Anita Schetzsle
Peru,IN
Summary
Dynamic Market Manager with a proven track record at Sherwin Williams Co, excelling in new product launches and strategic planning. Expert in client relations and competitive analysis, driving brand visibility and customer engagement. Adept at leading cross-functional teams to achieve business objectives and optimize pricing strategies for enhanced sales performance.
Overview
35
35
years of professional experience
Work History
Market Manager
Sherwin Williams Co
Peru, IN
12.2005 - Current
- Developed marketing strategies to enhance brand visibility and drive customer engagement.
- Managed product launches, coordinating cross-functional teams for successful execution.
- Conducted market research to identify trends, informing strategic decision-making processes.
- Analyzed sales data, providing insights to optimize pricing and promotional strategies.
- Collaborated with sales teams to align marketing initiatives with business objectives.
- Trained and mentored junior staff on best practices in market analysis and strategy development.
Sales Representative
K&K Computer Solutions
Danville, IN
10.2000 - 06.2005
Conducted on-site demonstrations for law enforcement agencies to boost sales of computer software.
Attended vendor shows at law enforcement conventions, to develope leads for future acquisitions.
Provided on site training to new departments, as well as trained existing customers on new programs.
Assisted with customer service to rectify any issue.
Telecommunications Officer
Wabash Police Department
Wabash, IN
05.1990 - 09.2000
- Coordinated the relay of urgent data to relevant emergency personnel.
- Tracked and logged all call interactions and their durations.
- Oversaw incoming calls to department, including 911 and business lines.
- Executed tasks using IDACS, NCIC, and BMV systems to ensure seamless law enforcement processes.
Education
Certificate - Computer And Information Systems
Ivy Tech
Wabash, INSkills
- New product launch
- Client relations
- Sales operations
- Promotional planning
- Strategic planning
- Key account management
- Pricing strategy
- Lead prospecting
- Schedule coordination
- Competitive analysis
- Supply chain coordination
- Performance reporting
- Product management
- Customer segmentation
- Cold calling
- Partnership management
- Accounting oversight
- Market reporting
- Cross-functional team leadership
Timeline
Market Manager
Sherwin Williams Co
12.2005 - Current
Sales Representative
K&K Computer Solutions
10.2000 - 06.2005
Telecommunications Officer
Wabash Police Department
05.1990 - 09.2000
Certificate - Computer And Information Systems
Ivy Tech