Andrew Thigpen
Charlotte,NC
Summary
Customer-focused professional with successful 10 year career in the consumer packaged goods sector. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
10
10
years of professional experience
Work History
Territory Sales Manager
Keurig Dr Pepper, Inc.
09.2019 - Current
- Established strong relationships with distributor and retail partners through serving as area go-to product expert and main liaison to drive sales
- Coached sales associates in product specifications, sales incentives, and selling techniques, consistently meeting KPIs for annual joint business goals and other sales goals
- Carefully analyzed data from various sources including syndicated and retailer data in order to determine most effective sales strategies and build customer presentations
- Communicated important retail activity at proper intervals to ensure distributor sales teams were able to execute, swiftly communicating any issues to internal and external stakeholders.
Associate Brand Manager
Milo's Tea Company
02.2018 - 09.2019
- Under direction of Brand Director, designed and executed various marketing programs to increase brand awareness and overall sales volume
- Took initiative to create and implement point of sale material site for field sales team to utilize and order retail signage and selling materials, communicating with sales team members and conducted trainings on how to use site for each respective market
- Collaborated with Key Account managers and data analysts to create headquarter call presentations for major retailers, organizing and planning all aspects of internal meetings and spearheading any necessary follow-ups prior to external account call
- Owned innovation launch of new item (Unsweet Tea 20oz single serve) from conception to production by planning out processes and collaborating with internal and external teams, receiving praise from Chief Customer Officer on success of launch
- Owned Milo's Tea product portfolio to launch opening of multiple new accounts, resulting in acting as integral contributor to achieve #1 spot in refrigerated tea category
- Pioneered 4-week national outdoor advertising campaign in partnership with billboard advertisers to place ads in multiple high-volume areas, resulting in generating over 100M+ brand impressions.
Territory Development Manager
Bai Brands
08.2015 - 02.2018
- Planned and conducted weekly sales meetings with distributor partners to keep sales representatives up-to-date on new products, promotions, and strategies
- Analyzed retailer specific and syndicated (IRI) sales data to identify areas for territory improvement and implemented strategies to maximize sales growth
- Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction
- Organized and planned in store sales calls by preparing materials pulled from data sets in order to create strong retail selling story
- Twice earned top sales representative accolade among 23 southeast team employees in annual overall sales by increasing sales by average 170% year-over-year in territory.
Finance Associate
SPAWAR (Naval Support)
06.2014 - 08.2015
- Provided support in budget preparation and contract development, collaborating with other functions within organization to ensure contracts were compliant with federal standards
- Met weekly with Comptroller and department managers to discuss financial information according to current needs.
Education
Bachelor of Science - Business Administration, Accounting
The Citadel
Charleston, SCSkills
- Business Development
- Consultative Selling
- Customer Business Planning
- MS Office, Tableau, Microstrategy
- Broker Sales Management
- Financial, Trade Management
Timeline
Territory Sales Manager
Keurig Dr Pepper, Inc.
09.2019 - Current
Associate Brand Manager
Milo's Tea Company
02.2018 - 09.2019
Territory Development Manager
Bai Brands
08.2015 - 02.2018
Finance Associate
SPAWAR (Naval Support)
06.2014 - 08.2015
Bachelor of Science - Business Administration, Accounting
The Citadel