Business
University of Georgia