Ashley Coleman
Commerce Township
Summary
Dynamic Real Estate Agent and Licensed Insurance Broker recognized for achieving $16.5M in lifetime sales and closing 42 transactions within six months. Expertise in real-time market analysis and risk assessment supports informed client decisions. Proven ability to cultivate strong client relationships through strategic communication and effective negotiation.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Real Estate Agent
Realteam Real Estate, MarkZ, GoodHome
06.2023 - Current
- Achieved $16.5M+ in lifetime sales and 71 homes sold within the first 2.5 years
- Received Rookie of the Year recognition within six months of entering the real estate industry; closed 42 transactions totaling $11.2M in sales volume
- Developed self-generated client pipeline through prospecting, referrals, and strategic relationship development
- Draft and execute purchase agreements while skillfully negotiating contracts to secure favorable outcomes for clients
- Coordinate closely with lenders and title companies to ensure accurate, timely processing of all transaction documents
- Managed all aspects of client service, marketing, and deal flow as an independent business professional.
- Implement results-driven marketing strategies that contribute to measurable revenue growth
- Conduct weekly market analysis to provide clients with informed, real-time guidance and pricing strategies
- Prepared and presented comparative market analysis reports, offering clients informed insights for pricing decisions
Insurance Producer
State Farm
Fenton
01.2021 - 06.2023
- Consistently exceeded individual and agency sales targets, including writing 286+ new policies
- Generated new business through outbound prospecting and APEX quoting system, contributing to overall agency revenue
- Managed a disciplined sales pipeline, contributing to consistent agency revenue growth
- Managed client renewals and implemented retention strategies, growing and maintaining the book of business
- Conducted needs-based risk assessments to identify coverage gaps and recommend tailored insurance solutions, enhancing client satisfaction
- Educated clients on policy options, endorsements, and long-term risk management strategies
- Delivered high-level client service by resolving complex issues with professionalism and efficiency
- Built and maintained strong client relationships through consultative selling and proactive communication
- Developed customized insurance plans aligned with individual client needs and financial goals
- Oversaw daily agency operations, ensuring alignment with production goals, service standards, and compliance requirements
- Trained and onboarded new team members on systems, workflows, and compliance standards
Retail Management & Turnaround Leadership
Baker Shoes, Nine West, Loft/Ann Taylor
05.2009 - 01.2020
- Selected by leadership to revitalize underperforming stores; led full-cycle turnarounds including staffing, training, operations, and profitability improvement
- Traveled to multiple locations to assess store performance, hire and develop talent, and implement turnaround strategies that enhanced operational effectiveness
- Created and rolled out new Loss Prevention strategies, reducing shrink by up to 85% within the first year
- Achieved “Store of the Month” recognition 36+ times, consistently leading in sales performance, plan attainment, and comp growth
- Partnered directly with corporate teams to develop and implement training programs, operational procedures, and company-wide policies
- Collaborated with corporate leadership to align training initiatives with business goals, supporting revenue growth and operational success
- Designed and delivered training initiatives that improved employee performance, operational consistency, and sales results
- Established clear expectations and accountability measures for new programs and operational processes, fostering team engagement and performance
- Built high-performing teams through strategic hiring, training, and leadership development
Education
High School Diploma -
Holly High School
Holly05-2009
Skills
- Real estate transactions
- Market analysis
- Sales strategy
- Lead generation
- Prospecting techniques
- Pipeline management
- Client relationship management
- Strategic marketing
- Customer retention
- Process improvement
- Cross-functional collaboration
- Team building
- Conflict resolution
- Effective communication
- Contracting
- Negotiation expertise
- Experienced entrepreneur
Certification
- Real Estate License
- Property & Casualty License
- Life & Health License
Accomplishments
- Top Performer at Keith Jones Insurance Agency
- Store of the Month x36
- Rookie of the Year 2023
- Agent of the Month x9
Timeline
Real Estate Agent
Realteam Real Estate, MarkZ, GoodHome
06.2023 - Current
Insurance Producer
State Farm
01.2021 - 06.2023
Retail Management & Turnaround Leadership
Baker Shoes, Nine West, Loft/Ann Taylor
05.2009 - 01.2020
High School Diploma -
Holly High School