Summary
Overview
Work History
Education
Skills
Accomplishments
Training
Timeline
Generic

Anne Marie Summers

Cobourg,Canada

Summary

Dynamic sales leader with a proven track record at NBC Broadcasting, exceeding targets by 107% through innovative advertising strategies and exceptional client relationship management. Expertise in business development and training, driving significant revenue growth while fostering team productivity and engagement. Adept at aligning campaigns with client ROI goals for maximum impact.

Overview

30
30
years of professional experience

Work History

Senior Advertising Sales Executive

NBC Broadcasting Affiliate Stations
Peterborough, Canada
01.2011 - 01.2025
  • Company Overview: 96.7 MyFM | 93.3 FM | 107.9 Classic Rock | Oldies 100.9
  • Exceeded sales targets by 107% in a soft market through innovative prospecting and relationship management.
  • Sold and managed on-air advertising across four leading radio stations, tailoring campaigns to client needs and ROI goals.
  • Partnered with clients and creative directors to produce impactful commercials that reached thousands of listeners.
  • Prepared proposals and presentations, aligning budgets with advertising reach and profitability.
  • 96.7 MyFM | 93.3 FM | 107.9 Classic Rock | Oldies 100.9

Founder & Sales Consultant

Summers Consulting
Cobourg, Canada
01.2003 - 01.2011
  • Provided sales, training, and business development consulting for spas, luxury skincare, and condominium projects.
  • Sold $15M+ in luxury condominiums while leading fundraising initiatives for Northumberland Hills Hospital.
  • Trained consultants and aestheticians in product knowledge and sales strategies for international skincare brands.

Regional Accounts Manager (Ontario)

Lise Watier Cosmetics
Montréal, Canada
01.2000 - 01.2002
  • Exceeded sales targets by 119.5%, earning 'Top Salesperson' recognition.
  • Managed major department store accounts across Ontario, introducing new products and promotions.
  • Led training for beauty advisers and conducted business reviews to drive growth.

General Manager, Canadian Operations

Noevir Skincare, USA Division
Irvine, USA
01.1995 - 01.2000
  • Directed Canadian operations, managing 30 staff and a $2M distribution warehouse.
  • Conducted nationwide training for 250+ consultants, boosting productivity by 55%.
  • Acted as liaison between Japan, Canada, and the U.S., aligning corporate strategy with local market needs.

Education

Language & Cultural Studies

Glendon College

Professional Training - Sales/Marketing Seminars

Osaka, Japan

Skills

  • Business development and sales leadership
  • Client relationship management
  • Prospecting and cold calling
  • Advertising and marketing campaigns
  • International business and cross-cultural communication
  • ROI analysis and budget management
  • Training and team development
  • Fundraising and community engagement

Accomplishments

  • Surpassed sales targets across multiple industries (broadcasting, cosmetics, real estate, skincare).
  • Built and managed high-value client portfolios in Canada and internationally.
  • Proven ability to drive both start-up growth and established brand expansion.

Training

  • Sales/Marketing Seminars, Osaka (Japan)
  • California (USA)
  • Canada

Timeline

Senior Advertising Sales Executive

NBC Broadcasting Affiliate Stations
01.2011 - 01.2025

Founder & Sales Consultant

Summers Consulting
01.2003 - 01.2011

Regional Accounts Manager (Ontario)

Lise Watier Cosmetics
01.2000 - 01.2002

General Manager, Canadian Operations

Noevir Skincare, USA Division
01.1995 - 01.2000

Language & Cultural Studies

Glendon College

Professional Training - Sales/Marketing Seminars

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