Dynamic Operator Territory Manager with PepsiCo - Frito-Lay, driving territory growth and account development. Achieved significant revenue increases through strategic partnerships and data analytics. Expert in multi-unit operator expansion and KPI management, leveraging Power BI to identify opportunities and enhance performance across diverse channels.
Overview
3
3
years of professional experience
Work History
Operator Territory Manager
PepsiCo - Frito-Lay Foodservice
Las Vegas
08.2025 - Current
Manage $6M+ foodservice territory encompassing 280+ active accounts across Las Vegas International Airport, South Point Casino, Caesars Entertainment properties, healthcare systems, and independent operators, driving strategic multi-unit growth across the Las Vegas market
Accelerated South Point Casino performance by +15% vs. prior year through expanded Macro portfolio sell-ins, menu integration, and targeted distribution growth initiative
Led full-airport portfolio execution, overseeing multiple equipment placements and driving incremental rack expansions to increase SKU visibility and strengthen impulse conversion across high-traffic travel channels
Expanded healthcare distribution footprint at Dignity Health – St. Rose Hospital, San Martin Campus, adding 7+ incremental rack placements to deepen portfolio penetration and execution compliance
Identify and convert white space opportunities across new and existing accounts, expanding product distribution and accelerating territory revenue growth
Leverage KPI tracking tools and Power BI analytics to prioritize initiatives, support distributor collaboration, and drive performance across a large-scale operator base
District Sales Leader
PepsiCo - Frito-Lay Retail
Las Vegas
06.2023 - 07.2025
Ranked #1 in Nevada across Circle K and top-performing independent accounts through tailored business strategies and customer-first executionOversaw $5M+ in territory sales, including driving $576K in YTD Kroger sales, exceeding plan by $20K and outperforming prior year by $34K through targeted promotions, strategic merchandising, and strong store partnerships
Directed and developed a mixed-format frontline team across grocery (Walmart, Kroger) and convenience (7-Eleven, Circle K) channels, ensuring operational excellence, successful new store launches, and consistent execution aligned to territory performance objectives
Cultivated and strengthened strategic partnerships with national and independent customers, identifying and capitalizing on white space opportunities to expand distribution, accelerate revenue growth, and enhance long-term account performance
Drove 9.6% YTD category growth in Hot Fries, increasing sales by $10K+ through Power BI analysis, optimized shelf placement, and targeted merchandising initiatives
Collaborated cross-functionally with warehouse, sales, and retail execution teams to ensure order accuracy, on-time delivery, and full merchandising compliance