ANTHONY F CONIGLIARO

Office Manager (Virtual), Andrade Shoe Repair — New York, NY
Family-owned retailer serving the UWS for 50+ years

• Financial operations: Managed daily bank deposits, customer invoicing/AR, and petty-cash reconciliation; maintained accurate records and receipts.
• Customer service & retention: Resolved service issues and coordinated rework/returns; provided leather-care guidance and product recommendations to improve satisfaction and repeat visits.
• Digital communications: Maintained email inbox and updated social channels; organized clear, accessible information for an older customer base.
• Local marketing & events: Planned street-fair/pop-up activations, secured partnerships with nearby businesses, and coordinated community/print ads to drive foot traffic.
• Team scheduling & onboarding: Built weekly schedules to ensure peak-hour coverage; oriented new hires on services, POS flow, and customer-care standards.
• Online store operations: Updated product listings (images, descriptions, pricing) and coordinated inventory/status to ensure a smooth shopping experience.

Media & Digital Marketing Intern, Omnicom Media Group | Optimum Sports (Uber Account), New York, NY (June 9–August 15, 2025). Supported the Uber account across media planning and digital activation, gaining end-to-end exposure to briefing, trafficking, measurement, and optimization. Built Excel reports and dashboards (pivot tables, XLOOKUP) to track performance and synthesize weekly results; leveraged Nielsen Sports Tracker to evaluate audience reach and engagement. Conducted competitive scans and creative audits to inform channel mix and messaging recommendations, and collaborated with strategy, investment, and analytics teams to develop client-ready materials and present findings resulting in a strong, comprehensive understanding of the company’s media and digital marketing operations.